Creative Director

Woo, the company behind the world's most popular e-commerce platform, is looking for an experienced creative leader with an art direction background to join our design team.

This role combines creative strategy with creative management. You'll lead a small team of designers while working on hands-on concepts, creative strategy, and brand-building work.

As part of the Automattic family, Woo is fully distributed, with no physical offices. The flexibility and autonomy that come with working from home are in our DNA-we provide benefits and resources to support your growth while doing your best work from anywhere in the world. We have a huge footprint, but we're a small company. That means everyone here has the opportunity to make a visible, profound, and lasting difference while helping the store owners who rely on Woo every day.
Responsibilities:

• Manage a team of experienced designers, supporting in prioritizing tasks during all project phases, from definition to development, and contributing to design as needed.
• Lead concepting and asset creation for a variety of multi-channel campaigns, including brand efforts, inbound content campaigns, feature releases, and more.
• Develop concepts for videos and lead regular photo and video shoots to capture customer content, owned photography, B roll, and other assets to grow our library and differentiate our marketing.
• Work directly with the Woo's Head of Design to define how the product, marketing, and brand come together.
• Partner with our copy-side creative director and VP of Creative on developing and refining brand strategy.
• Partner with marketing leadership to develop campaign strategies that drive demand, conversion, and acquisition of high-value merchants.
• Lead the marketing website user experience, using a deep understanding of our target customers and their journeys to develop strategy, design, and content for WooCommerce.com.
• Use your design skills to jump into project work as needed, including branding, campaign assets, social, events, and more.
• Actively contribute to the greater design org at Automattic, surfacing, connecting, and providing input to work across various design teams.

Requirements:

• A background as a creative director, associate creative director, or art director.
• Experience managing art directors, designers, video teams, and other creatives, guiding them in their craft and mentoring them in their careers.
• Experience at a creative agency, an in-house creative agency, or ideally both.
• Deep experience leading the end-to-end creative process for full-funnel marketing campaigns, including concepting, paid and organic assets, and video.
• Experience co-owning growth and revenue targets for the work you lead.
• A passion for creating awareness and affinity for brands.
• Experience creating beautiful, conversion-optimized website journeys that help convert visitors into customers.
• Experience leading and prepping for video and photo shoots and directing talent and production crews on set.
• Experience owning relationships with external agencies and directing their work.
• Comfort working with stakeholders, other creatives, developers, and other partners to produce outstanding work.
• Excellent design and art direction skills for brand and marketing and experience with all standard industry tools and processes.
• Great writing skills in order to manage, communicate, and provide feedback to a remote team.
• As a plus, you have some experience in e-commerce: you've worked on e-commerce/DTC accounts, have actually made and sold something yourself, have worked for an e-commerce app or tool, etc.

Salary range: $95,000-$200,000 USD- Please note that salary ranges are global, regardless of location, and we pay in local currency.