Analyst Relations Senior Manager
Apply NowCompany: IBM
Location: Austin, TX 78745
Description:
Introduction
Analyst Relations is at the nexus of IBM technology and business strategies. Our team plays a critical, cross-functional role working with experts at many different levels of the organization across offering management, marketing and communications. We work with industry and technology analysts to inform the market on IBM's offerings and seek feedback from clients, partners and the market at large.
Candidate should have:
Deep understanding of market landscape, business unit strategy and goals, portfolio vision, roadmap and offerings
Identifies gaps and opportunities for the business and areas to exploit across the analyst community.
Can deliver "the pitch" and interact with analysts in the absence of a spokesperson and respond to objections. Can provide a "proxy" voice of the analyst community, delivering their opinion inboundto IBM to course-correct the business.
Ability to tell a compelling story that shows how IBM is addressing client needs and key trends in the market
Strong relationship DNA, ability to build strong relationships with analysts, internal spokespeople, and AR leaders at IBM's ecosystem partners
Excellent content creation and writing skills, ability to synthesize complex topics for an executive audience
Ability to partner across IBM teams and create a narrative that ties together multiple IBM businesses
Capacity to glean meaningful insights from conversations with analysts and communicate the message back to an executive audience with clear recommendations and actions
Confidence and tact to present constructive advice to IBM leaders that may hold an alternative view
Aptitude to build consensus and brings teams together in the spirit of "one IBM"
An eagerness to work with highly influential individuals both in and outside of the company
The tenacity, determination and patience to be able to push through obstacles and challenge conventional thinking; sense of urgency on matters with the understanding of the impact that the work has to the business.
Your role and responsibilities
Leads a direct team of AR professionals across a complex, multi-stakeholder community.
Accountable for business metrics, goal setting, and contribution.
Establishes forum, structure and communication cadence for GM and senior leadership dialog tobring analyst voice to bear to help achieve strategic goals.
Creates financial plan and optimizes investment decisions. Convinces stakeholders onengagement strategy and gains acceptance for interaction content and methods. Identifies gaps and opportunities that need work and finds a way to get the work done.
Aligns stakeholder groups, resolving differences of opinion to drive optimal analyst engagement.
Sought out, trusted voice in business unit strategy discussions. Commits resources and makesnecessary tradeoffs effectively to support the business.
Negotiates complex multi-functional situations. Demonstrates executive presence, poise and shows grace under pressure.
Builds, nurtures and owns relationships with the top analysts covering the IBM's core markets
Drives analyst understanding how the various parts of IBM come together to help clients solve their most complex problems, transforming companies and industries
Ability to identify the top analysts, advisors, and influencers and build engagement plans to build productive, long-term relationships to bring insight into IBM and accelerate revenue growth
Partner with Marketing and Communications colleagues to leverage analyst content to drive demand generations efforts, and demonstrate IBM's thought leadership via analyst-owned channels
Target the right evaluative reports like MQs, Marketscapes, Peaks etc., drive leadership results for IBM, activate these assets to drive top of funnel demand for IBM, and leverage for impact through seller enablement
Leaders are expected to spend time with their teams and clients and therefore are generally expected to be in the workplace a minimum of three days a week, subject to business needs.
Required education
Bachelor's Degree
Preferred education
Master's Degree
Required technical and professional expertise
12-15+ years of Analyst Relations or external relations experience ideally working in/with an IT services organization
Expert project management, problem-solving , negotiation and influence skills
The ability to manage multiple simultaneous projects and manage multiple stakeholders, internal and external to IBM
To be able to collaborate with Sales teams and suggest creative ways of engaging analysts to influence client decisions and drive revenue
Strong attention to detail, you chase tasks until completion and proactively follow-up with urgency
Preferred technical and professional experience
MBA or other advanced degree
Existing knowledge of IBM and competitive offerings, strategy and competitive differentiation
10+ years experience at Enterprise Technology companies in roles including Analyst Relations, Market Intelligence, Product Marketing, Strategy, Business Development, or Communications
YOUR LIFE @ IBM
In a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.
Being an IBMer means you'll be able to learn and develop yourself and your career, you'll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.
Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.
Are you ready to be an IBMer?
ABOUT IBM
IBM's greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.
Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we're also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business.
At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it's time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.
OTHER RELEVANT JOB DETAILS
IBM offers a competitive and comprehensive benefits program. Eligible employees may have access to:
We consider qualified applicants with criminal histories, consistent with applicable law.
This position was posted on the date cited in the key job details section and is anticipated to remain posted for 21 days from this date or less if not needed to fill the role.
IBM will not be providing visa sponsorship for this position now or in the future. Therefore, in order to be considered for this position, you must have the ability to work without a need for current or future visa sponsorship.
The compensation range and benefits for this position are based on a full-time schedule for a full calendar year. The salary will vary depending on your job-related skills, experience and location. Pay increment and frequency of pay will be in accordance with employment classification and applicable laws. For part time roles, your compensation and benefits will be adjusted to reflect your hours. Benefits may be pro-rated for those who start working during the calendar year.
Analyst Relations is at the nexus of IBM technology and business strategies. Our team plays a critical, cross-functional role working with experts at many different levels of the organization across offering management, marketing and communications. We work with industry and technology analysts to inform the market on IBM's offerings and seek feedback from clients, partners and the market at large.
Candidate should have:
Deep understanding of market landscape, business unit strategy and goals, portfolio vision, roadmap and offerings
Identifies gaps and opportunities for the business and areas to exploit across the analyst community.
Can deliver "the pitch" and interact with analysts in the absence of a spokesperson and respond to objections. Can provide a "proxy" voice of the analyst community, delivering their opinion inboundto IBM to course-correct the business.
