Senior Manager, Social Media + Community, NOYZ

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Company: Beach House Group

Location: Los Angeles, CA 90011

Description:

NOYZ is looking for a passionate and driven Senior Manager of Social Media & Community to join their team!

Location: Los Angeles, CA (Hybrid)

Reports Into: Senior Director, Global Marketing

This is the role for those who want to rewrite the rules, build a social-first, culture-driven brand, and make a career-defining mark on the fragrance industry.

About NOYZ:NOYZ is a modern fine fragrance house rewriting the rules. We create premium, uniquely expressive scents with unconventional, clean ingredients and innovative formats rooted in real, raw and authentic storytelling - disrupting industry standards of perfection and embracing the messy and imperfect.

NOYZ made history as the first-ever fragrance brand to debut in every Ulta Beauty location nationwide. Our explosive growth is fueled by a social-first, community-always storytelling-driven strategy that moves at the speed of culture.

An editorial darling, NOYZ has been featured in Allure, Cosmo, Elle, Glamour, Harper's Bazaar, New Beauty, NYLON, Refinery29, Vanity Fair, Who What Wear and many more. Our bold, disruptive approach to fragrance has made us one of the most talked-about brands, landing us as a finalist for Allure's Readers' Choice 2025 Breakthrough Brand of the Year.

NOYZ comes to you from Beach House Group, the powerhouse incubator behind iconic brands like BIS by Shay Mitchell, Pattern by Tracee Ellis Ross, florence by mills, and Moon oral care. With a foundation in building cultural phenomena, NOYZ is set to be the next category-defining disruptor.

Based in Los Angeles with offices in El Segundo, our team is built for impact, bringing together brilliant minds from beauty, consumer products, and entertainment to push boundaries and challenge the status quo. At NOYZ, we move fast, think boldly, and embrace creative freedom, always while having fun with being different.

What Defines Us:
  • Unconventional, Clean Ingredients: For those who don't want to smell like anyone else, our bold and unique scent profiles set us apart.
  • Innovative Formats: We push the edge of what's been done before with innovative, trendsetting fragrance formats.
  • Affordable Luxury with an Edge: High-quality fragrances at a price point that invites everyone to indulge.
  • Inspired by Cultural Movers: Partnerships with leaders and icons who defy convention.
  • Community Obsessed: Building a culture-driven community that thrives on connection and authenticity.
  • Experiences That Bring the Brand to Life: Immersive moments that transform NOYZ from a product into a movement.

The Opportunity: This isn't just a social media job. It's your chance to define a brand that inspires a die-hard fandom, unleashes creativity, and blazes trails in the beauty industry. You'll work directly with an innovative marketing team that believes in social-first, culture-making brands and will mentor you to create iconic campaigns that don't just join the conversation, they drive it. This is the job for someone hungry to innovate and be part of building an industry-disrupting brand.

What You'll Do:
  • Decode Platforms: Master the ever-evolving art and science of Instagram, YouTube, Snap and Pinterest (and the next thing right around the corner), leveraging data to crack algorithms and drive engagement, conversation and commerce.
  • Content Master: Conceptualizeand create content that cuts through the noise on social, being the first to own trends while establishing our unique brand codes.
  • Create Iconic Campaigns: Know when to follow the rules (and when to break them) to create social-first campaigns that become cultural phenomena.
  • Build Community: Cultivate a die-hard fandom by building a culture-driven community that feels personal, obsessive and completely one-of-a-kind.
  • Stay Ahead of Culture: Know where culture is headed before anyone else does. Be the tastemaker, the nonconformist, the person who defines what's cool before it's mainstream.
  • Make Data Cool: Obsess over insights, analytics and trends to back bold ideas with the science of social success.

Day-to-Day Responsibilities:
  • Lead day-to-day channel management and operation including community management, copywriting, and content publishing across vertical social platforms (Instagram, TikTok, YouTube, Snap and Pinterest)
  • Ideate and create highly engaging content, ensuring it ladders up to the brand content pillars and helps fuel channel growth and engagement
  • Produce, film, and edit organic video content into social assets that can be syndicated to across platforms, retailers, and relevant partners
  • Appear on camera as in-house talent on social activations and offline experiences
  • Capture content on site for all influencer and brand events
  • Manage the visual content calendar, creative briefs, and asset delivery in partnership with the marketing and creative team.
  • Utilize analytics platforms and survey competitive landscape to share insights and cultural trends in real-time
  • Manage content creation and curation process (including photo and video shoots) for organic and paid social
  • Manage and utilize social media analytics tools for variety of team projects including monthly reports, launch reports, content deep dives, and competitive benchmarking
  • Present social media performance and competitive findings in monthly team meetings
  • Conceptualize, plan, and edit social photoshoots in partnership with Senior Director, Marketing and Creative Director
  • Develop content briefs for in-house talent, influencer, and community creators to film social content and and educational/training videos
  • Collaborate with Ulta, Marketing, Sales and Creative teams for content and campaign development that align with global brand objectives
  • Lead strategy and execution of community-exclusive programming, offers, and experiences shared through IG Broadcast channel and TYB in partnership with Senior Director, Marketing and DTC team.

What You Bring:
  • 5+ years in Social Media Marketing, ideally in house at a beauty or lifestyle brand
  • Immersed in social landscape and understands the algorithms, best practices, and trending content for creating engaging content
  • Familiar with social commerce platforms of TikTok, IG, YT, and Snap
  • Strategic, proactive and has a keen attention to detail
  • Experience with community management, customer service and social engagement
  • Strong photography and videography skills-ability to tell stories and create compelling content
  • 24-7 pulse on all things Gen-Z and internet culture; well-versed on the latest social media trends, platforms, and services
  • Excellent copywriting skills that can effectively merge brand voice and cultural trends
  • Experience working with creators and unleashing their best work
  • The ability to combine data-driven insights with bold, creative intuition
  • Hunger to blaze trails, break rules, collaborate, and build a disruptive, industry-shifting brand

Perks:
  • Mentorship from globally recognized marketing and brand leaders
  • Experience shaping a beauty brand with global ambitions and cultural relevance
  • A vibrant, collaborative team in Los Angeles and New York
  • The chance to lead a bold, social-first strategy in a company that values creativity, innovation and the power of marketing as the driver of growth and business results
  • Flexible Work Environment (Remote/WFH with access to team co-working spaces)
  • Unlimited PTO
  • Competitive Benefits including Health, Dental and Vision

Salary range: $130k to $140k

Ready to redefine what social media & community can be? Apply now and let's make some NOYZ.

ABOUT BEACH HOUSE GROUP

A disruptive force of innovation in the beauty and lifestyle space, we are a brand incubator delivering thoughtful products and bold strategies that intuit the needs of today's consumer. Our expertise spans from brand and product development to design, licensing, and procurement services. We are on a continuous search for white space in the marketplace to develop brands that specifically fill that gap.

Beach House Group reserves the right to change or modify the employee's job description whether orally or in writing, at any time during the employment relationship. Beach House Group may require an employee to perform duties outside his/her normal description.

Beach House Group is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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