Sr Digital Analytics/Data Scientist

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Company: Codeforce360

Location: Minneapolis, MN 55407

Description:

Required Skills:

Must Have:

Nice To Have:

Position Summary:

You will leverage data to drive business outcomes that align with Client's Enterprise Data Strategy Vision and Operating Principles.
You'll work closely with our Digital and Marketing, stakeholders to understand business needs and apply a variety of analysis and visualization techniques to address them.
Using tools like Adobe Analytics, Adobe Target, Tableau, etc. you will partner Marketing associates and website teams/product owners to deliver timely, relevant insights.
You'll use data to inform business decisions and priorities across our business.
You'll help 'connect the dots' for our stakeholders, helping them better understand user behavior and use those learnings to drive Marketing activity and strategy.
You will work with website teams to design and apply experience targeting and A/B testing use cases.
You will analyze large sets of data to solve complex business problems for our Digital and Marketing stakeholders.

Responsibilities include but not limited to:

Understands how to properly turn large quantities of structured, semi-structured, and unstructured data into actionable insights that drive business outcomes.
Communicate results to business stakeholders in a clear manner with a focus on explainability of results.
Perform exploratory analysis and visualization of large data sets to identify opportunities and uncover insights for our stakeholders.
Partner with marketing stakeholders to provide campaign tagging, measurement, and analysis capabilities.
Design and implement measurement and testing strategies for a variety of Marketing and Digital stakeholders.
Analyze Marketing campaign results and present findings and insights in a clear and understandable manner.

Qualifications:

Proven experience analyzing Marketing and website (e.g. Adobe clickstream) related data.
Ability to setup and apply A/B testing on websites and Marketing campaign.
Proven experience working with industry standard technologies like Adobe Analytics, Adobe Target, Tableau, Strala, etc.
Ability to clearly articulate and explain complex analytical results and methods to stakeholders of varying technical background and understanding.
Strong moral and ethical compass, ensuring we provide fair, unbiased solutions that don't harm our customers, associates, or our company/brand.

Preferred Qualifications: