Marketing Consumer Insights St
Apply NowCompany: Harris Health System
Location: Houston, TX 77084
Description:
About Us
Community Health Choice, Inc. (Community) is a non-profit managed care organization (MCO), licensed by the Texas Department of Insurance. Through its network of more than 10,000 providers and 94 hospitals, Community serves over 400,000 Members with the following programs:
Medicaid State of Texas Access Reform (STAR) program for low-income children and pregnant women
Children's Health Insurance Program (CHIP) for the children of low-income parents, which includes CHIP Perinatal benefits for unborn children of pregnant women who do not qualify for Medicaid STAR
Health Insurance Marketplace Plans that offer individual health coverage that includes preventive care, emergency services, prescription drugs, and hospitalization available to all, regardless of pre-existing conditions.
Community Health Choice (HMO D-SNP), a Medicare Advantage Dual Special Needs plan for people with both Medicare and Medicaid that combines Medicare Part A and Part B benefits, Medicare Part D prescription drug coverage, and Medicaid benefits with additional health benefits like dental, vision, transportation, and more.
Improving Members' experiences is at the heart of every Community position. We strive every day to make sure that our Members have access to the high-quality health care they need and deserve.
Community is accredited by URAC for its health plan operations. We offer care management programs for asthma, diabetes, and high-risk pregnancy. An affiliate of the Harris Health System (Harris Health), Community is financially self-sufficient and receives no financial support from Harris Health or from Harris County taxpayers.
Job Profile
Used Exclusively for Recruiting Job Openings
Job Profile
The Marketing Consumer Insights Strategist (MCIS) helps identify, understand, and translate the voice of Community's multi-faceted consumer populations into credible and actionable insight. This role has a primary focus on informing smart decision-making through deep consumer and market understanding, which provides clear, objective, strategic, holistic, and relevant data to drive marketing and growth efforts. The MCIS focuses on identifying ideal research and reporting methodology and provides oversight of the analysis of all data process and analytic work plans to ensure all available information is generated to support business needs. This role is responsible for developing the research strategy and driving the yearly strategic planning efforts, leading complex research projects, developing and overseeing all tactical plans and devising actionable strategies from consumer insights. The MCIS also develops the reporting strategy, and using advanced analytics, provides in-depth reporting and analysis. In addition, this role is responsible for developing complex and in-depth data validation plans to ensure sound finding through a strong quality review process. This role is responsible for leading enterprise-wide research projects and reporting in-depth insights across the organization that support the organization's strategic objectives. The MCIS provides the Chief Growth Officer direct research and analytics support by identifying growth KPIs, developing growth reporting frameworks, and conducting in-depth analysis to provide top-line growth department metric reports.
MINIMUM QUALIFICATIONS:
Education/Specialized Training/Licensure: Bachelor's Degree in Marketing, Consumer Science, or related field
Work Experience (Years and Area): Requires 8+ years of directly related experience
Software Operated: Must be computer literate with strong Microsoft Word, Excel, PowerPoint & Outlook acumen, Survey Monkey or similar surveying program
SPECIAL REQUIREMENTS: (Check Applicable Areas)
Communication Skills:
Above Average Verbal (Heavy Public Contact)
Writing /Composing (Correspondence / Reports)
Other Skills:
Analytical
Research
Statistical
MS Word
MS Excel
Advanced Education: Bachelor's Degree Major: Marketing, Consumer Science, or related field
Work Schedule: Flexible
Other Requirements: N/A
RESPONSIBLE TO: Supervisor/Manager
EMPLOYEE SUPERVISED: None
Benefits and EEOC
Harris Health System's benefits program is designed to provide you with more flexibility and choices in meeting your specific needs. Harris Health System's benefits program allows you to protect your income in case of illness, death and disability, and to help you save for retirement.
It is the policy of Harris Health System to provide equal opportunity for all applicants for employment regardless of political affiliation, race, color, national origin, age, sex, religious creed or disability. Applicants may request any reasonable accommodation(s) to participate in the application process.
