Custom Shop Inside Sales & Digital Marketing

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Company: RTIC Outdoors LLC

Location: Katy, TX 77449

Description:

Custom Shop Inside Sales & Digital Marketing Manager

Who We Are...

RTIC Outdoors is an outdoor lifestyle brand made for any adventure. We believe that there's always time for great friends and great outdoor moments-with great gear you can count on. That's why we engineer high-quality products, like coolers, drinkware, and outdoor gear, that are overbuilt, not overpriced. We push the boundaries of Direct-to-Consumer innovation and work with retailers to offer durable, premium products at the right price. As a leader in quality and value, RTIC Outdoors has become a top choice for outdoor enthusiasts and everyday adventurers alike.

If you have a passion for the outdoors and enjoy a fast-paced environment, this is the place for you. Join our dynamic team, where we value your individuality and encourage you to bring your unique talents to the table. Apply now and together, we'll turn work into an adventure you'll look forward to every day!

As the Custom Shop Inside Sales & Digital Marketing Manager, you will lead our strategic business-to-business sales efforts. You will use your strong background in B2B sales, leadership and negotiation skills to develop and grow company-wide sales programs with strategic B2B partners. This role involves developing and executing sales strategies, negotiating contracts, growing the team to manage and add sales representatives, and building strong relationships with key clients.

What You'll Be Doing Everyday...
  • Sales & Customer Retention Management:
    • Develop and implement effective inside sales strategies to drive revenue growth.
    • Lead, manage, and motivate a team of third-party inside sales representatives; review sales calls, QA reports, etc.
    • Monitor inbound quotes, support with proofs and other requested information.
    • Identify new sales opportunities to share with the B2B sales team.
    • Utilize CRM and other software to drive inside sales activities.
    • Ensure customer satisfaction by following through on order production with the operations team - documenting and communicating any unique customer requirements.

  • Marketing Strategy:
    • Collaborate with the marketing team to create and execute digital marketing campaigns (email, ads, SMS, publications etc.).
    • Analyze market trends and competitor activities to identify opportunities for growth.
    • Oversee the creation of marketing materials, such as brochures, presentations, and promotional content.
    • Collaborate with outbound B2B sales team to support trade shows and other events.
  • Digital Sales Operational Improvement:
    • Ensure that the e-commerce processes of the Custom Shop are functioning well and maximizing business opportunities.
    • Regular review and improvement of on-site merchandising, shopping, cart/quote building, checkout, proof approval/feedback, etc.
    • Refinement and improvement of processes and ensuring email communications around orders.
  • Team Leadership:
    • Train and partner with the third-party sales team to enhance their performance and professional growth.
    • Provide ongoing coaching and support to ensure the team's success.
  • Reporting and Analysis:
    • Prepare and present regular reports on sales and marketing performance to senior management.
    • Utilize dashboards and other reports to track sales and marketing performance.
    • Analyze data to identify trends, measure effectiveness, and make informed decisions.
  • Additional duties as needed.

What You'll Need...
  • Bachelor's degree in Business Administration, Sales, Marketing, or a related field.
  • 5+ years of experience in B2B sales.
  • Proven track record of meeting and exceeding sales targets in a B2B environment.
  • Strong understanding of digital marketing strategies and tools.
  • Excellent leadership, communication, and interpersonal skills.
  • Proficiency in CRM software and Microsoft Office Suite.
  • Ability to analyze data and make strategic decisions.
  • Strong organizational and time management skills.
  • Ability to thrive in a fast-paced, dynamic environment.

What We Offer...
  • Employee discounts & RTIC Swag
  • Health benefits include medical, dental, vision, and mental health
  • Worksite benefits include Hospital Indemnity, Accident, and Critical Illness
  • Disability insurance
  • Life insurance
  • Pet Insurance
  • Paid Parental Leave
  • Tuition Reimbursement and Professional Development Assistance
  • Paid holidays
  • PTO
  • 401(k) with a company match and immediate vesting!

We have built a great business and are in the process of building a great company. RTIC Outdoors, LLC embraces diversity in our workforce and is committed to providing an environment of mutual respect. We do not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need. It's not just about compliance, it's about who you are and who you want to be.

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