Product Manager, Ads

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Company: FloSports

Location: Austin, TX 78745

Description:

FloSports has led the way in establishing a world-class digital streaming experience for millions of fans, families, and athletes of underserved sports. Imagine creating a digital platform that unites the casual fan with the most dedicated spectator, both experiencing thrilling live events from around the world with interactive features, real time analytics, powerful broadcast technology, and more. Combine that with our unique original sports content ranging from breaking news and expert commentary to feature films, documentaries, and multi-episodic series. That's what FloSports is all about. We have successfully revolutionized the global sports media industry- the result of creating a diverse team of technologists and die-hard wrestlers, creators and devoted cheerleading experts, designers and hockey enthusiasts, communicators and motorsport fanatics, producers and casual sports fans... united by a shared passion to delight the underrepresented communities we serve. We are creating the essential destination for our sports and we're looking for people like you to help us!

We are looking for people who love what they do and who are exceptional at their craft to join a great team during a very exciting time. Product & Engineering are at the center of the next wave of growth for FloSports, and we have some meaty problems to solve.

THE ROLE:

We are seeking a passionate Product Manager to lead the strategy, development, and optimization of FloSports' advertising products, spanning display and video ads across all surfaces. This role focuses on designing scalable and impactful ad solutions that enhance user experience while driving revenue growth.

You will collaborate with engineering, design, ads team, and marketing to develop innovative, effective ad products. As the owner of the ad product roadmap, you will set priorities, identify opportunities, and ensure seamless integration of ads across platforms. Leading a small, high-performing team, you will spearhead ad innovations that establish FloSports as a go-to platform for advertisers, maximizing investment opportunities and driving significant revenue growth.

This role oversees a diverse portfolio of advertising products across display, video, and emerging platforms. Key areas include dynamic ad insertion for live streams and VOD, innovative formats like sponsorships and PiP ads, and advanced technologies such as SSAI, CSAI, and AI-driven solutions leveraging computer vision and sports data insights.

The ideal candidate will leverage data to uncover lucrative opportunities and drive innovative solutions, particularly in video advertising. This role offers a unique opportunity to develop industry-leading advertising products that drive significant revenue growth while delivering exceptional user experiences. You will play a pivotal role in shaping the future of FloSports' advertising business, ensuring its competitiveness in a dynamic and rapidly evolving marketplace. As a self-starter with a high level of ownership, you will meticulously plan and adapt your team's structure to align with the skillsets required for successful execution of strategic initiatives.

RESPONSIBILITIES:
  • Own the vision for ads experience, driving improvements in ad targeting, optimization, and delivery.
  • Define and execute the product roadmap for FloSports' advertising products.
  • Audit current advertising offerings, overhaul poorly executed customer experiences.
  • Establish clear KPIs for ad performance, ensuring accountability for delivering results aligned with company goals.
  • Analyze ad performance metrics and leverage insights to inform product decisions and revenue opportunities.
  • Deliver measurable revenue growth while improving user engagement with ad supported products.
  • Ensure robust quality control measures and seamless ad integration into FloSports' platforms.
  • Partner with cross-functional teams to design and implement creative ad solutions that enhance both the user and advertiser experience.
  • Stay abreast of industry trends to ensure FloSports' is leaning into improved ads products at all times
  • Build relationships with key advertising partners, as well as vendors to ensure growth.
  • Identify opportunities for innovation in ad technology, ensuring FloSports remains competitive in the media and ad tech space.


KNOWLEDGE, SKILLS, AND ABILITIES:
  • 1-4 years of experience in Product Management, preferably with a focus on video ad tech within a media platform.
  • Familiarity with digital ad formats, ad serving platforms, and optimization strategies.
  • Proven ability to collaborate cross-functionally across the organization, with meaningful product launches that drove revenue growth.
  • Analytical product mindset with a passion for leveraging data to inform product decisions.
  • Demonstrated product sense for creating elegant, ad-supported experiences that balance user and business needs.
  • Experience with Agile/Scrum methodologies and a collaborative approach to product development.
  • Experience with ad executions on native apps, including CTV and mobile.


OUR COMMITMENT TO DIVERSITY:

At FloSports, we are bonded by our passion for sports and our purpose to unite communities around experiences that finally give underserved sports the love they deserve. We recognize the need to build a company that seeks out, embraces, and celebrates our individual differences, ideas, and talent. FloSports is committed to the pursuit of a fair, equal and inclusive workplace where everyone is given the opportunity to grow to their fullest potential.

OUR BENEFITS:
  • Recognized three years in a row as a Top Workplace by the Austin-American Statesman
  • Flexibility at work - you can take control of your profession and personal schedule
  • All-hands events hosted annually in beautiful Austin, Texas
  • Annual equity awards for all top performers
  • Competitive and comprehensive medical, dental and vision plans
  • Peace of mind through company-paid short-term disability, long-term disability and life insurance
  • Generous 401(K) company match vested immediately
  • Progressive parental leave policies
  • Flexible paid time off
  • Hack-a-thons and a full calendar of team-building and social events
  • Company donation to youth teams and leagues that our employees coach
  • Stocked snack bar, catered lunch and breakfast tacos every week

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