Marketing & Content Manager

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Company: Evergreene Architectural Arts

Location: Brooklyn, NY 11226

Description:

At EverGreene Architectural Arts, we are more than just a company - we are an employee-owned community of passionate artists, project managers, designers, conservators, preservationists and corporate creatives united by our commitment to restoring and enhancing historic spaces. With nearly 50 years of experience in the industry, we take pride in making a lasting impact on the architectural landscape of America and preserving the buildings that define our cultural heritage.

We are looking for a creative, detail-oriented, and highly organized Marketing & Content Manager to drive the creation of compelling content that showcases EverGreene's craftsmanship, history, and expertise. Reporting to the Chief Operating Officer, you will be a central figure in building EverGreene's brand presence and supporting business development efforts through strategic, impactful marketing materials.

This role is ideal for a proactive storyteller with a keen visual eye and a passion for both writing and design. You will work closely with various departments to gather critical information, craft targeted communications, and curate high-quality imagery that highlights our impressive projects.

Key Responsibilities

Visual Content & Asset Management
  • Curate and manage high-quality project imagery, ensuring EverGreene's work is presented in the most visually compelling way across all marketing channels.
  • Collaborate with photographers, project teams, and designers to select and edit images that align with EverGreene's brand identity and aesthetic standards.
  • Maintain and refresh a library of marketing assets, including project photos, videos, narratives, and other collateral.

External & Internal Communications
  • Serve as a primary liaison between departments, gathering critical project information and crafting messaging that aligns with both internal and external communication needs.
  • Work with business development teams to create and distribute both broad-based and targeted communications that support lead generation and sales efforts.
  • Coordinate with all departments to refine and enhance internal communication processes.

Writing & Content Creation
  • Write engaging, concise, and clear project summaries for project pages, proposals, and the company website, showcasing EverGreene's expertise in restoration and preservation.
  • Utilize AI tools (e.g., ChatGPT, Jasper, Grammarly, Copy.ai, Writer) to research target audiences, generate content, and streamline communications to enhance readability and engagement.
  • Develop and maintain employee resumes, project pre-qualification materials, and other business development content.
  • Collaborate with external marketing partners to develop website content, blog posts, and social media copy.
  • Ensure all content aligns with EverGreene's brand voice and effectively communicates the firm's unique value proposition.

Marketing & Business Development Support
  • Proactively track down missing or incomplete information from project teams, field teams, and leadership to ensure accuracy and completeness of marketing materials.
  • Collaborate with the business development team to create visually compelling proposals that highlight EverGreene's capabilities and successful projects.
  • Work with external consultants and internal teams to ensure website updates and social media posts accurately represent EverGreene's work and core values.

Event Planning & Industry Presence
  • Manage EverGreene's participation in trade shows, conferences, and networking events; handle all logistics, branding, and post-event follow-up.
  • Ensure a polished and consistent presence at external events, managing booth design, collateral preparation, and event execution.

Key Qualifications
  • Bachelor's degree in marketing, communications, journalism, design, or a related field.
  • 8+ years of experience in marketing within the Architecture, Engineering, or Construction (AEC) industry.
  • Exceptional visual judgment with the ability to curate and critique project photography to maximize impact.
  • Excellent writing and editing skills with experience producing project descriptions, web content, and marketing collateral.
  • A proactive, self-starter approach to information gathering-comfortable tracking down project details from busy teams and synthesizing that information into compelling marketing materials.
  • Strong project management skills with the ability to juggle multiple priorities and meet deadlines in a fast-paced, project-driven environment.
  • Proficiency in Adobe Creative Suite (Photoshop preferred) and CRM platforms (e.g., Unanet CRM - Cosential).
  • Experience leveraging AI tools to streamline content creation, including using AI for generating written drafts, optimizing SEO, and personalizing content for specific audiences.
  • Familiarity with AI-driven tools for improving content quality, such as grammar and readability checkers, as well as automating repetitive tasks like social media scheduling and reporting.
  • Ability to use AI-powered analytics tools to assess campaign effectiveness and refine marketing strategies based on real-time data insights.
  • Experience in coordinating trade shows and industry events is a plus.

Who You Are
  • A highly visual thinker who understands how to tell a story through both words and images.
  • A strong writer who can quickly produce clear, engaging content that resonates with clients and decision-makers.
  • A tech-savvy and inquisitive mind who enjoys discovering new technology and tools, including social media and AI-assisted platforms.
  • A self-motivated individual who thrives in a dynamic environment and can independently track down critical details to craft marketing materials.
  • Exceptionally organized with the ability to stay flexible and shift priorities when necessary.
  • Passionate about architecture, art, craftsmanship, and preservation, with a deep appreciation for EverGreene's mission.

Why Join EverGreene?

At EverGreene Architectural Arts, you'll have the unique opportunity to make a tangible impact on some of the most iconic and historically significant buildings in the country. As part of our team, you will collaborate with a talented and passionate group, work on exciting projects, and help tell the story of our unique contributions to the field of conservation, preservation, and restoration.

This is more than just a marketing role - it's a chance to leave your mark on EverGreene's legacy of craftsmanship, creativity, and innovation. Join us in preserving the nation's architectural heritage while building your own career in a growing, purpose-driven company.

Here's what you can expect from working at EverGreene:
  • Make a Lasting Impact: Your work will help preserve landmark buildings, theaters, and sacred spaces across the country, ensuring these architectural treasures are protected for future generations.
  • A Purpose-Driven Career: This is not just marketing; it's about shaping how historic architecture is restored, maintained, and celebrated. You'll play a key role in telling the stories of these iconic structures and EverGreene's unique contributions to the field.
  • Innovate and Lead: You'll have the opportunity to pioneer AI-driven communication strategies in an industry that's ripe for technological advancement, helping to modernize the way we approach preservation and marketing.
  • Elevate Our Brand: Use your creativity and expertise to elevate EverGreene's brand, contribute to business growth, and drive success while collaborating with a passionate team of like-minded professionals.
  • Shape Your Future: As an employee-owner, your work isn't just a job-it's an investment in a company dedicated to craftsmanship, culture, and preserving history.
  • Fuel Company Growth: EverGreene is proud to be a 100% employee-owned company. This exciting new chapter presents a chance for you to tell our story and be part of something truly unique, as we continue to grow and make an even greater impact in the field of architectural preservation and restoration.

Work Environment/Job Conditions: EverGreene is committed to providing a smoke-free workplace and is an Equal Opportunity Employer. This role primarily operates in an office setting. Occasional visits to job sites may be necessary, involving walking and interacting with construction environments. The position requires frequent sitting while working on a computer, as well as standing, bending, and reaching. The use of computer equipment may involve repetitive motion of the hands and wrists.

Special Notes: EverGreene Architectural Arts is a smoke free environment. Smoking is strictly prohibited in the workplace, including all project sites. EverGreene Architectural Arts is an Affirmative Action - Equal Opportunity Employer.

Benefits Available:
  • Medical Insurance with Health Savings Account option (HSA)
  • Dental Insurance
  • Vision Insurance
  • 401(k) with company match
  • Paid Time Off
  • Paid Company Holidays
  • Employee Stock Ownership Plan (ESOP)
  • Pre-tax Commuter Benefits

NO RECRUITERS

Please note that EverGreene Architectural Arts does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Recruitment Fee Agreement, EverGreene will not consider or agree to payment of any referral compensation or recruiter fee.

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