Sr. Growth Marketing Manager - Cybersecurity

Title: Senior Growth Marketing Manager
Location: San Jose, CA
Salary: $140,000-$160,000 + Bonus
Requirements:

• 5+ Years of Experience in Growth Marketing, Demand Generation, or Similar
• Experience in Cybersecurity

We are a well-established and growing cybersecurity company. We are looking for an experienced and dynamic Sr. Growth Marketing Manager to lead outbound-focused marketing initiatives that generate demand, build a pipeline, and accelerate business growth.

This role combines strategic insight with hands-on execution to drive measurable results. You'll collaborate closely with SDRs, sales, and marketing teams to create innovative campaigns that resonate with key decision-makers, including CISOs and Security Architects, in both enterprise and mid-market segments. This is an exciting opportunity to make a tangible impact in a fast-paced, high-growth setting, driving pipeline expansion and enhancing our market presence.

This is a full time, permanent position onsite in San Jose, CA.

Key Responsibilities

• Develop and execute outbound growth marketing strategies to generate pipeline opportunities and
  achieve revenue goals.
• Through highly targeted marketing campaigns, engage key personas, from CISOs to operational roles
  like Security Architects.
• Design and execute integrated outbound campaigns across multiple channels, including direct
  outreach, events, and webinars.
• o Leverage account-based marketing techniques to engage high-value prospects with personalized,
  data-driven campaigns.
• Partner closely with SDRs to develop and refine outreach playbooks, scripts, and templates tailored to
  specific personas and accounts.
• Provide marketing support to maximize engagement and conversion through coordinated campaigns
  and targeted messaging.
• Align marketing efforts with SDR outreach to create seamless follow-ups and improve lead
  qualification processes.
• Plan and manage impactful events, workshops, and webinars to generate awareness and drive
  qualified leads.
• Collaborate with sales teams to ensure campaigns align with pipeline priorities and account
  strategies.
• Use tools like Salesforce, Outreach, Gong, ZoomInfo, and AI/BI platforms to measure and optimize
  campaign performance.
• Analyze campaign data and marketing funnels to refine strategies, improve ROI, and enhance
  targeting.
• Work closely with marketing, sales, and SDR teams to align marketing efforts with business
  objectives.
• Partner with analytics and partnerships teams to ensure effective execution and reporting of
  campaigns.

Your Qualifications

• Bachelor's degree in Marketing, Business, Engineering, or a related field.
• 6+ years in growth marketing, demand generation, or a similar outbound-focused role, preferably in B2B
  SaaS or cybersecurity.
• Proven experience executing successful outbound campaigns, events, and webinars.
• Expertise in SDR enablement, including crafting scripts, playbooks, and templates.
• Proficiency with tools like Salesforce, Hubspot, Outreach, Gong, ZoomInfo, HubSpot, and advanced AI/BI
  platforms.
• Strong ability to engage senior security leaders (e.g., CISOs) and operational personas (e.g., Security
  Architects).
• Deep understanding of account-based marketing and personalization strategies.
• Strong analytical skills to track, measure, and optimize marketing performance.
• Excellent communication and collaboration skills to align cross-functional teams.
• Ability to manage multiple projects in a fast-paced environment with a high level of detail and
  organization.
• Experience with market research and segmentation to identify high-value accounts.
• Familiarity with A/B testing and data-driven decision-making processes.

Benefits

• Medical, Dental, Vision
• Equity
• Short and Long Term Disability
• Life Insurance
• 401k
• PTO and Company Paid Holidays