Job Category
All Jobs
Community Health Choice, Inc. (Community) is a non-profit managed care organization (MCO), licensed by the Texas Department of Insurance. Through its network of more than 10,000 providers and 94 hospitals, Community serves over 400,000 Members with the following programs:
Medicaid State of Texas Access Reform (STAR) program for low-income children and pregnant women
Children's Health Insurance Program (CHIP) for the children of low-income parents, which includes CHIP Perinatal benefits for unborn children of pregnant women who do not qualify for Medicaid STAR
Health Insurance Marketplace Plans that offer individual health coverage that includes preventive care, emergency services, prescription drugs, and hospitalization available to all, regardless of pre-existing conditions.
Community Health Choice (HMO D-SNP), a Medicare Advantage Dual Special Needs plan for people with both Medicare and Medicaid that combines Medicare Part A and Part B benefits, Medicare Part D prescription drug coverage, and Medicaid benefits with additional health benefits like dental, vision, transportation, and more.
Improving Members' experiences is at the heart of every Community position. We strive every day to make sure that our Members have access to the high-quality health care they need and deserve.
Community is accredited by URAC for its health plan operations. We offer care management programs for asthma, diabetes, and high-risk pregnancy. An affiliate of the Harris Health System (Harris Health), Community is financially self-sufficient and receives no financial support from Harris Health or from Harris County taxpayers.
Job Profile
Used Exclusively for Recruiting Job Openings
Job Profile
The Marketing Consumer Insights Strategist (MCIS) helps identify, understand, and translate the voice of Community's multi-faceted consumer populations into credible and actionable insight. This role has a primary focus on informing smart decision-making through deep consumer and market understanding, which provides clear, objective, strategic, holistic, and relevant data to drive marketing and growth efforts. The MCIS focuses on identifying ideal research and reporting methodology and provides oversight of the analysis of all data process and analytic work plans to ensure all available information is generated to support business needs. This role is responsible for developing the research strategy and driving the yearly strategic planning efforts, leading complex research projects, developing and overseeing all tactical plans and devising actionable strategies from consumer insights. The MCIS also develops the reporting strategy, and using advanced analytics, provides in-depth reporting and analysis. In addition, this role is responsible for developing complex and in-depth data validation plans to ensure sound finding through a strong quality review process. This role is responsible for leading enterprise-wide research projects and reporting in-depth insights across the organization that support the organization's strategic objectives. The MCIS provides the Chief Growth Officer direct research and analytics support by identifying growth KPIs, developing growth reporting frameworks, and conducting in-depth analysis to provide top-line growth department metric reports.
MINIMUM QUALIFICATIONS:
Education/Specialized Training/Licensure: Bachelor's Degree in Marketing, Consumer Science, or related field
Work Experience (Years and Area): Requires 8+ years of directly related experience
Software Operated: Must be computer literate with strong Microsoft Word, Excel, PowerPoint & Outlook acumen, Survey Monkey or similar surveying program
SPECIAL REQUIREMENTS: (Check Applicable Areas)
Communication Skills:
Above Average Verbal (Heavy Public Contact)
Writing /Composing (Correspondence / Reports)
Other Skills:
Analytical
Research
Statistical
MS Word
MS Excel
Advanced Education: Bachelor's Degree Major: Marketing, Consumer Science, or related field
Work Schedule: Flexible
Other Requirements: N/A
RESPONSIBLE TO: Supervisor/Manager
EMPLOYEE SUPERVISED: None
Benefits and EEOC
Harris Health System's benefits program is designed to provide you with more flexibility and choices in meeting your specific needs. Harris Health System's benefits program allows you to protect your income in case of illness, death and disability, and to help you save for retirement.
It is the policy of Harris Health System to provide equal opportunity for all applicants for employment regardless of political affiliation, race, color, national origin, age, sex, religious creed or disability. Applicants may request any reasonable accommodation(s) to participate in the application process.
Job Category
All Jobs