Sr. Data Analyst

Sr. Data Analyst

About Keap

Keap is the leading Sales & Marketing Automation platform for serious small businesses. We are a purpose-driven, values-based company that loves helping small businesses grow and understands how hard it is to run a successful small business. Keap's vision is to liberate and empower entrepreneurs by automating follow-up, so they can strengthen their families, communities and economies. With tens of thousands of customers and over a hundred thousand users, we are just scratching the surface of our vision

The Sales and Marketing Sr. Data Analyst is a key role within our organization whose primary responsibility is to provide timely, accurate and relevant insights that help the business make more informed decisions. The Sales and Marketing Data Analyst position will extract and analyze operational data to identify trends of the current business environment, as well as ensure the business is on a pathway in systems, tools and processes to deliver insights for the future.

Daily Execution Excellence:

• Extract and manipulate data from a variety of cloud and on-premise based systems for reporting and analytical purposes, including: Salesforce.com, Marketo, NetSuite and SQL databases
• Leverage cloud-based analytics tools to analyze data from various systems both within and outside of formal data warehousing environments
• Exercise inquisitive mindset to transform business questions into actionable data exploration exercises
• Convey insights into effective presentations that are outcome and action-oriented
• Act as a key liaison between FP&A, Sales Operations and Business Intelligence teams to drive requirements necessary to derive compelling analytical insights
• Bottoms-up reporting to help inform forecasting work and closely partner with the Operations team to drive improved accuracy
• Conduct ad-hoc analyses to identify relevant customer or market insights
• Work with product managers to create and analyze A/B tests in a manner that is scalable, repeatable and reduces human error or subjectivity

Role Objectives:

Act as a subject matter expert and evangelist in the organization for hypothesis-driven and testing-oriented measurement of business results.

Liaise with Operations team and business to ensure the proper systems, tools and processes are in place to allow the business to conduct recurring A/B tests across top, middle and bottom-of-the-funnel activities.

Develop the discipline around not simply reporting results but explaining what they mean and the root cause behind key trends in executive summary fashion.

Expertise:

• Business Acumen & Strategic Thinking: Have a strong baseline knowledge of and high capacity for learning how inputs/levers drive incremental value for the company. Demonstrate ability to craft effective strategies, grounded on robust empirical analysis.
• Problem Solving & Decision Making: Analyze a situation, identify and evaluate potential solutions and their outcomes and take appropriate action. Make decisions and solve problems in a timely manner.
• Initiative: Ability to see strategies through to execution. Maintain a high level of energy and independent effort to accomplish tasks and meet commitments in the expected timeframe. Establish and achieve short and long-term business goals.
• Communication: Understand and effectively convey written and oral information and ideas. Clearly explain complex concepts to audiences with a broad range of quantitative aptitude. Conduct meetings and presentations in an engaging, concise manner.
• Interpersonal Skills: Establish and maintain productive relationships with colleagues. Build trust, credibility and rapport in business relationships. Respond to difficult situations and deliver negative information while preserving relationships.

Qualifications:

Must Have:

• Bachelor's or Master's Degree in a quantitative major, such as Finance, Data Analytics, Math,
• 4+ years of related Analyst-experience including but not limited to software or management consulting
• Strong technical, quantitative and analytical skills
• 6+ years of experience using Microsoft Excel to analyze large quantities of data
• Strong problem solving and conceptual thinking abilities
• Ability to drive results in a fast-paced, relatively autonomous work environment with limited supervision
• Ability to handle multiple concurrent projects
• Ability to work in a dynamic, entrepreneurial environment
• Ability to clearly communicate and present ideas, through both verbal and written formats, such as Powerpoint presentations

Nice to Have:

• 2+ years of experience using Salesforce and/or Marketo
• 2+ years of experience with SQL to extract data from databases
• Experience with Anaplan, Looker Analytics Platform and Google Analytics

At Keap, we celebrate diversity and inclusion to benefit our employees, our products, our community, and to help small businesses succeed. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, marital status or any legally protected status.

Keap's corporate office is located at 1260 South Spectrum Blvd. Chandler AZ 85286.

Legal authorization to work in the U.S. is required. Keap will not sponsor new candidates for employment visas, now or in the future, for this job opening.

Any candidate who misrepresents their identity and/or skills may be subject to civil damages, penalties, and criminal prosecution.

California Employee Privacy Notice: https://keap.com/legal/cepn