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Company: Della Infotech, Inc.

Location: Atlanta, GA 30349

Description:

Description:

Senior Category Manager

PepsiCo has always been committed and dedicated to the consumer promise to deliver sips and smiles, one taste at a time with some of America's most trusted brands. Frito-Lay supports that promise by creating and providing some of the most iconic brands and flavors that continue to delight consumers across multiple occasions and across the globe. As we continue to leverage the Frito-Lay portfolio to drive growth in the marketplace, there is an opportunity to have a strategic business partner in the NW region to collaborate and help lead those initiatives for that region.

The Northwest Region Category Manager will partner with the Customer Sales & Category Management organization, Sales Strategy, Demand Accelerator and Consumer/Shopper Insights functions to drive category leadership and customer collaboration on the Frito-Lay business.

Drive insights to action via:
Leading the development of a series of actionable Regional Category Stories that fuels our key Category Growth objectives and Strategic Customer Initiatives for Salty Snacks and Frito-Lay as a whole
Analyzing and interpreting category historical trends as well as building out future views and perspectives on future implications of the category and retail
Leveraging strong analytics and strategic thought leadership to drive best-in-class assortment/shelving and price/promotion recommendations that guide our regional and national sales efforts
Owning account based retail space planning, space analytics and planograming for the Salty Snack category across the region
Leading and framing the strategic category insights and recommendations for annual planning to drive key growth initiatives and delivering upon ad hoc analysis that lead to actionable outputs
Taking point on the optimal wiring and ways of working across the Category Management organization, and cross-functionally with Sales Strategy, Consumer/Shopper Insights and the Demand Accelerator teams
Managing and distributing business critical projects to supporting remote analyst, while also leading their professional development and expanding their business knowledge base
Partnership with KAMs/Zones (region sales teams) to achieve share/sales targets
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Qualifications / Requirements :
previous IRI Systems and Data information
Bachelor's degree or equivalent work experience
MBA a plus
Knowledge in space/assortment planning via plannograms
Located within the FL defined Northwest Region
People management experience preferred
Work Experience:
5-7 years of experience in the consumer packaged goods industry preferred
3+ years in Category Management
Skills and Capabilities:
Excellent communication and presentation skills
Ability to demonstrate individual, team, and project leadership skills
Strong personal motivation and ability to effectively work independently as well as collaboratively across multiple functions
Strong analytic skills
Strong knowledge of syndicated data via IRI/Nielsen
Strong knowledge in space planning tools, i.e. JDA/Apollo
Understanding of consumer/shopper data via Panel, ShopperSights, Retailer Loyalty, etc.
Strong proficiency in MS Office, specifically Excel, PowerPoint and Access

Travel Requirements:
10%-20%

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