CRM Senior Specialist

At AlixPartners, we solve the most complex and critical challenges by moving quickly from analysis to action when it really matters; creating value that has a lasting impact on companies, their people, and the communities they serve. By understanding, respecting, and honoring the needs of our employees, clients, and communities, AlixPartners actively promotes an inclusive environment. We strongly believe in the value that diversity brings to our experiences and are committed to the perpetual enhancements of initiatives, policies, and practices. We hold ourselves accountable by providing the space for authenticity, growth, and equity for everyone.

AlixPartners has embraced a hybrid work model to provide flexibility and support our employees' work-life integration. Our hybrid model combines a mix of in-person at an AlixPartners office on Tuesday, Wednesday, and Thursday, with remote working options for Monday and Friday.

What you'll do

The Digital Marketing Senior Specialist - CRM position is in New York City, NY and will report directly to the Marketing Director - CRM Database. In this new role, we are looking for a curious minded individual who enjoys a blend of autonomous and collaborative work. You will be responsible for a variety of customer relationship management (CRM) activities, including contact and account management, list management, analytics/reporting, invite communication management, and user/system support. Paid relocation is not available for this position.

• Take ownership of developing, executing, and continuously optimizing sophisticated CRM strategies, ensuring alignment with business objectives and enhancing customer lifecycle management.
• Serve as a CRM subject matter expert, proactively advising on best practices and innovations to maximize system capabilities and improve marketing effectiveness.
• Provide CRM support for administrative and professional staff by understanding, anticipating, and supporting marketing efforts that require firm CRM data, including list creation, list management, and reporting.
• Assist with CRM-related initiatives, including automation, segmentation, personalization, and reporting, ensuring alignment with business goals and marketing objectives.
• Support firm event registration process, including creation of event email communication and distribution.
• Act as a liaison between CRM stakeholders and vendors, advocating for improvements, training, and system enhancements.
• Responsible for CRM contact updates, including work prioritization, ticket assignment and processing.
• Handle on-going strategies for CRM data e.g. contacts accounts and list quality maintenance.
• Handle CRM system administrative tasks.
• Additional responsibilities as identified. This description is not designed to encompass a comprehensive listing of required activities, duties, or responsibilities.

What you'll need

• Bachelor's degree in marketing, business, or a related field preferred.
• Minimum three years of relevant experience in a marketing or business development capacity ideally in a professional services firm.
• Proven expertise in CRM systems (LexisNexis InterAction or Dynamics 365 a plus), marketing automation, and broadcast email marketing platforms (e.g., Vuture a plus).
• Good technical acumen, including working knowledge of HTML and CSS for email customization and template creation.
• Highly detail-oriented, process-driven, and organized with good time management skills, and the ability to manage multiple projects and deadlines in a fast-paced environment.
• Excellent data analysis and reporting skills, with the ability to interpret insights and optimize CRM strategies accordingly.
• Ability to work effectively across teams with people at all levels.
• Excellent written and verbal communication skills in English.
• Core working hours are generally 8:30 AM - 5:30 PM, Monday - Friday; willingness to work outside of normal U.S. business hours, and as unique projects/needs arise.
• Ability to work full time in an office and remote environment; physically able to sit/stand at a computer and work in front of a computer screen for significant portions of the workday.
• Must become familiar with, and promote and abide by, our Core Values as defined by the AlixPartners' Code of Conduct and foster an inclusive environment with people at all levels of an organization.

MUST BE CURRENTLY AUTHORIZED TO WORK IN THE UNITED STATES. NO VISA OR IMMIGRATION SPONSORSHIP FOR THIS ROLE, NOW OR IN THE FUTURE. (e.g., H-1B, STEM OPT, TN, etc.)

The firm offers a comprehensive benefits program including health, vision, dental, disability, 401K, tuition reimbursement, identity theft protection, and mental wellness support. Employees will also receive a generous paid leave policy including vacation/personal time starting at 7.34 hours per pay period, sick time up to 80 hours annually, parental leave, and twelve holidays.

The hourly range for this role takes into account a number of factors and is between $43/hr. - $53/hr. with potential eligibility for an annual discretionary bonus.

AlixPartners is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to, among other things, race, color, religion, sex, sexual orientation, gender identity, national origin, age, status as a protected veteran, or disability. AlixPartners is a proud Silver award-winning Veteran Friendly Employer.

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