Influencer Marketing Manager

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Company: Tarte Cosmetics

Location: New York, NY 10025

Description:

Influencer Marketing Manager

Tarte Cosmetics is looking for a dynamic, creative, and strategic Influencer Marketing Manager to join our team! This role is perfect for someone who is passionate about beauty, trends & social media, thrives in a fast-paced environment, and has strong relationships within the influencer space. You'll play a key role in shaping Tarte's influencer marketing strategy, managing campaigns, and growing the tarte influencer presence.

Responsibilities:
Develop and execute innovative influencer marketing strategies that align with industry trends & brand goals.
Manage and nurture relationships with influencers, ensuring long-term partnerships that drive brand awareness and engagement.
Work with the team to meet deliverables and execute influencer campaigns that support product launches, brand moments & seasonal initiatives.
Creatively support Tarte's influencer mailer calendar, ensuring timely execution of creative mailer programs with the team curating each mailer to a niche audience
Proactively seek new influencer opportunities, identifying emerging talent & trends to keep Tarte at the forefront of the beauty industry.
Drive creative gifting programs that make a lasting impression, fostering strong influencer relationships & brand loyalty.
Collaborate cross-functionally with social, PR, brand and digital teams to integrate influencer strategies into broader brand initiatives.

Qualifications:
4-5 years of influencer marketing experience (in-house or agency).
Strong existing relationships with influencers & a deep understanding of the beauty industry.
A pulse on social media trends & digital marketing strategies to inform influencer campaigns.
Experience managing a team and driving results through collaboration & leadership.
Highly creative & strategic thinker, with a passion for storytelling and brand-building.
Strong organizational skills and ability to manage multiple projects & deadlines simultaneously.
A proactive mindset with a "think outside the box" approach to influencer engagement & gifting.

Our Perks:
  • Salary range: $80,000-100,000 (Compensation will depend on a variety of factors, including but not limited to skill level, relevant work experience & education)
  • Medical, dental, vision, 401K plan & access to health & wellness programs
  • Paid vacation, holidays, summer Fridays, birthdays off, volunteer time & more
  • Makeup gratis, employee discount on tarte.com, team give back initiatives
  • Friendly, fun, creative & collaborative work environment

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