Director of Sales & Marketing

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Company: The Line and Saguaro Hotels

Location: Los Angeles, CA 90011

Description:

Benefits:
  • 401(k)
  • 401(k) matching
  • Bonus based on performance
  • Competitive salary
  • Dental insurance
  • Employee discounts
  • Free food & snacks
  • Health insurance
  • Opportunity for advancement
  • Paid time off
  • Training & development
  • Vision insurance
  • Wellness resources


We are seeking a dynamic Director of Sales & Marketing to join our team. A successful candidate will have a genuine passion for the hospitality industry and an entrepreneurial spirit.

Responsibilities
  • Respond to internal and external Sales inquiries or requests and provide assistance as needed
  • Redirect Sales related calls or distribute correspondence to the appropriate person of the team
  • Act as a liaison with other departments or functions (Operations, Front Office, F&B, etc.)
  • Lead the recruitment/hiring process by sourcing candidates, performing background checks, assisting in shortlisting, issuing employment contracts etc.
  • Schedule meetings, interviews, Sales events etc. and maintain the team's agenda
  • Coordinate training sessions and seminars
  • Together with the Director of Revenue implement the agreed rate structure and strategy for all market segments
  • Lead all sales activities for Sales Managers and ensure that they meet their sales goals
  • Establish and maintain effective employee working relations both within the department and with other departments
  • Attend selected trade and travel functions, i.e. trade shows and local Hotel and Convention Association meetings to promote sales and image for the hotel
  • Plan and where appropriate, execute sales trips to major market areas and report new potential market areas that should be covered
  • Analyze and review market changes with the Director of Revenue and implement programs with the Sales Team to meet these changes, i.e. changes to the FIT segment, inflation, or competitor initiatives
  • Maintain close relationships with all key decision-makers both in local and international markets
  • Organize and accompany familiarization site inspection trips with major clients
  • Regularly entertain major clients of the hotel
  • Maintain a high level of exposure for the hotel in the major marketing areas through direct sales solicitation, telephone and written communications
  • Ensure up-to-date Delphi Sales and Catering profile
  • Explore new markets and potential accounts for follow-up by Sales Managers
  • Pay regular visits to all major accounts
  • Analyze and evaluate client production with Sales Managers and implement sales action plans
  • Provide feedback and market information to General Manager on changing market conditions, including trends on the competition, as a result of direct sales solicitation, telephone, reading material and interaction with competitive hotel staff
  • Implement all sales and marketing action plans in the Marketing Plan
  • Propose and initiate, new services and products for our guests
  • Work in conjunction with the Director of Revenue to ensure accurate forecasting is completed monthly
  • Work in conjunction with the Financial Controller and the General Manager to develop and present the annual budget
  • Monitor and review the Sales incentive programs monthly
  • Adhere to all standards of operations, policies and procedures, manuals, memos and verbal instructions
  • Maintain "open door" communication with employees
  • Control labor and operating expenses through effective scheduling, budgeting, purchasing decisions, and inventory and cash control
  • Responsible for interviewing, selecting, training, guiding, managing and scheduling personnel
  • Monitor and develop employee performance to include, but not limited to, providing supervision, conducting counseling, evaluations, setting annual goals and delivering recognition and reward
  • Ensure staff understands their job expectations before holding them accountable

  • Core Competencies
  • Experience as a Director of Sales within the hospitality market preferred
  • Bachelor's degree/higher education qualification/equivalent in marketing or related field preferred
  • Four or more years of experience in a hotel sales and marketing setting with direct management experience over a sales team.
  • Strong communication skills.
  • Strong knowledge of local businesses and business trends required.
  • Collaborative Spirit
  • Ethical Conduct
  • Positive Attitude
  • Eye for Detail

  • Compensation & Benefits

    We offer competitive wages and benefits while fostering a diverse and inclusive work experience.

    We thrive in being a diverse work environment. Consideration for employment will be based upon personal capabilities and qualifications without discrimination based on race, color, religion, sex, gender identity, age, national origin, disability, sexual orientation, or any other protected characteristic as established by law.

    Compensation: $140,000.00 - $160,000.00 per year

    We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

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