Director of Business Development -Foodservice

Deli Star is seeking a driven and results-oriented Director of Business Development - Foodservice to lead our efforts in expanding our customer base and driving revenue growth within the foodservice industry. This role is pivotal in executing a strategic sales plan targeting national accounts, foodservice distributors, and regional chains, while building and maintaining strong, long-lasting relationships with key customers. The Director will oversee the execution of a comprehensive annual sales plan, manage large-scale contracts, and collaborate cross-functionally with internal teams to ensure the company's goals are met. If you have a proven track record in sales growth, strong industry knowledge, and a passion for culinary innovation, we invite you to join Deli Star and help shape the future of our foodservice business.

Reports to: EVP of Sales, Marketing and Commercialization

This role has the ability to work in-office, remotely, or in a hybrid capacity.

Key Objectives:

• Create and execute a Foodservice sales strategy to drive revenue growth with new and existing customers.
• Maintain effective and cooperative relationships with our customers and the Deli Star cross-functional team.
• Monitor and track progress to ensure Deli Stars goals are being met.
• Conduct high-level industry research to develop effective sales solutions.
• Participate in collaborative business meetings to update key stakeholders.

Description of Objectives:

Create and execute a Foodservice sales strategy to drive revenue growth with new and existing customers

• Target national accounts, foodservice distributors and regional chains.
• Identify prospective new customers, plan discovery sessions and develop compelling product solutions to solve their needs.
• Develop and execute the annual sales plan inclusive of innovation, market trends, strategic partnerships, selling strategies and expense budgets.
• Negotiate large-scale customer contracts and pricing agreements.
• Construct and track sales forecast for use in Sales & Operations Planning meetings.
• Build a strong knowledge and understanding of product applications for key customer segments.
• Be a valuable customer resource for product and service issues.
• Identify culinary trends and develop solutions and ideas to capitalize on the opportunities.
• Plan and participate in trade shows and trade activities which are consistent with Deli Star objectives.

Maintain effective and cooperative relationships with our customers and the Deli Star cross-functional team

• Develops and maintains strong customer relationships that stand the test of time.
• Strategically communicates upward to drive organizational alignment.
• Build connections with the Deli Star cross-functional team (QA, Supply Chain, Marketing, Finance, R&D, etc.) through open communication and time spent together at the FDC and manufacturing facility.
• Assist Accounts Receivable Department on credit/collection issues.
• Continually develop selling skills and abilities to deliver a professional and strategically relevant plan for all customers.
• Provide continuous, constructive feedback to the organization to help uncover opportunities for improvement.

Qualifications:

• Proven record of sales growth in a B2B environment managing large national accounts
• 10 years experience in Sales, Marketing or Customer Service
• Strong knowledge of business development and sales growth techniques
• Exceptional project management and strategic planning talents
• Clear verbal and written communication and negotiation skills
• Enthusiasm for Deli Star's mission and its growth potential
• Bachelor's degree required, food industry experience preferred
• Travel for customer meetings, trade shows and industry events

This document is a guide for you in carrying out your day to day activities. The responsibilities as set forth above provide you a better description of the role you play with the company. It is meant to give you a better idea of what is expected from your job. The success of the company depends on your performance. Thus, your performance and value to the company may be judged by how well you complete these responsibilities and objectives. Also, please be aware that your roles and responsibilities may change from time to time as demanded by the best interest of the company. You are encouraged to openly discuss any part of your responsibilities and objectives that are not clearly understood. Finally, it has been and always will be the culture at Deli Star to perform job duties and tasks outside of this role definition in honor of increasing your value to the company, and for the protection of Deli Star's Brand Identity, Purpose, Vision, & Values.