Product Planning Specialist
Apply NowCompany: Canon U.S.A., Inc.
Location: Melville, NY 11747
Description:
About the Role
Canon USA's Large Format team is seeking an energetic individual to drive the success of our Flatbed printing solutions. This role is crucial in engaging with a multi-channel sales team and customers to identify and overcome sales roadblocks. By developing innovative programs and tools, you will help streamline the sales process and enhance customer satisfaction. Additionally, you will play a key role in communicating market requirements to Manufacturing and R&D, ensuring our products meet and exceed market demands. Your contributions will be vital to our continued growth and success in the industry.
Your Impact
The Product Planning Specialist is accountable for developing new product introduction plans in order to ensure an effective launch in the market place. He/she works closely with the Product Planning Manager in the development of an overall positioning strategy, in order to ensure the effective design and communication of product image and value so that targeted customers positively distinguish it from its competitors. Responsible for coordinating and collaborating on the development of product brochures, sales tools, presentations and spreadsheets. Accountable for researching, analyzing and reporting on consumer needs, demands, and preferences in order to contribute to the design, development, and market introduction of new products. Through the review of industry publications, as well as contacts with dealers and sales staff, the incumbent keeps abreast of competitive activity and product positioning in order to determine which product features/aspects customer prefers. He/she may also conduct customer surveys to identify consumer needs and demands as they relate to and summarizes findings for the production design and engineering divisions, in order to provide input regarding the design or modification of future and existing products. He/she also functions as a liaison between the production and sales staff, in order to ensure timely communication of technology trends, identifies industry leaders and resolution of product related issues and concerns.
About You: The Skills & Expertise You Bring
Bachelor's degree in a relevant field or equivalent experience required, plus 3 to 5 years of related experience. Previous experience in marketing and/or product planning of large format flatbed or hybrid printers and software solutions is required. A deep technical understanding of the differences between resin, solvent, and UV print technologies is essential. The candidate should be analytical and possess excellent verbal and written communication skills, including a strong proficiency in Microsoft Excel, PowerPoint, and Word. Additionally, the candidate should be comfortable presenting in front of groups and must be flexible to travel.
We are providing the anticipated base salary range for this role: $69,300 - $103,770 annually.
Company Overview
About our Company -#CUSA
Workstyle Description
Hybrid - This position is full time and offers a hybrid work schedule requiring you to be in the office three days a week and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days). Note that work schedules and office reporting requirements may change from time to time based on business needs.
Posting Tags
#LI-KG1 #LI-HYBRID #PM19
Canon USA's Large Format team is seeking an energetic individual to drive the success of our Flatbed printing solutions. This role is crucial in engaging with a multi-channel sales team and customers to identify and overcome sales roadblocks. By developing innovative programs and tools, you will help streamline the sales process and enhance customer satisfaction. Additionally, you will play a key role in communicating market requirements to Manufacturing and R&D, ensuring our products meet and exceed market demands. Your contributions will be vital to our continued growth and success in the industry.
Your Impact
The Product Planning Specialist is accountable for developing new product introduction plans in order to ensure an effective launch in the market place. He/she works closely with the Product Planning Manager in the development of an overall positioning strategy, in order to ensure the effective design and communication of product image and value so that targeted customers positively distinguish it from its competitors. Responsible for coordinating and collaborating on the development of product brochures, sales tools, presentations and spreadsheets. Accountable for researching, analyzing and reporting on consumer needs, demands, and preferences in order to contribute to the design, development, and market introduction of new products. Through the review of industry publications, as well as contacts with dealers and sales staff, the incumbent keeps abreast of competitive activity and product positioning in order to determine which product features/aspects customer prefers. He/she may also conduct customer surveys to identify consumer needs and demands as they relate to and summarizes findings for the production design and engineering divisions, in order to provide input regarding the design or modification of future and existing products. He/she also functions as a liaison between the production and sales staff, in order to ensure timely communication of technology trends, identifies industry leaders and resolution of product related issues and concerns.
About You: The Skills & Expertise You Bring
Bachelor's degree in a relevant field or equivalent experience required, plus 3 to 5 years of related experience. Previous experience in marketing and/or product planning of large format flatbed or hybrid printers and software solutions is required. A deep technical understanding of the differences between resin, solvent, and UV print technologies is essential. The candidate should be analytical and possess excellent verbal and written communication skills, including a strong proficiency in Microsoft Excel, PowerPoint, and Word. Additionally, the candidate should be comfortable presenting in front of groups and must be flexible to travel.
We are providing the anticipated base salary range for this role: $69,300 - $103,770 annually.
Company Overview
About our Company -#CUSA
Workstyle Description
Hybrid - This position is full time and offers a hybrid work schedule requiring you to be in the office three days a week and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days). Note that work schedules and office reporting requirements may change from time to time based on business needs.
Posting Tags
#LI-KG1 #LI-HYBRID #PM19