Digital Marketing Specialist
Apply NowCompany: DLL
Location: Wayne, PA 19087
Description:
Digital Marketing Specialist
DLL is not your average financial services company. In fact, we are above average in almost every way. With an employee engagement score of 85% (compared to the 72% industry average), it sure seems like we are doing something right. And, while most companies survive fewer than 20 years, 2025 marks our 56 th in business.
We collaborate with manufacturers, suppliers, and businesses in more than 25 countries to enable the acquisition of equipment, technology and software that companies need to contribute meaningfully to their communities. We believe in partnering with our customers to develop innovative and sustainable financial solutions that deliver meaningful value to the world.
At DLL, we are committed to making sure that all people, regardless of their race, ethnicity, gender, sexual orientation, age, religion, physical characteristics, or mental abilities, feel welcomed and encouraged to be their authentic selves. We strive to create an inclusive environment that is reflective of the communities in which we operate. Come see what all the excitement is about.
Are you an experienced data-driven digital marketer with an excellent record in stakeholder management? If so, there's an exciting opportunity for you at DLL. We are looking for an experienced Digital Marketing Specialist, with a focus on email marketing & marketing automation to work out of our Wayne, PA office or remote with a work-from-home option.
In this role you'll work on building automated marketing campaigns, managing campaign development, evaluating results, and refining and improving effectiveness. You will help equip our internal country and industry stakeholders and their external partners with the digital marketing tools and campaigns they need to market their business and increase awareness among existing and prospective customers.
As part of the Americas Marketing Team, you will also help drive the organization's discipline around marketing campaign measurement and performance analysis, support the continued refinement of processes, manage and implement marketing automation solutions and look out for new opportunities to innovate and experiment.
Desired technical skill set:
Find out more here about how you can unleash your full potential at DLL!
Day to Day
All members enjoy
Essentials
Measures
Choose Wellbeing
DLL's wellbeing ambition is to educate, equip and empower members to build connections, manage their mental, emotional, physical and financial wellness and maintain balance between work and the other priorities that make up their lives.
Our four wellbeing categories are as follows:
There are things that matter to our members and the wellbeing of our members matters to DLL!
Settling In
At DLL, we are many things. We are team members, family members, community member. We are members of society, members of different cultures and nationalities. Members of change. We each have different beliefs, different passions, different viewpoints, talents and interests. We become from different backgrounds, cultures, nationalities and histories.
But for all of our differences, we share one thing in common: each of us are members of DLL.
Our company was founded in the Netherlands. But today we are truly a multinational business. Our unique culture is rooted in higher collaboration, less hierarchy and a honest directness that enable us to integrate, ideate and innovate across country lines.
Many companies say they are European, American, Asian or Australian, at DLL we are all these places and more.
We are a cross-culture collaborative - an interconnected network - that comes together every single day with one goal in mind: Partnering for a better world.
Good to Know
Desired Primary Work Location: Wayne, PA
Applicable Pay Range
$76,446.40-$114,669.60
DLL is considering candidates in numerous locations. The pay estimate displayed represents the typical pay range for candidates hired for this position in the desired primary work location. Pay may be adjusted outside the projected range based on geographical differentiation as well as for any other lawful reason. Additional factors that may be used to determine your actual pay include your specific skills, years of relevant experience you possess, and other work-related qualifications. Many candidates may start in the bottom half of the applicable pay range, especially those with less experience or qualification.
This position is subject to the terms of DLL's compensation plans and policies. Further, the position includes all other benefits provided to DLL employees, including healthcare benefits, 401k matching, vacation, sick leave, parental leave, possible discretionary bonuses, and all other benefits that are all governed by and subject to ERISA plan documents and eligibility.
DLL appreciates the time you spend applying to our openings. We advise only those who qualify for an interview will be contacted. Hiring subject to successful completion of a background check.
DLL is an equal opportunity employer. We are committed to inclusive, barrier-free recruitment and selection processes and work environments. If contacted for an employment opportunity, please advise Human Resources if you require accommodation in accordance with our values and all applicable legislation.
US Privacy Statement
DLL is not your average financial services company. In fact, we are above average in almost every way. With an employee engagement score of 85% (compared to the 72% industry average), it sure seems like we are doing something right. And, while most companies survive fewer than 20 years, 2025 marks our 56 th in business.
We collaborate with manufacturers, suppliers, and businesses in more than 25 countries to enable the acquisition of equipment, technology and software that companies need to contribute meaningfully to their communities. We believe in partnering with our customers to develop innovative and sustainable financial solutions that deliver meaningful value to the world.
At DLL, we are committed to making sure that all people, regardless of their race, ethnicity, gender, sexual orientation, age, religion, physical characteristics, or mental abilities, feel welcomed and encouraged to be their authentic selves. We strive to create an inclusive environment that is reflective of the communities in which we operate. Come see what all the excitement is about.
Are you an experienced data-driven digital marketer with an excellent record in stakeholder management? If so, there's an exciting opportunity for you at DLL. We are looking for an experienced Digital Marketing Specialist, with a focus on email marketing & marketing automation to work out of our Wayne, PA office or remote with a work-from-home option.
In this role you'll work on building automated marketing campaigns, managing campaign development, evaluating results, and refining and improving effectiveness. You will help equip our internal country and industry stakeholders and their external partners with the digital marketing tools and campaigns they need to market their business and increase awareness among existing and prospective customers.
