National Accounts Sales Manager - TPD

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Company: Casio, Inc.

Location: Dover, NJ 07801

Description:

CASIO AMERICA, INC. has an exciting opportunity for a National Accounts Sales Manager - Timepieces opening in our US headquarters in Northern NJ. This role coordinates, directs, and promotes the national sales and marketing efforts of the division and reports to our GM of Sales.

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following but other duties may be assigned:

  • Product Management:
    • Create and optimize product listings on Amazon, Walmart.com, JCP.com, and other national websites, ensuring accuracy, completeness, and adherence to Amazon's guidelines.
    • Conduct regular audits of product listings to identify and rectify any issues.
    • Research and implement keyword strategies to improve product discoverability.
    • Monitor and analyze product performance metrics (e.g., sales, reviews, conversion rates) and make data-driven recommendations for improvement.
  • Account Management:
    • Please monitor account health and address any potential policy violations or account health warnings as soon as possible.
    • Stay up-to-date on Amazon's ever-evolving policies and procedures.
    • Collaborate with other teams (e.g., customer service and marketing) to resolve any customer issues related to Amazon orders.
  • Campaign Management:
    • Conduct thorough keyword research using relevant tools and competitor analysis to identify high-volume, targeted keywords.
    • Develop and execute comprehensive PPC campaigns across various Amazon Advertising platforms (e.g., Sponsored Products, Sponsored Brands).
    • Craft compelling ad copy that resonates with target audiences and drives conversions.
    • Manage campaign budgets effectively, optimizing bids and placements to maximize return on ad spend (ROAS).
    • Continuously monitor campaign performance, analyze data, and make adjustments to improve campaign effectiveness.
    • A/B tests different ad variations and landing pages to identify the best-performing options.
  • Reporting & Analysis:
    • Generate regular and insightful reports detailing campaign performance metrics (e.g., impressions, clicks, conversions, ACOS).
    • Track key performance indicators (KPIs) and present findings to stakeholders, providing recommendations for improvement.
    • Stay up-to-date on the latest trends and best practices in Amazon PPC advertising.


MINIMUM EXPERIENCE and QUALIFICATIONS:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • 2+ years of experience managing PPC campaigns, preferably on Amazon Advertising platforms.
  • Strong understanding of PPC concepts, bidding strategies, and campaign optimization techniques
  • Strong understanding of Amazon Seller Central and its functionalities
  • Excellent written and verbal communication skills
  • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
  • Ability to work independently and as part of a team.
  • Highly organized and detail-oriented
  • Strong analytical and problem-solving skills
  • Ability to learn quickly and adapt to change.


No relocation assistance and/or Sponsorship available.

NO THIRD-PARTY RECRUITERS, PLEASE.

CASIO AMERICA, INC., an Equal Opportunity Employer, offers a competitive salary and excellent benefits, along with Flextime and generous paid time off, reflecting our philosophy of maintaining a healthy work/life balance for our employees.

CASIO AMERICA, INC., participates in E-Verify. Nothing in this job posting or description should be construed as an offer or guarantee of employment.

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