Ability to tell a compelling story that shows how IBM is addressing client needs and key trends in the market
Strong relationship DNA, ability to build strong relationships with analysts, internal spokespeople, and AR leaders at IBM's ecosystem partners
Excellent content creation and writing skills, ability to synthesize complex topics for an executive audience
Ability to partner across IBM teams and create a narrative that ties together multiple IBM businesses
Capacity to glean meaningful insights from conversations with analysts and communicate the message back to an executive audience with clear recommendations and actions
Confidence and tact to present constructive advice to IBM leaders that may hold an alternative view
Aptitude to build consensus and brings teams together in the spirit of "one IBM"
An eagerness to work with highly influential individuals both in and outside of the company
The tenacity, determination and patience to be able to push through obstacles and challenge conventional thinking; sense of urgency on matters with the understanding of the impact that the work has to the business.
Your role and responsibilities
Leads a direct team of AR professionals across a complex, multi-stakeholder community.
Accountable for business metrics, goal setting, and contribution.
Establishes forum, structure and communication cadence for GM and senior leadership dialog tobring analyst voice to bear to help achieve strategic goals.
Creates financial plan and optimizes investment decisions. Convinces stakeholders onengagement strategy and gains acceptance for interaction content and methods. Identifies gaps and opportunities that need work and finds a way to get the work done.
Aligns stakeholder groups, resolving differences of opinion to drive optimal analyst engagement.
Sought out, trusted voice in business unit strategy discussions. Commits resources and makesnecessary tradeoffs effectively to support the business.
Negotiates complex multi-functional situations. Demonstrates executive presence, poise and shows grace under pressure.
Builds, nurtures and owns relationships with the top analysts covering the IBM's core markets
Drives analyst understanding how the various parts of IBM come together to help clients solve their most complex problems, transforming companies and industries
Ability to identify the top analysts, advisors, and influencers and build engagement plans to build productive, long-term relationships to bring insight into IBM and accelerate revenue growth
Partner with Marketing and Communications colleagues to leverage analyst content to drive demand generations efforts, and demonstrate IBM's thought leadership via analyst-owned channels
Target the right evaluative reports like MQs, Marketscapes, Peaks etc., drive leadership results for IBM, activate these assets to drive top of funnel demand for IBM, and leverage for impact through seller enablement
Leaders are expected to spend time with their teams and clients and therefore are generally expected to be in the workplace a minimum of three days a week, subject to business needs.
Required education
Bachelor's Degree
Preferred education
Master's Degree
Required technical and professional expertise
12-15+ years of Analyst Relations or external relations experience ideally working in/with an IT services organization
- Understanding of AI, Cloud and emerging enterprise technologies and services
- Entrepreneurial mindset and ability to operate in a highly visible and accountable role
- Expert organizational skills to manage multiple workstreams and engagements in a fast-paced environment.
- Excellent writing ability and verbal communication skills, you can create and convey meaningful content that clearly states IBM's competitive position
- Ability to manage ambiguity and solve problems independently
- Knowledge of social media platforms and best practices for engaging with influencers
- Experience in event planning, coordination and execution
- Unwavering attention to detail and excellence
- Compassion and respect for colleagues, partners and clients
- Skilled in using MS Office Suite (Excel, Word, PowerPoint) and other productivity tools (Slack, Microsoft Suite/Teams, Adobe Workfront, Box)
Expert project management, problem-solving , negotiation and influence skills
The ability to manage multiple simultaneous projects and manage multiple stakeholders, internal and external to IBM
To be able to collaborate with Sales teams and suggest creative ways of engaging analysts to influence client decisions and drive revenue
Strong attention to detail, you chase tasks until completion and proactively follow-up with urgency
Preferred technical and professional experience
MBA or other advanced degree
Existing knowledge of IBM and competitive offerings, strategy and competitive differentiation
10+ years experience at Enterprise Technology companies in roles including Analyst Relations, Market Intelligence, Product Marketing, Strategy, Business Development, or Communications
YOUR LIFE @ IBM
In a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.
Being an IBMer means you'll be able to learn and develop yourself and your career, you'll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.
Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.
Are you ready to be an IBMer?
ABOUT IBM
IBM's greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.
Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we're also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business.
At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it's time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.
OTHER RELEVANT JOB DETAILS
IBM offers a competitive and comprehensive benefits program. Eligible employees may have access to:
- Healthcare benefits including medical & prescription drug coverage, dental, vision, and mental health & well being
- Financial programs such as 401(k), the IBM Employee Stock Purchase Plan, financial counseling, life insurance, short & long- term disability coverage, and opportunities for performance based salary incentive programs
- Generous paid time off including 12 holidays, minimum 56 hours sick time, 120 hours vacation, 12 weeks parental bonding leave in accordance with IBM Policy, and other Paid Care Leave programs. IBM also offers paid family leave benefits to eligible employees where required by applicable law
- Training and educational resources on our personalized, AI-driven learning platform where IBMers can grow skills and obtain industry-recognized certifications to achieve their career goals
- Diverse and inclusive employee resource groups, giving & volunteer opportunities, and discounts on retail products, services & experiences
We consider qualified applicants with criminal histories, consistent with applicable law.
This position was posted on the date cited in the key job details section and is anticipated to remain posted for 21 days from this date or less if not needed to fill the role.
IBM will not be providing visa sponsorship for this position now or in the future. Therefore, in order to be considered for this position, you must have the ability to work without a need for current or future visa sponsorship.
The compensation range and benefits for this position are based on a full-time schedule for a full calendar year. The salary will vary depending on your job-related skills, experience and location. Pay increment and frequency of pay will be in accordance with employment classification and applicable laws. For part time roles, your compensation and benefits will be adjusted to reflect your hours. Benefits may be pro-rated for those who start working during the calendar year.