Worldwide Education Marketing Manager
Apply NowCompany: Apple
Location: Cupertino, CA 95014
Description:
Summary
Imagine what you could do here! The people here at Apple don't just create products - they build the kind of wonder that's revolutionized entire industries. It's the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work.
Here on the Apple Store Online team, we are responsible for Apple's largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for someone to help us do extraordinary things.
We are seeking a dynamic Worldwide Education Marketing Manager to lead strategic marketing initiatives that elevate Apple's EDU and Retail value proposition. The ideal candidate will have a deep understanding of the global education landscape, and will work closely with cross-functional teams, including product, sales, and regional marketing teams, to develop and implement coordinated marketing strategies that drive engagement and growth across diverse regions.
Description
As the Worldwide Marketing lead for Education, you will drive strategies that ensure always-on marketing support for Education at Apple Retail - across apple.com (http://apple.com/), the Apple Store online, in the Apple Store app, and in over 500 stores globally.
Responsibilities:
- Develop and handle innovative marketing related campaigns that drive traffic, engagement and purchase consideration within the Education segment.
- Collaborate with teams across Apple in Product Marketing, Commercial Programs and more to align on plans and key moments; partner with geo marketing leads and digital marketing specialists passionate about SEO, Paid Search, Performance Partners and other Demand Generation programs to drive engagement, traffic and purchase consideration across international markets.
- Lead and allocate paid media marketing budgets effectively, ensuring resources are spent efficiently to reach the right audiences in the most effective and efficient way.
- Identify and build learning agendas to continually optimize approach.
- Define and handle marketing critical metrics, supervising performance in key markets and adjusting strategies as needed to optimize results.
Imagine what you could do here! The people here at Apple don't just create products - they build the kind of wonder that's revolutionized entire industries. It's the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work.
Here on the Apple Store Online team, we are responsible for Apple's largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for someone to help us do extraordinary things.
We are seeking a dynamic Worldwide Education Marketing Manager to lead strategic marketing initiatives that elevate Apple's EDU and Retail value proposition. The ideal candidate will have a deep understanding of the global education landscape, and will work closely with cross-functional teams, including product, sales, and regional marketing teams, to develop and implement coordinated marketing strategies that drive engagement and growth across diverse regions.
Description
As the Worldwide Marketing lead for Education, you will drive strategies that ensure always-on marketing support for Education at Apple Retail - across apple.com (http://apple.com/), the Apple Store online, in the Apple Store app, and in over 500 stores globally.
Responsibilities:
- Develop and handle innovative marketing related campaigns that drive traffic, engagement and purchase consideration within the Education segment.
- Collaborate with teams across Apple in Product Marketing, Commercial Programs and more to align on plans and key moments; partner with geo marketing leads and digital marketing specialists passionate about SEO, Paid Search, Performance Partners and other Demand Generation programs to drive engagement, traffic and purchase consideration across international markets.
- Lead and allocate paid media marketing budgets effectively, ensuring resources are spent efficiently to reach the right audiences in the most effective and efficient way.
- Identify and build learning agendas to continually optimize approach.
- Define and handle marketing critical metrics, supervising performance in key markets and adjusting strategies as needed to optimize results.