Community Engagement & Development Director - KTRK
Apply NowCompany: The Walt Disney Company
Location: Houston, TX
Description:
Job Posting Title:
Community Engagement & Development Director - KTRK
Req ID:
10113661
Job Description:
The KTRK-TV Community Engagement & Development Director is responsible for ideating and hands-on execution of campaigns, events, initiatives, projects, and content that benefit and grow community connections and audiences in the most diverse city in America...Houston, Texas.
Responsibilities:
Basic Qualifications:
Job Posting Segment:
Owned TV Stations
Job Posting Primary Business:
Owned TV Stations All
Primary Job Posting Category:
Producing
Employment Type:
Full time
Primary City, State, Region, Postal Code:
Houston, TX, USA
Alternate City, State, Region, Postal Code:
Date Posted:
2025-02-24
Community Engagement & Development Director - KTRK
Req ID:
10113661
Job Description:
The KTRK-TV Community Engagement & Development Director is responsible for ideating and hands-on execution of campaigns, events, initiatives, projects, and content that benefit and grow community connections and audiences in the most diverse city in America...Houston, Texas.
Responsibilities:
- Creates and Executes existing community outreach efforts and station partnerships as well as cultivates new ones. Involves Hands-on coordination & oversight from ground up of various projects including live events such as emergency relief and supply drives, town halls, and debates
- Must be dialed-in to breaking news and emergencies to respond to immediate needs of our communities and helps station leadership maintain awareness of issues of community concern
- Identifies and implements storytelling opportunities in key surrounding counties to enhance and grow audience development efforts
- Connects Disney, ABC News & OTV corporate synergy, DEI and other core company initiatives with station leaders and collectively work on strategies to most effectively lean into outreach and storytelling efforts
- Identifies and helps create localized short and long form content for news coverage on all platforms to support and elevate all the above company and station initiatives. Additionally, generates before/during/after strategic marketing activation plans to maximize ROI
- Leverages community, station, and company initiatives to expand sales and revenue opportunities
- Strategically aligns news, programming, marketing, and talent with cause-related events and campaigns and coordinates talent and station participation in community events and charitable functions. Often serves as station ambassador/representative at these events
- Works closely with Belong team to broaden internal and external multicultural presence
- Manages the department's annual operating budget and oversees station's donation pool
- Helps manage and traffic Public Service Announcements and FCC Reports as well as Corporate Initiative Synergy Reporting
Basic Qualifications:
- College Bachelor's Degree
- 8 Year Minimum Major Market Hands-On Television Experience in development, production, and strategic marketing of multi-platform programming and content
- Proven track record of creating and implementing successful community outreach initiatives and live events from the ground up, adhering to deadlines, budgets and limited resources
- Exceptional Leadership skills with proven track record in motivating and inspiring team members
- Must have strong writing, communication, public relations, marketing, presentation, and public speaking skills
- Intimate knowledge of Greater Houston Area and its community leaders preferred. Ability to foster, develop, and expand relationships with local leaders, partners, and organizations
- Must be able to work variable schedule including nights, weekends and holidays as company projects and station initiatives will often require attendance
Job Posting Segment:
Owned TV Stations
Job Posting Primary Business:
Owned TV Stations All
Primary Job Posting Category:
Producing
Employment Type:
Full time
Primary City, State, Region, Postal Code:
Houston, TX, USA
Alternate City, State, Region, Postal Code:
Date Posted:
2025-02-24