SEO MANAGER

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Company: Marcel Digital

Location: Chicago, IL 60629

Description:

(Please note that this position can be either a fully remote, or hybrid. We can consider only US based candidates)

Marcel Digital is a Chicago-based, award-winning digital marketing and web development agency, proudly independent since 2003. We specialize in driving measurable growth for B2B organizations through integrated strategies across paid media, SEO, analytics, and web development.

We've built a high-performing team that thrives on collaboration, curiosity, and results. Our culture is anchored in authenticity, integrity, accountability, and insight - and we're serious about creating an environment where people can grow, not just as professionals but as individuals.

At Marcel, we invest in becoming exceptional at what we do. From sending team members to top industry conferences around the world to hosting hands-on learning sessions and fostering daily peer-to-peer collaboration, we believe growth is a shared journey. If you're passionate about doing meaningful work with smart, kind people, we'd love to meet you.

Position Summary

As an SEO Manager at Marcel Digital, you'll play a critical role in generating qualified leads and driving revenue for B2B clients through organic search strategies. Your work will go far beyond rankings and traffic, you'll build and execute strategies that map directly to bottom-line business outcomes.

This role calls for a blend of technical SEO expertise, strategic acumen, and content savvy. You'll analyze complex organic search environments, identify growth opportunities across the funnel, and implement tailored SEO strategies that align with each client's broader marketing and sales goals. As part of our integrated team, you'll collaborate across paid media, analytics, and development to deliver unified, revenue-driving solutions.

Reports to: Director of SEO

Role Description
Performance & Strategy

Own organic performance with a revenue mindset. You'll drive SEO and AEO strategies designed to improve visibility, capture demand, and convert high-intent traffic into leads. Every recommendation you make, from keyword targeting to technical optimizations, will be rooted in business value and geared toward growth.
Strategic Client Partnership

Be a strategic thought partner to our clients. You'll participate in client conversations as an expert and advisor, uncovering the "why" behind the "what," aligning search strategies with business objectives, and evolving tactics based on performance and changing market dynamics.
Technical & Content Execution

Deliver full-spectrum SEO solutions. From deep technical audits to content gap analyses and on-page optimization, your work will be both precise and strategic. You'll blend modern tools, AI enhancements, and manual expertise to create smart, scalable outcomes.
Client Engagement & Storytelling

Make SEO results meaningful. You'll compile insights and reports that not only inform but inspire action, connecting SEO performance directly to pipeline growth, sales conversations, and strategic goals. You'll help clients not just understand SEO, but believe in its power to drive revenue.
Innovation & Thought Leadership

Lead with curiosity and courage. You'll help push SEO and AEO forward, both for our clients and for the agency. From experimenting with AI to staying ahead of SERP shifts, you'll keep your finger on the pulse of what's next and make sure our strategies evolve ahead of the curve.

Qualifications & Ideal Fit
  • 3+ years of experience in SEO, ideally within a B2B agency or demand-gen environment.
  • Proven ability to connect SEO performance with lead gen and revenue outcomes.
  • Deep knowledge of technical SEO, on/off-page factors, and modern search ecosystems.
  • Proficiency in tools such as Google Search Console, GA4, Looker Studio, SEMrush, Ahrefs, Screaming Frog, etc.
  • Comfort navigating CRMs like HubSpot or Salesforce is a plus.
  • Experience using AI tools (e.g., ChatGPT, Gemini) to support content creation and workflow acceleration.
  • Strong strategic thinking and storytelling ability - you know how to frame SEO success in the language of business.
  • Independent, self-motivated, and comfortable managing multiple projects across industries.
Benefits

In exchange for your contributions, Marcel offers a competitive salary, great benefits, and a casual, laid back and fun work environment. But more than that, you get the autonomy to work independently and solve the problems that get in your way. You get a voice in the development process and an environment that encourages you to master the latest trends.

Are you curious, committed, and adaptable with a passion for learning quickly and finding creative solutions?

If the answer is yes, and your skills and career aspirations are in-line with ours, we very much want to hear from you right now! We have a friendly and transparent hiring process!

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