Senior Manager Social Platform Lead-YouTube

Thank you for your interest in joining our team! QVC Group, Inc. is a Fortune 500 company with six leading retail brands - QVC, HSN, Ballard Designs, Frontgate, Garnet Hill and Grandin Road. We are a live social shopping company that redefines the shopping experience through video-driven commerce on every screen, from smartphones and tablets to laptops and TVs.

QVC Group brings innovative products, compelling content, and unforgettable moments to millions of shoppers worldwide via social platforms, streaming apps, ecommerce sites and TV channels, making every screen a doorway to discovery, delight and community.

The Opportunity

Reporting to the Director of Creative Strategy & YouTube Platform, the Senior Manager of YouTube is responsible for supporting and executing the social commerce and organic strategy across QVC Group's YouTube platforms. This role includes managing relationships with agencies and third-party vendors, building strong partnerships with social platform vendors to enhance our media presence, shepherding our affiliate program, and collaborating with in-house creative and production teams on the execution of both paid and organic content.

This role is hybrid and based in West Chester, PA.

Who We Are

QVC empowers shoppers with knowledge and shares insights in a lively and engaging way. We offer an ever-changing collection of familiar brands and fresh new products - from home and fashion to beauty, electronics and jewelry - and we connect shoppers to interesting personalities, engaging stories and award-winning customer service. QVC reaches more than 200 million homes worldwide via its 12 broadcast networks and reaches millions more via multiple streaming services, websites, mobile apps and social pages.

Your Impact

• Assist in developing and executing the company's YouTube strategy to align with its goals. Implement initiatives that enhance the brand's presence and support organizational objectives
• Collaborate with internal teams (such as commercialization, creative, and finance teams) to ensure social media strategies are integrated across functions. Coordinate with third-party vendors and agencies to align contributions with strategic objectives.
• Use insights from audience analysis and market trends to adapt strategies that meet brand objectives.
• Provide leadership and mentorship to professional staff, fostering a culture of continuous improvement and growth. Ensure team alignment with departmental guidelines and objectives
• Make informed decisions based on resource availability and organizational objectives. Establish clear guidelines and objectives for the social media department to ensure alignment with broader corporate goals
• Support in managing the Profit & Loss (P&L) for key social platforms, ensuring strategic planning and execution drive revenue growth. Develop departmental plans prioritizing business and operational goals.

What You Bring

• Must have 8+ years of experience within the social media space
• Education: Bachelor's degree in marketing, communications, or a related field is preferred
• Ability to execute social media strategies aligned with business objectives, contributing to action-oriented planning and alignment with broader goals
• Proficiency in analyzing social media metrics and audience insights to support informed decision-making and continuous improvement of performance
• Experience in managing small teams, fostering collaboration, and building relationships with vendors, agencies, and internal teams for cohesive social media efforts.
• Solid understanding of social media platforms' functionalities, best practices for content engagement, and the ability to manage and execute projects within strategic timelines.

Remote work is not permitted in NYC at this time.

#LI-ST4 #LI-Hybrid

If you enjoy being a part of a team, creating experiences and delighting customers, you'll love it here. If you're excited about retail, media, social, live streaming, technology, customer service, design and more, you'll find amazing projects to work on. If you want to grow professionally and learn every day, you'll thrive with us. If you appreciate a company committed to inclusion and belonging for all, you'll be amazed at what's available for our team members. We offer a comprehensive Total Rewards package including competitive compensation, health care benefits starting on day 1, 401(k), paid time off, tuition reimbursement, employee assistance program, parental leave, paid volunteer hours, company discounts and much more. Best of all, working with QVC Group means friendly teams, ambitious projects and fast-moving careers!

For QVC Group, our commitment to inclusion and belonging for all is deeply rooted in Our Principles. They call on us to Drive Progress, Act With Empathy, Be Brave, Embrace the Future, and Do What's Right so that everyone can thrive. We are committed to ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at workwithus@qvcgrp.com for assistance.

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