Director of Paid Marketing - 1548

A large eCommerce brand is seeking a skilled and strategic Director of Paid Marketing to oversee all paid advertising efforts, including Google, Facebook, and other platforms. This individual will play a pivotal role in developing advertising systems, optimizing campaigns, and managing a growing marketing team.

Responsibilities Include:

• Oversee all paid advertising campaigns, including Google Ads, Facebook Ads, and other paid media platforms.
• Develop and implement a comprehensive paid marketing strategy to drive brand awareness, traffic, and conversions.
• Continuously analyze and optimize ad performance to ensure maximum ROI.
• Manage a team of marketing professionals, hiring new staff as needed to scale efforts.
• Collaborate with other teams to ensure paid marketing strategies align with overall business goals.
• Develop and refine processes for campaign tracking, reporting, and analysis.
• Stay updated on trends and innovations in paid advertising and implement best practices.
• Manage marketing budgets and ensure efficient allocation across various platforms.

Ideal Qualifications:

• Proven experience in paid marketing, particularly in Google Ads, Facebook Ads, and other digital advertising platforms.
• Strong leadership skills and experience managing and growing a team.
• Ability to develop and implement marketing strategies that drive business growth.
• Deep understanding of analytics and the ability to make data-driven decisions.
• Excellent communication and collaboration skills.
• Experience working in an eCommerce environment is preferred.

This role is ideal for someone with a proven track record in paid marketing and team management, looking to take the lead in driving marketing success for a large eCommerce brand. If you have the skills and experience, apply now!

Salary: $150k/Year

To apply, please send your resume to Mendy@bhirednyc.com