Product Marketing Manager

Product Marketing Manager

OVERALL FUNCTION:

Reporting to the Director of Products and Services, the Product Marketing Manager is responsible for the creation of product specific marketing material to benefit the sales channel and drive global sales across all vertical markets. This pertains to existing products and new products. The Product Marketing Manager is a full-time, non-exempt position earning $30.00/per hour - $60.00/per hour.

ESSENTIAL RESPONSIBILITIES

• Developing and implementing product focused marketing strategies
• Producing product specific marketing content
• Producing product specific sales channel learning materials
• Manage product update communications
• Work with the global sales channel to prioritize need and impact
• Document and prioritize outstanding tasks
• Collect and communicate product specific feedback to management and team members
• Communicate product marketing strategies and results with management and team members.

REQUIRED SKILLS & EXPERIENCE:

• Ability to work independently and in a team.
• Strong communication skills.
• Experience bringing new products to market.
• Experience with product lifecycle management.
• Experience managing content creation projects.
• Print media
• Web based
• Social media
• Presentation material
• Data driven analytical skills with experience using CRM systems.
• Understanding of different sales channels and routes to market.
• Ability to interpret incoming requests and balance against strategic goals.
• Experience in event planning and execution.
• Willingness to travel globally to represent Meyer Sound products to end users and partners.
• In depth knowledge of the professional audio industry
• Degree level education (to Bachelor level) in Business, marketing or a Pro Audio related subject
• In depth knowledge of Salesforce
• Experience in video content creation
• Existing relationships with Pro AV press
• Experience with Learning Management Systems