Americas XM Insights & Analytics Lead

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Company: Yum! Brands

Location: Plano, TX 75025

Description:

Job Description

What You'll Be Serving Up:

Champion the voice of KFC guests and team members; standardize XM insights across the Americas region to deliver consistency, focus and advanced capabilities to regional business strategy.

Here's How You'll Spice Things Up:
  • Design ongoing guest/team member experience reporting for stakeholders at all levels of Americas business units.
  • Present insights and recommended actions to Americas business unit Leadership Teams: US, Latin America/Caribbean, Canada.
  • Design, manage model to quantify "return on experiences" in terms of business outcomes.
  • Design, manage model to demonstrate relationships between guest and team member experiences
  • Partner with business unit Leadership Teams to assess XM (Experience Management) maturity and implement tailored "recipes" for growth.
  • Conduct "Start, Stop, Continue" exercises on local insights reporting to promote regional reporting consistency.
  • Manage XM (Experience Management) footprint in business unit performance frameworks, including metric selection and stakeholder management.
  • Manage XM (Experience Management) data input standards and support regional efforts to maintain these standards.
  • Support Qualtrics platform enablement efforts within Americas business units

What You Bring to the Table:

Education:
  • Bachelor's in Marketing, Business, Statistics, Economics, Social Sciences, Science, Computer Science, Psychology.
  • Masters in above disciplines, MBA, PMP (preferred).

Experience:
  • Extremely comfortable working with and analyzing large data sets and drawing out actionable insights.
  • Ability to work in highly matrixed, complex environment with stakeholders of all levels.
  • Proficient in BI/reporting tools, Microsoft Office Suite, analytical disciplines, working knowledge of statistics fundamentals, CX (Customer Experience) and EX (Employee Experience) metrics.
  • Senior stakeholder management, business planning, QSR industry, Qualtrics/Domo reporting, market research, competitive and predictive analyses.
  • Deep understanding of customer and employee experience best practices.
  • Good understanding and sense for consumer behavior and perceptions.

Perks of the Job:
  • Competitive salary and benefits package.
  • Opportunity to innovate within a global brand and make a significant impact.
  • Collaborative, fast-paced work environment with a focus on professional growth and development.


About Us

Who is KFC?

KFC, a subsidiary of Yum! Brands, Inc. (NYSE: YUM.), is a global chicken restaurant brand with a rich, decades-long history of success and innovation. It all started with one cook, Colonel Harland Sanders, who believed in doing things "the hard way," because nothing ever got done right by cutting corners. Hard work, hospitality and integrity are still core to our brand today.

While we're grounded in our heritage, we're always looking forward to the future and evolving to make it easier for our customers to enjoy our chicken. Through digital innovation, our goal is to make KFC available everywhere, implementing a frictionless & friendly experience leveraging scalable technology stack and standards and accelerating rollouts via multiple channels. And we're growing... a new KFC restaurant opens somewhere in the world every six hours.

As we grow, KFC is committed to doing so responsibly through commitments like our 2025 global plastic packaging goal and the KFC Harvest program, which to date has donated over 82 million pounds of food to our local communities around the world. Our purposes is feeding people's potential, whether that means helping team members get through school, turn their passion for fried chicken into a career, or being a positive force in our communities. We fight inequality and believe in all people. Everyone has a seat at our table: from millionaires to truck drivers, to our more than 800,000 Team Members, to our customers around the world, KFC treats everyone like family.

Our people are what make us distinctively KFC, and we value every opportunity to celebrate the unique perspectives and backgrounds they bring to our company. To learn more about KFC Global, check out our company page here.

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