Senior Marketing Data Analyst

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Company: Mythic

Location: Charlotte, NC 28269

Description:

Position: Senior Marketing Data Analyst
FLSA Classification: Exempt
Reports to: Senior Digital Marketing Strategist
Revision Date: April 2025
Work Location: Charlotte, NC; Hybrid

Mythic employees are expected to work from 9:00am-5:30pm, but may also require evenings and weekends as client needs dictate. Must be authorized to work in the US without corporate assistance. Must be located in the US.

Summary:
Mythic is a fiercely strategic marketing and creative agency bridging brand and performance as a force for growth. HQ'd in Charlotte, N.C., we focus on consumer and B2B high growth brands from the mid-market to Fortune 500. We bring a strategy-first approach with extraordinary creative execution to our suite of integrated capabilities across Social, Email, Paid Media, Analytics and Webdev.

Mythic believes that brands have the potential to Be More; more connected to their audience, more compelling to their prospects, more impactful to their customers and more predictable and accelerated with their growth. Be More is the ethos we deliver work by. Our Core Values guide us in that work: Own the Work, Find a Way, Create with Purpose, Move as One, and Fuel Curiosity.

Job Summary:
Mythic is seeking an experienced marketing data analyst with 5 - 7 years of expertise in marketing automation, data transformation, and analytics. The ideal candidate will have advanced skills in SQL, Python, HTML, CSS, and JavaScript, and be proficient in building dashboards in Salesforce Marketing Cloud Intelligence. This role requires experience integrating data from platforms such as HubSpot, Pardot, Salesforce, and GA4 to uncover actionable insights. We're looking for someone who can analyze complex datasets and translate findings into strategies that drive business growth. A strong problem-solving mindset, technical versatility, and experience supporting CRM implementations and marketing operations are essential.

Duties / Responsibilities:
  • Utilize advanced SQL, python, html, css and javascript skills to organize, extract, and analyze data, providing actionable marketing insights.
  • Design and maintain dashboards in Salesforce Marketing Cloud Intelligence, consolidating data from multiple sources like HubSpot, Pardot, Salesforce, Listrak, and GA4.
  • Experience bringing multiple sources of data together to tell an informed story.
  • Experience in reporting tools, Power BI, Tableau, Datorama, etc.
  • Conduct data analysis to identify trends and opportunities, translating findings into strategies that drive business growth.
  • Transform data appropriately to prepare for marketing campaign execution, reporting and analytics.
  • Participate in CRM implementation projects - helping to develop data architecture for new marketing initiatives.
  • Problem solver mentality - well versed in getting creative to find answers to tough data questions.

Education / Experience:
  • Bachelor's degree in information systems, computer science, business analytics or a related field.
  • 5 - 7 years of experience in marketing automation, data transformation, and/or marketing analytics
  • Extensive experience with SQL and/or Python for data organization and extraction.
  • Experience and understanding of HTML, CSS, javascrip, json, VB coding and with tools like MS Fabric, Azure, Snowflake, Visual Studio Code, etc.
  • Proficiency in Salesforce Marketing Cloud Intelligence including dashboard creation and data integration from various sources is required.
  • Experience with marketing automation platforms such as HubSpot, Marketing Cloud, Pardot, or similar tools.
  • Strong analytical skills with the ability to interpret complex datasets and provide actionable insights.
  • A growth mindset with a willingness to learn new tools and systems as needed.


Physical Requirements:
  • Sedentary work that primarily involves prolonged periods of sitting at a desk
  • Light work that could include carrying 5 pounds
  • Keyboarding


Mythic provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Title I of the Americans with Disabilities Act of 1990 (ADA) makes it unlawful for an employer to discriminate against a qualified applicant or employee with a disability. The ADA defines an individual with a disability as a person who: (1) has a physical or mental impairment that substantially limits a major life activity, (2) has a record or history of a substantially limiting impairment, or (3) is regarded or perceived by an employer as having a substantially limiting impairment. An applicant with a disability, like all other applicants, must be able to meet the employer's requirements for the job, such as education, training, employment experience, skills, or licenses. In addition, an applicant with a disability must be able to perform the "essential functions" of the job, the fundamental duties either on her own or with the help of "reasonable accommodation." However, an employer does not have to provide a reasonable accommodation that will cause "undue hardship," which is significant difficulty or expense. (EEOC)

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