Director of Studio Development

Responsive recruiter

Benefits:

• Free Bodybar Pilates drop-in Classes
• 100% Employer paid health insurance
• Paid sick time off
• 401(k) matching
• Bonus based on performance
• Employee discounts
• Flexible schedule
• Opportunity for advancement
• Paid time off
• Parental leave
• Training & development
• Wellness resources

GENERAL SUMMARY: BODYBAR Franchising, a fast-growing boutique Pilates franchise concept based out of Fort Worth, Texas, seeks a strategic and results-oriented leader to oversee the studio development process, starting after real estate signing through to Founders Week, and ensuring a seamless handoff to the open studio support team. This role involves managing and optimizing the design, construction, onboarding, and presales processes, including leading a team that supports franchisees in various capacities during presales. Reporting directly to the COO, the Director of Studio Development will play a key role in enhancing franchisee satisfaction, streamlining operations, and maximizing the efficiency and performance of the BODYBAR system during studio development.

ESSENTIAL DUTIES & RESPONSIBILITIES

Studio Development and Process Management:

• Oversee the studio development process, supporting the real estate team in site selection and leasing, and directly managing the design, construction, onboarding, and presales phases to ensure a successful launch at Founders Week.
• Develop and implement strategic plans for the studio development lifecycle to maximize efficiency, consistency, and franchisee satisfaction.
• Establish and monitor presale studio performance metrics, including client acquisition, retention, attrition, and compliance, to drive system-wide success.
• Design and execute revenue-driving strategies and presales campaigns in alignment with company goals, in collaboration with marketing and senior leadership.
• Conduct in-market presales visits and performance assessments, providing training and guidance to enhance studio outcomes.
• Foster cross-functional alignment between sales, operations, marketing, and finance to ensure consistency across design, construction, and presales initiatives.
• Stay informed of industry trends and conduct market research to continuously innovate growth strategies.

Presales Optimization

• Design and oversee presales campaigns, including pricing models, promotional strategies, and tools to drive membership acquisition.
• Analyze franchisee performance during presales, providing strategic insights and recommendations to improve outcomes.
• Ensure franchisees are equipped with the resources, training, and guidance necessary for successful presales campaigns.
• Oversee design, construction and presale compliance, ensuring system standards, vendors and procedures are followed across the network.

Operational Efficiency and Innovation:

• Identify and implement process improvements to streamline studio launches, reduce time-to-open, and enhance presales performance.
• Collaborate with internal departments and external vendors to integrate tools and systems that support efficient studio setup and onboarding.
• Collaborate on presale focused revenue-generating campaigns, pricing strategies, and recommendations to increase profitability.
• Ensure onboarding materials and presales resources align with BODYBAR's brand and operational standards.

Strategic Partnerships and Vendor Relations

• Identify and develop partnerships with design, construction, and presale vendors to enhance studio revenue streams and optimize studio opening time, including pricing strategies, product offerings, and service expansions.
• Collaborate with vendors to implement systems that support presale studio operations and automation.

Reporting and Forecasting

• Provide regular updates to executive leadership on studio opening schedules and presale performance, highlighting trends, risks, and growth opportunities.
• Develop forecasts and financial models to guide resource allocation and support growth initiatives.

Team Leadership:

• Recruit, train, and develop a high-performing presales operations team, fostering a culture of innovation and excellence.
• Manage team workflows, operations, and project timelines to meet organizational goals.
• Provide mentorship and performance evaluations, addressing discipline as necessary in line with company policy.
• Ensure all training and collateral materials meet brand standards and secure necessary approvals before distribution.

Additional Responsibilities:

• Represent BODYBAR at industry events, conferences, and in community engagements to enhance brand visibility and establish thought leadership.
• Present growth strategies, progress reports, and outcomes to the senior leadership team.
• Perform other duties as assigned.

QUALIFICATIONS & EXPERIENCE

• 8+ years of experience in franchise operations, multi-site management, or a related field.
• Proven track record of driving presales growth and operational performance.
• Demonstrated experience in developing and executing presale strategies, including sales, marketing, and client engagement initiatives.
• Experience managing cross-functional teams, including operations, sales, and marketing, to achieve business objectives.
• Proven ability to analyze KPIs, forecast performance, and provide data-driven recommendations to improve growth and profitability.
• Expertise in compliance management, design and construction processes, and brand standards within a franchised or multi-location business model.
• Familiarity with managing vendor relationships and identifying partnership opportunities to enhance business performance.

SKILLS AND COMPETENCIES

• Exceptional leadership and team management skills, with experience in recruiting, training, and mentoring high-performing teams.
• Strong strategic thinking and problem-solving abilities, with a focus on innovation and long-term growth.
• Excellent communication and interpersonal skills, capable of building relationships with franchisees, vendors, and internal stakeholders.
• Exceptional time management and project management abilities.
• Analytical and detail-oriented, with the ability to synthesize complex data into actionable insights.
• Knowledge of industry trends in fitness, wellness, or franchising, with the ability to apply these insights to the BODYBAR brand.
• Proficiency in CRM systems, data analytics tools, and Microsoft Office Suite (experience with tools like Salesforce, BI software, or similar platforms is a plus).
• Collaborative team player with a commitment to achieving shared goals.
• Willingness to travel for on-site studio visits (up to 50%), assessments, and training sessions.
• Passion for fitness and wellness, with an understanding of Pilates and boutique fitness concepts preferred.

Flexible work from home options available.

If you're interested in building a career in the fitness industry, BODYBAR Pilates may be the perfect fit. Join our growing system as part of our franchise development, administrative, finance, marketing, or support team in the BODYBAR fitness corporate office. We're looking for growth-minded individuals to be part of our supportive, one-of-a-kind team.

Check out our career opportunities in health and fitness, and learn about the benefits of working at BODYBAR. We're looking forward to meeting you!

BODYBAR Pilates is a boutique fitness franchise. Each location is independently owned and may have varying perks, compensation, and employment requirements. Contact the location you are applying to directly for specific employment questions.