Manager, Creative Process
Apply NowCompany: The Kraft Heinz Company
Location: Chicago, IL 60629
Description:
Job Description
Job Purpose:
The Manager, Creative Process is an integral part of the Shopper Marketing team within the North America Sales Team. This individual operates as the Omni Shopper Marketing strategic point-of-contact for brand teams as they work to develop winning programs and strategics downstream to our customer marketing teams.
Essential responsibilities:
Key point of contact to Omnichannel Shopper Marketing Customer Teams and Brand Teams.
Partner with Brand Teams to identify and develop strategy and creatives for omnichannel shopper programs that align with both customer objectives as well as internal sales and brand team goals
Collaborate with Brand Teams to develop omnichannel programs and national strategy, facilitating seamless briefings for Omnichannel Shopper Marketing Customer Teams to execute at various retailers
Brief agency team(s) and internal partners on omnichannel shopper marketing activations, providing clear guidance on strategy and success criteria
Own relationship with Creative Agency Team to develop national omnichannel shopper marketing programs, inclusive of creative reviews and feedback
Own budget management/reporting and ongoing process improvement for Omnichannel Shopper Marketing Customer Teams and Brand Teams
Collaborate closely with Omnichannel Shopper Marketing Customer Teams, Retail Media Team and Brand Teams to adapt strategies and tactics based on performance data
Establish new routines and rituals to improve communication and knowledge sharing between the field, Brand Teams, Omnichannel Shopper Marketing Customer Teams and leadership
Streamline share outs on customer Omnichannel Shopper Marketing program plans, performance and key learnings
Partner with Business Analytics to deliver eCommerce performance KPI updates to BU partners; Work with BU partners and omni customer teams to drive MBO performance
Experience:
Consumer package goods industry experience or similar experience
Strong commercially grounded brand management background (Preferred: Platform Marketing Experience)
Strong at forging internal/external relationships and commanding trust/respect of others
Proven track record to coordinate a strategic vision and a team of individuals in a fast-paced, results driven environment
Creative Agency Leadership including creative review and feedback
General understanding of customer marketing tactics, go to market planning, and working knowledge of retail media
Strong sales, finance, category planning and/or analytical background
Strong oral and written communication skills, including reporting and presentation skills
Excellent organization and project management skills
Ability to work autonomously with minimal direction
Proficient in Microsoft Office programs
Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz' strategy and values.
New Hire Base Salary Range:
$102,100.00 - $127,600.00
Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors
Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family's needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
You'll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:
Location(s)
Chicago/Aon Center
Kraft Heinz is an Equal Opportunity Employer that prohibits discrimination or harassment of any type. All qualified applicants are considered for employment without regard to race, color, national origin, age, sex, sexual orientation, gender, gender identity or expression, disability status, protected veteran status, or any other characteristic protected by law. Applicants who require an accommodation to participate in the job application or hiring process should contact NAZTAOps@kraftheinz.com
Job Purpose:
The Manager, Creative Process is an integral part of the Shopper Marketing team within the North America Sales Team. This individual operates as the Omni Shopper Marketing strategic point-of-contact for brand teams as they work to develop winning programs and strategics downstream to our customer marketing teams.
Essential responsibilities:
Key point of contact to Omnichannel Shopper Marketing Customer Teams and Brand Teams.
Partner with Brand Teams to identify and develop strategy and creatives for omnichannel shopper programs that align with both customer objectives as well as internal sales and brand team goals
Collaborate with Brand Teams to develop omnichannel programs and national strategy, facilitating seamless briefings for Omnichannel Shopper Marketing Customer Teams to execute at various retailers
Brief agency team(s) and internal partners on omnichannel shopper marketing activations, providing clear guidance on strategy and success criteria
Own relationship with Creative Agency Team to develop national omnichannel shopper marketing programs, inclusive of creative reviews and feedback
Own budget management/reporting and ongoing process improvement for Omnichannel Shopper Marketing Customer Teams and Brand Teams
Collaborate closely with Omnichannel Shopper Marketing Customer Teams, Retail Media Team and Brand Teams to adapt strategies and tactics based on performance data
Establish new routines and rituals to improve communication and knowledge sharing between the field, Brand Teams, Omnichannel Shopper Marketing Customer Teams and leadership
Streamline share outs on customer Omnichannel Shopper Marketing program plans, performance and key learnings
Partner with Business Analytics to deliver eCommerce performance KPI updates to BU partners; Work with BU partners and omni customer teams to drive MBO performance
Experience:
Consumer package goods industry experience or similar experience
Strong commercially grounded brand management background (Preferred: Platform Marketing Experience)
Strong at forging internal/external relationships and commanding trust/respect of others
Proven track record to coordinate a strategic vision and a team of individuals in a fast-paced, results driven environment
Creative Agency Leadership including creative review and feedback
General understanding of customer marketing tactics, go to market planning, and working knowledge of retail media
Strong sales, finance, category planning and/or analytical background
Strong oral and written communication skills, including reporting and presentation skills
Excellent organization and project management skills
Ability to work autonomously with minimal direction
Proficient in Microsoft Office programs
Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz' strategy and values.
New Hire Base Salary Range:
$102,100.00 - $127,600.00
Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors
Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family's needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
You'll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:
- Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
- Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
- Emotional - Employee Assistance Program , Wellbeing Programs, Family Support Programs
- Financial - 401k, Life, Accidental Death & Dismemberment, Disability
Location(s)
Chicago/Aon Center
Kraft Heinz is an Equal Opportunity Employer that prohibits discrimination or harassment of any type. All qualified applicants are considered for employment without regard to race, color, national origin, age, sex, sexual orientation, gender, gender identity or expression, disability status, protected veteran status, or any other characteristic protected by law. Applicants who require an accommodation to participate in the job application or hiring process should contact NAZTAOps@kraftheinz.com