Director of Sales [HT-909592]

KAYO CONFERENCE SERIES

DIRECTOR OF SALES

Are you a dynamic sales leader with a passion for leading and driving revenue through high-performing teams? Have you excelled at building strategic relationships, uncovering new opportunities, and turning connections into lasting partnerships, and do you now love teaching and coaching a sales team on how to do the same? Are you a confident, metrics-driven professional leader with a "competitive edge" mindset who takes initiative and thrives in a fast-paced environment? If you have a proven track record of growing a sales department through managing pipelines, coaching salespeople through closing processes, and scaling business development efforts, we want to talk to you!

Our ideal Director of Sales is/has:

• A Connector - You build relationships and create meaningful connections. You naturally enjoy high-level networking, fostering trust, and bringing the right people together.
• A Seasoned Hunter - In past sales roles you were relentless in your pursuit of new business opportunities. Now you love to teach a sales team how to proactively seek out prospects, close deals, and never settle for the status quo.
• A winning sales mindset - You embrace team competition and drive team results with confidence. You help your team stay focused on achieving goals and overcoming obstacles and help them celebrate every win.
• An opportunity seeker - You have a sharp eye for untapped potential. You anticipate trends, identify growth opportunities, and take strategic action to capitalize on them.
• A creative thinker - You see opportunities where others don't. You solve problems with innovative strategies that push boundaries.

Our ideal Director of Sales is a results-driven leader who knows how to build, motivate, and scale a high-performing sales team. You will take ownership of sales strategy, refine processes, and drive execution to meet and exceed revenue goals. With a strong ability to identify market trends and adapt quickly, you'll ensure Kayo stays ahead of the competition. This role is about leadership, impact, and unlocking new levels of success-if you're ready to take charge and accelerate growth, let's talk.

RESPONSIBILITIES

Leadership

• Lead, manage, and hold the team accountable to ensure alignment with company goals.
• Delegate effectively while elevating team members to reach their full potential.
• Develop and streamline processes for scalability and efficiency.
• Build and implement a structured sales training program to develop high-performing team members.
• Coach direct reports on outreach strategies and effective product positioning.
• Train the team on lead qualification and prioritization, converting inbound leads into warm and hot opportunities.
• Cross-Functional Collaboration: Work closely with marketing, product, and operations teams to align business development efforts with company goals.
• Performance Metrics: Establish and track key performance indicators to measure team effectiveness and drive continuous improvement.
• Own the vision of building a sales team balancing sales strategy and maintaining account management.

Strategy

• Predict and plan for short- and long-term sales forecasting to drive revenue growth.
• Stay informed on industry trends, competitor activity, and emerging opportunities.
• Conduct research and analysis to refine our sales strategy and market positioning.
• Collaborate with the Product and Event Design teams to ensure client-focused innovation.
• Oversee and optimize the sales features within the HubSpot CRM, ensuring it aligns with our sales and marketing strategy.
• Stay ahead of HubSpot product updates and industry trends to implement best-in-class sales technology.
• Pricing and Packaging: Work with finance and leadership to develop competitive pricing strategies for sponsorships and ticket sales.
• Go-to-Market (GTM) Strategy: Develop and execute a comprehensive GTM strategy for new offerings.

Business Development

• Travel for important sales meetings, VIP client interactions, and for Kayo events.
• Represent Kayo at events as a speaker, moderator, or key client liaison.
• Maintain and grow strong client relationships through teaching proactive account management and ongoing engagement.
• Identify market gaps and bring new business opportunities to Kayo.
• Client Feedback Loop: Gather insights from clients to inform product development and sales strategies.

Sales

• Own the full sales cycle, including your team's efforts in prospecting, lead qualification, discovery calls, proposals, and contracting.
• Develop and refine the sales process by product in collaboration with Marketing.
• Create a sales team of product experts who can effectively sell a suite of B2B offerings to diverse personas and companies.
• Manage and grow your team to increase an annual book of business currently valued at $3.5M.
• Sales Enablement: Work with marketing to develop sales collateral, case studies, and thought leadership content to support the sales process.

** This is hybrid opportunity based in Charlottesville, VA with a 15% - 30% traveling commitment on a fluctuating scale **

QUALIFICATIONS

Required:

• 3-5 years of sales team leadership experience, managing and growing teams of at least 5+ direct reports.
• A successful past track record as an individual contributor in sales, driving revenue growth ($1M annually, $250K quarterly).
• Experience using a CRM to the full for managing, forecasting, and aligning the Sales Team's and Marketing Team's efforts.
• Experience hiring, training, and developing sales teams, including building sales training programs.
• Strong experience in client retention and growth strategies.
• Experience collaborating cross-functionally with marketing and other departments.

Preferred:

• Bachelor's degree in business administration and/or completion of a sales certificate/program.
• Historic experience Leading a Team generating $3.5M annually or $1M quarterly in sales.
• Experience in conference sales.
• Experience using HubSpot CRM.

Desired:

• Experience selling sponsorships and/or tickets for conferences.
• Sales experience within the finance industry.
• Previous experience working in an EOS-run company.

WHY WORK WITH US - KAYO CONFERENCE SERIES

Kayo is the leading conference for women in private equity to connect, learn, and advance. We bring together decision-makers, investors, and executives through industry-focused events that drive meaningful connections. With a mission to champion women's leadership, we create opportunities for networking, learning, and professional growth.

• Mission-Driven - Passionate about making an impact for women in finance.
• Strong Brand Authority - Highly respected name in the industry.
• Unique Product & Audience - Serving a niche market with a one-of-a-kind offering.
• Growth Mindset - Always evolving, always learning.
• Smart, Driven Team - Work alongside high-performing, collaborative professionals.
• EOS-Powered - Operating with structure, clarity, and accountability all with an entrepreneurial spirit.
• Intentional Introductions - Creating meaningful connections by thoughtfully curating networking opportunities that foster lasting relationships.
• Best-in-Class Content - Our events deliver top-tier insights from industry leaders, ensuring continuous learning and professional growth.
• Welcoming Environment - Cultivating an inclusive and supportive culture where every voice is valued and encouraged.

OUR CORE VALUES

• Humble - We check our egos at the door and embrace a team-first mentality.
• Hungry - We're ambitious, always striving for the next big opportunity.
• People-Smart - We understand, connect, and communicate with intention.
• Tolerant - We welcome diverse perspectives and thrive in dynamic environments.

SALARY: $110k - $120k base with uncapped commission

BENEFITS: Health, Dental, Vision, (eligibility begins on the first of the month following your start date), paid time off + 10 paid holidays, hybrid work schedule (after 30 days of employment)

If you want to lead, innovate, and grow a powerhouse team, your next big opportunity is here!

JOB CODE: Kayo Conference Series