Associate Media Director

Imre is an independent, award-winning, brand-engagement creative agency that helps consumer and healthcare brands connect authentically with people in some of the most important decisions of their lives.

At Imre, we believe in the five core values of Empathy, Optimism, Kindness, Innovation, and Disruption as the basis for business. Our culture is steeped in the personalities of our three home cities (New York, Philadelphia, and Baltimore) as well as our WFA employees around the USA. We are LGBTQ+- founded, and for 30 years have strongly believed that diversity is one of the key drivers of great creative and one of the keys to our success.

We're looking to add to our team of experts, and can't wait to meet you!

PRINCIPAL RESPONSIBILITIES AND DUTIES:

• Thorough understanding of the the media ecosystem and the role of channel for consumer and healthcare brands
• Expert knowledge with paid campaign process from content development, media planning, media buying, to reporting and analysis
• A keen eye for detail and an aptitude for storytelling through the use of data and insights. Strong presentation skills.
• Detail-oriented with the ability to multitask and prioritize tasks in a fast-paced environment.
• Channel certifications preferred
• Effectively apply knowledge of emerging trends and technology to programs
• Analytical skills for leading the development of research methodologies to inform multi-channel strategic planning activities
• Creates and maintain media documents: flowcharts, timelines, RFPs, POVs, plan agreements/contracts, and correspondence from within and outside the agency
• Experience with complex media measurement implementation such as ad tagging and pixel placements across various campaign objectives
• High level of adaptability and flexibility in a fast growing agency environment
• Pharma/Healthcare experience is heavily preferred
• Serves as day-to-day client contact representing media team

KNOWLEDGE, SKILLS AND ABILITIES REQUIRED:

• Bachelor's Degree in Marketing, Communications or related field
• 6-8 years of integrated media planning and buying experience across digital and traditional channels
• Traditional media experience across print, TV, radio, and OOH is a plus

imre is an equal employment opportunity employer. Employment decisions are based on merit, qualifications, abilities and business needs. imre does not discriminate in employment opportunities or practices on the basis of race, color, citizenship status, national origin, ancestry, gender, sexual orientation, gender identity, age, religion, creed, physical or mental disability, marital status, veteran status, genetic information or any other characteristic protected by law. This policy governs all terms and conditions of employment, including selection, job assignment, compensation, discipline, termination and access to benefits and training.