Creative Director

Creative Director - Located in Utah or Los Angeles (preferred but not required)

The Company: DIME Beauty's mission is to create luxurious skincare and beauty products that are clean, effective, and affordable. It is DIME's goal that customers will feel confident in who they are and embrace their skin in all its unique and beautiful stages.

Position Description: The Creative Lead is the key creative representative for DIME; they are responsible for upholding and communicating the brand's creative vision across all internal and external channels. With a strong strategic mindset and technical expertise, this role ensures that all creative assets align with DIME's refreshed brand guidelines while supporting performance marketing goals.

Duties/Responsibilities:

• Brand Stewardship:
  • Act as the creative guardian of the DIME brand, ensuring all content aligns with brand guidelines, tone, and aesthetic.
  • Evolve and uphold the brand's visual identity across all internal and external communications.
• Creative Strategy:
  • Partner with leadership and cross-functional teams to develop creative strategies that balance storytelling with performance marketing objectives.
  • Translate brand and campaign goals into effective, on-brand creative concepts.
• Design Execution:
  • Design and produce assets as needed, including graphics for email, organic social, web, and other marketing materials.
  • Ensure all assets are platform-appropriate, high-quality, and performance-optimized.
• Agency Liaison:
  • Serve as the primary point of contact for external creative agencies.
  • Provide clear, actionable direction; manage workflows, timelines, and deliverables; ensure creative alignment with DIME's vision and standards.
• Collaboration:
  • Partner closely with the performance marketing team to develop assets that drive engagement, conversions, and KPIs.
  • Work cross-functionally to ensure creative support for business-wide initiatives.
• Project Management & Timely Delivery:
  • Lead creative projects from concept to delivery, ensuring deadlines are met and creative output maintains high standards.
  • Manage multiple projects at once, balancing priorities and communicating effectively to keep workflows moving forward.
  • Maintain strong organizational systems and proactive planning to meet timelines.
• Photoshoots & Production:
  • Attend and assist with photoshoots, ensuring assets are aligned with creative briefs and brand standards.
  • Manage relationships and logistics with creative vendors including photographers, videographers, and production teams.
• Creative Direction:
  • Provide actionable, constructive feedback to internal teams, freelancers, and agencies.
  • Inspire and uphold a consistent, elevated creative vision throughout all brand touchpoints.
• Cross-functional Communication:
  • Act as a key liaison between creative, marketing, performance, leadership, and other departments.
  • Ensure alignment and clarity throughout the creative development lifecycle.
• Supervises employees:
  • Maintain a high-performing team by recruiting, onboarding, and developing talent.
  • Provide coaching, support, and training opportunities for skill development and growth.
  • Set and monitor performance goals aligned with company objectives.
  • Conduct performance reviews, give ongoing feedback, and manage disciplinary actions as needed.
  • Serve as a role model for company values, fostering a collaborative and positive team culture.

Requirements:

• Demonstrated ability to manage projects from concept through execution while working under tight deadlines, delivering high-quality assets on time and within scope.
• Experience in production-attending and assisting with photoshoots, managing vendor relationships, and ensuring assets are captured according to creative briefs.
• Excellent communication skills-ability to clearly articulate ideas, collaborate effectively, and provide constructive feedback.
• Strong organizational and time-management skills with the ability to juggle multiple projects at once.
• Ability to negotiate with photographers, videographers, and other external vendors to ensure creative work aligns with brand standards and project timelines.
• Ability to balance strategic thinking with technical expertise.
• Highly motivated and detail-oriented creative professional.
• Excellent time management, organization, and communication skills.
• Strong leadership presence with a passion for mentoring and developing creative talent.

Qualifications, Education, and Experience:

• Experience in a creative leadership role, preferably in beauty, wellness, or lifestyle.
• Proven ability to lead a creative team while also personally executing high-quality design work.
• Strong portfolio showcasing brand, digital, and performance marketing work.
• Proficiency in Adobe Creative Suite, Figma, Canva, and related design tools.
• Deep understanding of content creation across digital channels, including paid social, organic social, email, and web.
• Experience managing creative teams, agencies, freelancers, and cross-functional stakeholders.