Senior Associate, Growth Marketing (Programmatic)

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Company: Digital Matter

Location: New York, NY 10025

Description:

Digital Matter is a growth and transformation consultancy leveraging marketing, media, data, and technology to drive quantifiable, sustainable, and meaningful results for our clients. Through cutting-edge strategies in business transformation, privacy-focused data solutions, and dynamic digital media buying, we help our clients achieve breakthrough success in an ever-evolving marketing landscape.

We're looking for polymaths: forward-thinkers who are adaptable, curious, resilient, and empathetic. Join us in transforming the marketing and media landscape.

We are seeking a Senior Associate, Programmatic, to you manage end-to-end programmatic campaign integration, including managing multiple accounts, maintaining best practice implementation and overseeing optimization for all campaign set ups.

The ideal candidate will have prior hands-on experience with the major demand-side platforms, strong analytical, writing and comprehension skills, and preferably online trafficking experience with Campaign Manager 360, or similar platforms.

Responsibilities
    • Manage execution and performance of programmatic advertising campaigns through the full account management life cycle.
    • Oversee daily client campaign maintenance including campaign set up, trafficking, pacing, optimization, troubleshooting and reporting.
    • Provide strategic direction and testing recommendations across all clients.
    • Understand clients' brands, as well as their commercial priorities. Work collaboratively with cross-channel team to achieve results.


Requirements
    • 3+ years of account management experience in the programmatic space, whether at a publisher, agency, trading desk, technology, company or end-advertiser
    • Experience developing, building, executing and optimizing campaigns via DV360, The Trade Desk and Amazon.
    • Experience in publisher management and direct buying via DSPs.
    • An in-depth understanding of bid management and optimization practices.
    • Understanding of digital ad ops technology and strong working knowledge of the AdTech landscape
    • Strong Excel and data analysis abilities (Pivot Tables, VLOOKUPs, SUMIFs)
    • High level organization skills and attention to detail
    • Excellent verbal and written communication and presentation skills


Offer
    • Competitive salary + year-end bonus tied to performance
    • Full coverage health insurance including Medical, Dental, and Vision
    • 401K with company contribution
    • Unlimited vacation days
    • Paid parental leave
    • Digital Matter cell phone plan


$75,000 - $90,000 a year

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