Marketing Manager - Joico
Apply NowCompany: Henkel Consumer Adhesives
Location: Culver City, CA 90230
Description:
About this Position
At Henkel, you can build on a strong legacy and leading positions inboth industrial and consumer businesses to reimagine and improve life everyday. If you love challenging the status quo, join our community of over 47.000pioneers around the globe. Our teams at Henkel Consumer Brands continuouslydrive the evolution in dynamic categories: Laundry & Home Care and Hair.With our trusted brands, including Persil and Schwarzkopf, our cutting-edgetechnologies and our disruptive solutions, you will have countlessopportunities to explore new paths and develop your skills. Grow within ourfuture-led businesses, our diverse and vibrant culture and find a place whereyou simply belong. All to leave your mark for more sustainable growth. Dare to make an impact?
What you'll do
The salary for this role is $90,000.00 - $115,000.00. This is the range that we in good faith anticipate relying on when setting wages for this position. We may ultimately pay more or less than the posted range and this range. This salary range may also be modified in the future.
Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity and expression, and other legally protected characteristics. We welcome all applications.
At Henkel, you can build on a strong legacy and leading positions inboth industrial and consumer businesses to reimagine and improve life everyday. If you love challenging the status quo, join our community of over 47.000pioneers around the globe. Our teams at Henkel Consumer Brands continuouslydrive the evolution in dynamic categories: Laundry & Home Care and Hair.With our trusted brands, including Persil and Schwarzkopf, our cutting-edgetechnologies and our disruptive solutions, you will have countlessopportunities to explore new paths and develop your skills. Grow within ourfuture-led businesses, our diverse and vibrant culture and find a place whereyou simply belong. All to leave your mark for more sustainable growth. Dare to make an impact?
What you'll do
- Execute Joico trade and channel marketing campaigns in the US to launch new products and grow/maintain existing product business.
- Design and deliver full promotional strategy, managing existing core business, and execute new product launch commercialization campaigns.
- Take full ownership of go-to-market projects from ideation to execution, including budgeting, competitive research, and post-launch analysis.
- Partner with sales management to plan and execute programs, creating and implementing annual promotional plans, POG design, sampling initiatives and conversion strategies.
- Analyze sales results continuously to ensure that resources are focused on achieving company objectives.
- Use historical data to drive growth by developing and recommending strategies that maximize promotional effectiveness.
- Serve as the point of contact for communication of promotional planning and execution.
- Work closely with New Product Development and US Sales teams to develop marketing plans and support tools that meet the needs of the US market.
- Write creative briefs for assigned GTM projectsand manage outcome of deliverables for US marketing brand projects to ensureconsistent brand image and messaging is showcased across all touch points andwithin distributor stores.
- Bachelor's Degree in Business, Marketing, Supply Chain, or similar required, MBA preferred
- Haircare and hair color category management experience preferred
- Minimum 5 years of experience in FMCG/CPG, professional beauty industry experience preferred
- SAP experience preferred
- Detail oriented, organized, and self-motivated
- Capacity for multi-tasking with ability to switch tasks and reprioritize
- Ability to work with tight deadlines
- Entrepreneurially minded
- Works well cross-functionally with other departments
- Proficient in Word, Excel, and PowerPoint
- Flexible work scheme with flexible hours, hybrid work arrangement
- Diverse national and international growth opportunities
- Globally wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
- Annual performance bonus
- Comprehensive healthcare including mental health support and 401(k) plan matched by employer
- Family benefits including fertility support, fully paid parental leave, caregiver services
- PTO, sickness leave, holidays, volunteer time off, summer Fridays & more
The salary for this role is $90,000.00 - $115,000.00. This is the range that we in good faith anticipate relying on when setting wages for this position. We may ultimately pay more or less than the posted range and this range. This salary range may also be modified in the future.
Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity and expression, and other legally protected characteristics. We welcome all applications.