Lead Digital Engagement

Job Description:

This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered

Position Responsibilities

• Build and own the homepage calendar, coordinating with cross-functional teams to ensure timely and relevant content updates.
• Oversee the design, content, and functionality of the homepage, ensuring it is visually appealing, user-friendly, and optimized for conversion progression.
• Ensure a seamless and consistent user experience across desktop, mobile web, and app platforms.
• Conduct usability testing and gather user feedback to continuously improve the digital experience.
• Monitor and analyze key performance indicators (KPIs) to measure the success of digital initiatives.
• Work closely with the marketing teams to integrate digital marketing campaigns with the overall digital experience, while ensuring that digital touchpoints support marketing goals and drive customer acquisition and retention.
• Act as a digital experience advocate, promoting a customer-centric approach across the organization.

Qualifications

• Bachelor's degree in Marketing, Business, Digital Media, or a related field (Master's degree preferred).
• 5+ years of experience in digital strategy, UX/UI design, and digital marketing.
• Proven track record of managing and optimizing digital experiences across multiple platforms.
• Strong project management skills, with the ability to lead cross-functional teams.
• Excellent analytical and problem-solving abilities, with a data-driven approach to decision-making.
• Proficiency in digital tools and technologies, including content management systems (CMS), analytics platforms, and UX/UI design software.
• Expertise in leveraging data analytics to drive decision-making and optimize digital experiences.
• Proficiency in Google Analytics, Adobe Analytics, or similar platforms.
• Understanding of front-end development technologies, including HTML, CSS, JavaScript, and responsive design.
• Ability to gather and interpret customer feedback to inform design and strategy.
• Excellent written and verbal communication skills to effectively convey complex concepts and strategies to various stakeholders.
• Data-driven decision maker who can derive actionable insights from complex data sets.
• Collaborative and able to work cross-functionally.

• Skilled at prioritizing initiatives that deliver the most significant impact.

Joining our team comes with amazing perks and benefits:

• Medical/Dental/Vision coverage
• 401(k) plan
• Tuition reimbursement program
• Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
• Paid Parental Leave
• Paid Caregiver Leave
• Additional sick leave beyond what state and local law require may be available but is unprotected
• Adoption Reimbursement
• Disability Benefits (short term and long term)
• Life and Accidental Death Insurance
• Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
• Employee Assistance Programs (EAP)
• Extensive employee wellness programs
• Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

Our Lead Digital Engagement earn between $143,800 - $215,800 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. From health insurance to tuition reimbursement and paid time off to discounts on products and services just to name a few. There is a lot to be excited about around here. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Joining our team comes with amazing perks and benefits:

• Medical/Dental/Vision coverage
• 401(k) plan
• Tuition reimbursement program
• Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
• Paid Parental Leave
• Paid Caregiver Leave
• Additional sick leave beyond what state and local law require may be available but is unprotected
• Adoption Reimbursement
• Disability Benefits (short term and long term)
• Life and Accidental Death Insurance
• Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
• Employee Assistance Programs (EAP)
• Extensive employee wellness programs
• Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

A career with us, a global leader in communications and technology, comes with big rewards. As part of our team, you'll lead transformation surrounded by trailblazing industry leaders like you. You'll be empowered to go above and beyond - making a difference through company-sponsored initiatives or connecting and networking through one of our many employee groups. And regardless of where you're at in your career trajectory, you'll be rewarded by the impact that comes with making a difference in the lives of millions.

With AT&T, you'll be a part of something greater, do incredible things and be rewarded with a chance to change the world.

AT&T will consider for employment qualified applicants in a manner consistent with the requirements of federal, State, and local laws.

Ready to close the deal on a career with AT&T?

Apply today.

Weekly Hours:
40

Time Type:
Regular

Location:
Dallas, Texas

Salary Range:
$143,800.00 - $215,800.00

It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.