Sr. Manager, Integrated Campaigns
Apply NowCompany: Keap
Location: Chandler, AZ 85225
Description:
About Keap: Keap is the leading Business Automation platform for serious small businesses. We are a purpose-driven, values-based company that loves helping small businesses grow and understands how hard it is to run a successful small business. Keap's vision is to liberate and empower entrepreneurs by automating follow-up, so they can strengthen their families, communities and economies. With tens of thousands of customers and over a hundred thousand users, we are just scratching the surface of our vision.
Overview: The Senior Manager, Integrated Campaigns is instrumental in coordinating Keap's marketing efforts, setting strategy and managing cross-channel campaigns. The Campaign Manager will plan integrated campaigns in collaboration with demand channel owners, and then coordinate the execution, launch and ongoing optimization of campaigns. This role will laser focus on business development in aligning growth marketing with Partners, industry verticals, Influencers as well as direct customers.
What you'll be doing...
Who you are:
Benefits: Being a Keaper has its perks...
We're a great place to work. Keap was named a Great Place to Work in 2021, 2022, 2023 & again in 2024! In 2024 75% of all current Keapers, said Keap is a great place to work. We're a hybrid workforce with an unwavering dedication to our Keap culture that recognizes everyone's impact.
Visa Sponsorship: We welcome and support people of all different backgrounds. At Keap, we celebrate diversity and inclusion to benefit our employees, our products, our community, and to help small businesses succeed. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, marital status or any legally protected status. However, due to the current economic climate we are not able to sponsor, support student Visas, or take over sponsorship of employment Visas at this time.
We Own It: If you don't check every box, please don't rule yourself out. We focus on hiring incredible human beings, so if this role resonates with you, hit that apply button!
Location: Keap's corporate office is located at 1260 South Spectrum Blvd. Chandler AZ 85286.
Our Values
We Genuinely Care:
We listen to, care for, and serve the diverse people central to our Purpose: our employees, partners, customers, shareholders, and entrepreneurs everywhere.
We Own It:
We are a culture of performance and accountability. We face challenges with grit and optimism to achieve our goals.
We Learn Always:
We have a forever curious, learn-it-all mindset, and we value learning over knowledge. We use data and experimentation to innovate and constantly improve.
We Build Trust:
We build trust through transparency and open, authentic communication. We assume positive intent and we're the first to extend trust
We Check Ego:
We check our ego at the door. Humility and gratitude help us work collaboratively, serve others and accomplish more.
We Dream Big:
We empower the entrepreneurial spirit by believing in people and championing their dreams. We solve big problems with big dreams.
Any candidate who misrepresents their identity and/or skills may be subject to civil damages, penalties, and criminal prosecution.
California Employee Privacy Notice: https://keap.com/legal/cepn
Overview: The Senior Manager, Integrated Campaigns is instrumental in coordinating Keap's marketing efforts, setting strategy and managing cross-channel campaigns. The Campaign Manager will plan integrated campaigns in collaboration with demand channel owners, and then coordinate the execution, launch and ongoing optimization of campaigns. This role will laser focus on business development in aligning growth marketing with Partners, industry verticals, Influencers as well as direct customers.
What you'll be doing...
- Plan multichannel campaigns including setting goals, budget, targeting criteria, and set messaging direction.
- Work with creative teams to develop materials needed for campaign execution, communicating the vision for the campaign, defining specifications, and reviewing creative materials to give feedback.
- Collaborate with demand channel owners to align the campaign materials to best practices within their channels, inclusive of display, social, search, and others.
- Determine campaign KPIs and collaborate with analytics and marketing operations to track, and optimize performance.
- Set campaign testing plans, execute tests, and report insights back to the larger team.
Who you are:
- BA/BS degree
- 3-5 years minimum of SaaS campaign management experience and/or 5-8 years of total marketing experience
- Experience driving holistic marketing campaigns from start to finish, including working closely with creative teams
- Strong experience collecting and reviewing performance data and optimizing campaigns based on market response
- Strong ability to communicate across various levels of the organization, from executive team, to agency and team members
- Thrive in a fast-paced and dynamic environment
- Ability to work independently, as part of a team and on multiple projects simultaneously
- Strong relationship building skills with a team-player attitude
Benefits: Being a Keaper has its perks...
- Free Keap app for personal use
- Above Market Pay
- Paid time off to volunteer
- Flexible PTO Plan
- Paid Sick Time
- DashPass Membership
- 401k + Matching
- Financial Education Program through SmartDollar
We're a great place to work. Keap was named a Great Place to Work in 2021, 2022, 2023 & again in 2024! In 2024 75% of all current Keapers, said Keap is a great place to work. We're a hybrid workforce with an unwavering dedication to our Keap culture that recognizes everyone's impact.
Visa Sponsorship: We welcome and support people of all different backgrounds. At Keap, we celebrate diversity and inclusion to benefit our employees, our products, our community, and to help small businesses succeed. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, marital status or any legally protected status. However, due to the current economic climate we are not able to sponsor, support student Visas, or take over sponsorship of employment Visas at this time.
We Own It: If you don't check every box, please don't rule yourself out. We focus on hiring incredible human beings, so if this role resonates with you, hit that apply button!
Location: Keap's corporate office is located at 1260 South Spectrum Blvd. Chandler AZ 85286.
Our Values
We Genuinely Care:
We listen to, care for, and serve the diverse people central to our Purpose: our employees, partners, customers, shareholders, and entrepreneurs everywhere.
We Own It:
We are a culture of performance and accountability. We face challenges with grit and optimism to achieve our goals.
We Learn Always:
We have a forever curious, learn-it-all mindset, and we value learning over knowledge. We use data and experimentation to innovate and constantly improve.
We Build Trust:
We build trust through transparency and open, authentic communication. We assume positive intent and we're the first to extend trust
We Check Ego:
We check our ego at the door. Humility and gratitude help us work collaboratively, serve others and accomplish more.
We Dream Big:
We empower the entrepreneurial spirit by believing in people and championing their dreams. We solve big problems with big dreams.
Any candidate who misrepresents their identity and/or skills may be subject to civil damages, penalties, and criminal prosecution.
California Employee Privacy Notice: https://keap.com/legal/cepn