Director of Performance Marketing
Apply NowCompany: Milan Laser Hair Removal
Location: Omaha, NE 68104
Description:
Why Milan Laser Hair Removal?
Milan Laser stands as the largest and most premier laser hair removal company in the nation. We are also honored to be a recipient of the prestigious Best Places to Work In Omaha award, a testament to our commitment to excellence and exceptional culture! With 390+ current locations throughout 35 states and plans to expand into a national brand, this is a very exciting time to join the Milan Team!
Because it's fun and progressive. We're not like other companies where you're just a number. We are seeking independent thinkers who can add true value to our team.
Because, benefits. Milan will take care of you with paid vacation, 401k, full health, dental and vision. Oh and free laser hair removal. You won't find that at other corporate gigs.
Because, growing is good. We're always expanding, improving and looking for people ready for a challenge. Our team members learn the business from the inside-out and as our business grows, the opportunities abound.
Position Summary:
The Director of Performance Marketing will lead the strategy, execution, and optimization of data-driven marketing efforts across all digital performance channels. Accountable for driving customer acquisition, improving ROI, and accelerating revenue growth through paid search, paid social, display, SEO, and emerging AI-driven media. Build and mentor a team, own the performance marketing budget, and collaborate cross-functionally to align marketing with business goals.
Status: Full-time | Salaried
Location: Omaha, NE | Onsite
Responsibilities:
Benefits Include:
All potential employees of Milan will be required to successfully pass a pre-employment background check before employment. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Other duties may be assigned.
We are deeply committed to attracting talented team members in the US from all backgrounds regardless of race, age, gender, ethnicity, religion, sexual orientation, disability status, or nationality. However, at this time, we are not sponsoring any Visas.
Equal Opportunity Employer
Milan Laser stands as the largest and most premier laser hair removal company in the nation. We are also honored to be a recipient of the prestigious Best Places to Work In Omaha award, a testament to our commitment to excellence and exceptional culture! With 390+ current locations throughout 35 states and plans to expand into a national brand, this is a very exciting time to join the Milan Team!
Because it's fun and progressive. We're not like other companies where you're just a number. We are seeking independent thinkers who can add true value to our team.
Because, benefits. Milan will take care of you with paid vacation, 401k, full health, dental and vision. Oh and free laser hair removal. You won't find that at other corporate gigs.
Because, growing is good. We're always expanding, improving and looking for people ready for a challenge. Our team members learn the business from the inside-out and as our business grows, the opportunities abound.
Position Summary:
The Director of Performance Marketing will lead the strategy, execution, and optimization of data-driven marketing efforts across all digital performance channels. Accountable for driving customer acquisition, improving ROI, and accelerating revenue growth through paid search, paid social, display, SEO, and emerging AI-driven media. Build and mentor a team, own the performance marketing budget, and collaborate cross-functionally to align marketing with business goals.
Status: Full-time | Salaried
Location: Omaha, NE | Onsite
Responsibilities:
- Strategy & Leadership: Develop and lead data-driven performance marketing strategies to drive customer acquisition, retention, and measurable ROI. Define and manage performance goals and KPIs across paid media, SEO, and emerging channels. Stay ahead of digital marketing trends, tools, and technologies to maintain a competitive edge.
- Team Management: Lead, mentor, and develop a high-performing performance marketing team. Provide ongoing feedback, career development support, and regular performance evaluations. Foster a collaborative and results-driven team culture.
- Campaign Execution & Optimization: Oversee the planning, execution, and optimization of performance marketing campaigns across all digital channels. Leverage data, attribution models, A/B testing, and analytics tools to continuously refine campaign performance. Enhance marketing technology and measurement frameworks to improve efficiency and scalability.
- Segmentation & Testing: Implement audience segmentation strategies to improve targeting, creative performance, and conversion rates. Drive continuous A/B testing and experimentation across creative assets, messaging, and funnel experiences. Utilize advanced data analysis and attribution models to inform campaign strategy and performance improvements.
- Website Strategy & Optimization: Lead website strategy, SEO efforts, and CRO initiatives to improve traffic, engagement, and conversions. Collaborate with UX/UI, web development, and product teams to optimize landing pages, navigation, and checkout flow. Utilize heatmaps, session recordings, and A/B testing to analyze user behavior and improve site performance. Ensure seamless integration between marketing campaigns and the website experience.
- Budget Oversight: Own and manage the performance marketing budget, ensuring efficient allocation of spend. Optimize ROAS, CAC, and LTV while monitoring media costs and overall financial performance.
- Data & Reporting: Analyze marketing performance data to extract actionable insights and inform strategic decisions. Deliver clear, data-driven reports to senior leadership on campaign effectiveness, spend efficiency, and growth opportunities. Champion a culture of data-driven decision-making across the marketing team.
- Cross-Functional Collaboration: Work closely with brand, creative, product, finance, analytics, and web development teams to align marketing efforts with business objectives. Partner with external agencies and vendors to scale campaigns and drive innovation. Ensure performance marketing supports broader company and revenue goals.
- Other Duties: Perform additional tasks, duties, and responsibilities as needed or assigned by leadership to support departmental and organizational objectives.
Benefits Include:
- Medical, dental, vision, disability and life insurance with in 30 days
- Unlimited PTO - work with your manager and take time as needed
- 7 paid holidays that we are closed
- $50 cell phone stipend paid out monthly
- 401k retirement plan with vested 4% employer match after 90 days
- Career advancement opportunities + Culture/environment
- Employees and their spouse or legal partner receive free laser hair removal services
All potential employees of Milan will be required to successfully pass a pre-employment background check before employment. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Other duties may be assigned.
We are deeply committed to attracting talented team members in the US from all backgrounds regardless of race, age, gender, ethnicity, religion, sexual orientation, disability status, or nationality. However, at this time, we are not sponsoring any Visas.
Equal Opportunity Employer