Associate Director, Marketing Operations
Apply NowCompany: Kiniksa Pharmaceuticals
Location: Lexington, MA 02421
Description:
Reporting to the Senior Director, Brand Lead, the Associate Director, Marketing Operations will play a critical role in ensuring continued seamless and compliant execution of brand strategies and tactics for ARCALYST (rilonacept).
The successful candidate has a unique opportunity to gain a deep understanding of the broad spectrum of marketing responsibilities. This person should be a self-starter, execution-oriented, collaborative, and proactive in identifying risks and opportunities. This is a great opportunity to make a meaningful contribution to the success of ARCALYST, as well as to grow professionally as Kiniksa expands its broader clinical portfolio and progresses.
As a member of the Marketing Organization at Kiniksa, this role will have visibility to senior leadership across multiple functions. S/he will have broad responsibilities related to improving the foundational Marketing Operations capabilities, processes, and tools, which will allow Kiniksa's Marketing Operations function to scale as future assets progress through the clinic.
This role is based in our Lexington office. Our office-based employees follow a hybrid schedule of 4 days in the office and 1 day remote.
Responsibilities (including, but not limited to):
Qualifications (preferred):
Kiniksa is an Equal Opportunity employer and will consider you without regard to your race, color, religion, sex, sexual orientation, gender identity, transgender status, age, genetics, national origin, protected veteran status, or disability status, or any other legally protected category. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
The successful candidate has a unique opportunity to gain a deep understanding of the broad spectrum of marketing responsibilities. This person should be a self-starter, execution-oriented, collaborative, and proactive in identifying risks and opportunities. This is a great opportunity to make a meaningful contribution to the success of ARCALYST, as well as to grow professionally as Kiniksa expands its broader clinical portfolio and progresses.
As a member of the Marketing Organization at Kiniksa, this role will have visibility to senior leadership across multiple functions. S/he will have broad responsibilities related to improving the foundational Marketing Operations capabilities, processes, and tools, which will allow Kiniksa's Marketing Operations function to scale as future assets progress through the clinic.
This role is based in our Lexington office. Our office-based employees follow a hybrid schedule of 4 days in the office and 1 day remote.
Responsibilities (including, but not limited to):
- Speaker Program Management:
- Manage vendor for speaker bureau operations, management, and program logistics
- Develop and deliver regular communications with the brand teams, including reports reflecting their respective speaker program activity, spend, and achievement of objectives
- Lead development and execution of peer-to-peer strategy, including content creation and program development
- Manage planning and development of annual speaker bureau training seminars
- Support Kiniksa staff training related to speaker program operations and execution
- Work with IT team and the speaker program / promotional material procurement suppliers on data interfaces and data management for internal data enhancements or changes
- Partner with the Compliance team to ensure appropriate and accurate transparency reporting, adherence to relevant Kiniksa policies/processes, and ensure proper handling of any exceptions for the speaker bureau or program
- Promotional Material Review Process:
- Manage all aspects of the promotional material review process to ensure content and design are appropriate, accurate and consistent with all applicable regulations and laws and Kiniksa SOPs
- Oversees regular promotional material review planning meetings to manage timely submissions and prioritization of agendas to meet business needs
- Serve as a strategic partner with the medical, legal, and regulatory review team, marketing team, external agencies, and all cross-functional stakeholders involved in the promotional material review approval process to drive efficiency and compliance
- Provides ongoing training and support for user questions and exhibits expertise in the process and online promotional material review tool
- Manage external stakeholders, including contract PRC Coordinator, to ensure they are adequately trained and appropriately follow all applicable policies, processes, and best practices
- Manage integration across Veeva platforms, including PromoMats-CRM connections
- National Sales Meeting Planning & Execution:
- Participate in the cross-functional planning team to ensure robust planning and strong execution of two National Sales Meetings, including objective setting, venue selection, agenda creation, workshop planning, and all communications
- Manage all logistical components of the meeting planning with support from the planning vendor
- Keep all internal stakeholders informed and up to date on key meeting activities
- Ensure alignment with strategic goals and priorities for the meeting
- Provides ongoing support and act as main point of contact for internal employee questions
- National Congress Planning & Execution / Regional Conference Support
- Participate in the cross-functional planning team to ensure robust planning and strong execution at National Congresses
- Manage all logistical components of Congress planning with support from the congress vendor
- Develop marketing congress strategy including booth content and associated promotions and sponsorships
- Keep all internal stakeholders informed and up to date on key activities, deliverables, and timelines
- Ensure cross-functional alignment with strategic goals and priorities
- Provides onsite congress support and act as main point of contact for internal employee attendees.
- Manage vendor with regional conference exhibit agreements
- Promotional Materials Management:
- Lead print/fulfillment process including managing and distributing all digital and print promotional materials including release, update and expiry of materials via PromoMats or other production fulfillment service
- General Marketing Team Support
- Assist the Kiniksa marketing team with day-to-day activities, including budget and contract management activities
- Participate as a core member of the marketing team in key meetings and support ad-hoc projects
Qualifications (preferred):
- Bachelor's degree with at least 2 years of experience in a pharmaceutical/biotech company, including 1+ years in Marketing Operations and/or project management roles
- Proficient project management skills and attention to detail
- Experience managing external vendors including establishing performance expectations, managing day-to-day activities, and ensuring appropriateness of work orders
- Experience with Veeva PromoMats and Veeva Vault strongly preferred
- Experience working with an external speakers' bureau strongly desired
- Experience in meetings management, sourcing, or procurement is a plus
- Interested in working in a fast-paced, innovative environment while remaining flexible, proactive, resourceful and efficient
- Strong interpersonal skills, ability to develop important relationships with key stakeholders, good conflict management and negotiation skills
- Strong project management and operational efficiency is critical
- Demonstrates a strong ability to prioritize and multitask to enhance productivity and manage high volume workload in a fast-paced, rapidly changing environment
- Ability to influence without authority across multi-functional teams with both internal and external stakeholders
- Strong written and verbal communication skills
- Works with a sense of urgency, efficiency, and attention to detail
- Salary and level are commensurate with experience.
- Kiniksa Benefits Summary - USA
Kiniksa is an Equal Opportunity employer and will consider you without regard to your race, color, religion, sex, sexual orientation, gender identity, transgender status, age, genetics, national origin, protected veteran status, or disability status, or any other legally protected category. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.