As part of the Americas Marketing Team, you will also help drive the organization's discipline around marketing campaign measurement and performance analysis, support the continued refinement of processes, manage and implement marketing automation solutions and look out for new opportunities to innovate and experiment.
Desired technical skill set:
- Familiar with Salesforce Marketing Cloud (SFMC) specific concepts and constructs such as being comfortable writing AMPscript, SQL, and able to create automations and multi-touch journeys.
Able to develop presentation layer code (HTML, CSS, JQuery/JavaScript, etc) - Familiar with UX concepts, email design strategies and best practices
- Familiar with Adobe Creative Cloud
- Comfortable working on multiple projects and different types of deliverables concurrently
- Strong knowledge of Excel very helpful
Find out more here about how you can unleash your full potential at DLL!
Day to Day
- Help drive the organization's development, delivery and discipline around digital campaigns including measurement and performance analysis
- Deliver projects on time and with high-level of visual and technical accuracy
- Act as a key partner to the business as the SFMC best practices expert
- Support the continued refinement of (marketing) processes, establish and maintain benchmarks and look out for new opportunities to innovate and experiment.
- Proactively communicate with stakeholders to confirm campaign requirements, timelines, and project status.
All members enjoy
- Two working days per year volunteering for a local charity.
- Health and Wellness program including healthy food, free health checks, fun health & vitality activities.
- Flexible hours with possibility to work from home
- Career development opportunities: online learning, member development programs.
- Check this link to an overview of all benefits in your region.
Essentials
- Bachelor's degree or equivalent experience in the field of digital marketing, especially SFMC email marketing experience is a must have. Experience with multi-channel campaigns preferred.
- Minimum 3 years' experience in digital marketing in a working environment, B2B enterprise space preferred.
- Skilled at planning, organizing, prioritizing, and executing simultaneous projects and activities with the ability to balance thorough attention to details with swift execution.
- Strong analytical skills and experience using data to make decisions.
Measures
- Reduced time-to-market for current and future multi-touch campaigns
- Self-sufficient project management around timelines, campaign quality, and stakeholder management.
- Delivery of integrated digital marketing projects (aligned with web and social media activities), based on aligned key initiatives and ROI targets, on time and with high-level of visual and technical accuracy
- Execution of digital/email marketing campaigns that support industry- and/or country-specific marketing strategies
- Execution of processes and guidelines that support our digital marketing approach and that are aligned with corporate marketing policies
Choose Wellbeing
DLL's wellbeing ambition is to educate, equip and empower members to build connections, manage their mental, emotional, physical and financial wellness and maintain balance between work and the other priorities that make up their lives.
Our four wellbeing categories are as follows:
- Connection - Build meaningful connections with other DLL members
- Health - Manage mental, emotional and physical health
- Finance - Provide learning opportunities to help members achieve personal financial health
- Lifestyle - Maintain balance between work and life priorities
There are things that matter to our members and the wellbeing of our members matters to DLL!
Settling In
At DLL, we are many things. We are team members, family members, community member. We are members of society, members of different cultures and nationalities. Members of change. We each have different beliefs, different passions, different viewpoints, talents and interests. We become from different backgrounds, cultures, nationalities and histories.
But for all of our differences, we share one thing in common: each of us are members of DLL.
Our company was founded in the Netherlands. But today we are truly a multinational business. Our unique culture is rooted in higher collaboration, less hierarchy and a honest directness that enable us to integrate, ideate and innovate across country lines.
Many companies say they are European, American, Asian or Australian, at DLL we are all these places and more.
We are a cross-culture collaborative - an interconnected network - that comes together every single day with one goal in mind: Partnering for a better world.
Good to Know
Desired Primary Work Location: Wayne, PA
Applicable Pay Range
$76,446.40-$114,669.60
DLL is considering candidates in numerous locations. The pay estimate displayed represents the typical pay range for candidates hired for this position in the desired primary work location. Pay may be adjusted outside the projected range based on geographical differentiation as well as for any other lawful reason. Additional factors that may be used to determine your actual pay include your specific skills, years of relevant experience you possess, and other work-related qualifications. Many candidates may start in the bottom half of the applicable pay range, especially those with less experience or qualification.
This position is subject to the terms of DLL's compensation plans and policies. Further, the position includes all other benefits provided to DLL employees, including healthcare benefits, 401k matching, vacation, sick leave, parental leave, possible discretionary bonuses, and all other benefits that are all governed by and subject to ERISA plan documents and eligibility.
- Deadline for application: March 27, 2025 (Due to high volume of applications this requisition may close prior to posted close date)
- The selection process may involve an assessment.
- Applications via email will not be reviewed. Please apply online via our career website: workingatdllgroup.com
- DLL's referral program applies
- #LI-MACIE
- For more information, please contact our Talent acquisition partner Macie Blazek via Macie.Blazek@dllgroup.com
DLL appreciates the time you spend applying to our openings. We advise only those who qualify for an interview will be contacted. Hiring subject to successful completion of a background check.
DLL is an equal opportunity employer. We are committed to inclusive, barrier-free recruitment and selection processes and work environments. If contacted for an employment opportunity, please advise Human Resources if you require accommodation in accordance with our values and all applicable legislation.
US Privacy Statement