Marketing Manager

F-Secure makes every digital moment more secure, for everyone. For over 35 years, we've led the cyber security industry, protecting tens of millions of people online together with our 200+ service provider partners. We value our Fellows' individuality, with an inclusive environment where diversity drives innovation and growth. What makes you unique is what we value - be yourself, that is (y)our greatest asset. Founded in Finland, F-Secure has offices in Europe, North America and Asia Pacific.

We are seeking an experienced Marketing Manager (B2B) to drive marketing strategies that support global sales teams, enable business acquisition, and foster strong co-marketing partnerships. This role is essential in creating tailored strategies to secure new business while supporting existing partner relationships. A strong background in enterprise partnerships, lead generation, event strategy, and product marketing is required. Strong understanding of Consumer Cyber Security solutions, experience with Tier 1 telecommunications (telco) and financial institutions, is highly preferred. This role supports new business opportunities within the Americas (US, Canada & LATAM), as well as, Europe.

The estimated base salary for this role is $110-120k/year with commission plan. Our benefits include for example 5 weeks of vacation, private medical & life insurance, a fitness stipend, matching retirement plan and 16 weeks of paid parental leave, and much more to keep our best asset - our people - happy.

At F-Secure we want to be efficient and transparent in our recruiting. Our hiring process will consists of three interview rounds: introduction interview, team interview and final interview. Our aim is to move quickly through the steps, and inform each candidate on a timely manner whether they will proceed in the process.

Key responsibilities:

Sales Enablement and Partnership Support

• Develop high-impact marketing programs to support global sales efforts, focusing on new partner acquisition.
• Create compelling sales collateral, thought leadership content, and pitch materials to drive conversions.

Event Strategy and Lead Generation:

• Identify key industry events, design participation strategies, and lead end-to-end event execution to generate leads and build partnerships.
• Evaluate new event opportunities and trends to maximize visibility and ROI.

Cross-Functional Collaboration:

• Work closely with sales, design, and product teams to align messaging and ensure seamless marketing execution.
• Partner with technical teams to effectively communicate product features and integrations (e.g., API/SDK capabilities).

Analytics and Optimization:

• Define KPIs, track campaign performance, and optimize efforts based on data insights.
• Present actionable insights to internal teams and partners to drive strategic decisions.

Who are we looking for?

• 5+ years in B2B marketing roles with a focus on sales enablement, partnerships, and product marketing.
• Strong understanding of consumer cyber security features and associated customer experience
• Strong understanding of lead generation strategies, event management, and digital marketing tactics.
• Knowledge of co-marketing strategies, enterprise go-to-market planning, and partnership dynamics (B2B2C experience preferred).
• Exceptional cross-functional collaboration skills with experience working alongside sales, design, and product teams.
• Data-driven approach with experience using analytics tools to measure and optimize campaign success.
• Bachelor's degree in marketing, business, or a related field (master's preferred).

Though we work mostly in a remote setting, this role may require travelling up to 25% (may also include international travel).

You get bonus points for:

• Experience in telecommunications, financial services, or technology sectors preferred.

What will you get from us?

• You will work together with experienced and enthusiastic colleagues, and within F-Secure you will find some of the best minds in the cyber security industry.
• We actively encourage our Fellows to grow and develop within F-Secure, and in your career here you can find yourself contributing to any number of our other products and teams. You decide what to make of this role, what your priorities are, and how you organize your work for the best benefit to us all.
• We offer interesting challenges and a competitive compensation model with wide range of benefits. You get a chance to develop yourself professionally in an international and highly motivated team serving our customers in providing world class security, privacy and uncensored access to information online.
• You get to work in a flexible, agile, and dynamic working environment that supports individual needs. Giving our people both support and the opportunity to be in charge of their own work is something that is in our DNA.
• We are in a unique phase in our 30-year history and with curiosity and excitement in the air we see no limits for building a strong and fruitful career with us!

A security vetting will possibly be conducted for the selected candidate in accordance to our employment process.