Director of VIP, Gamewise (Remote)

Overview

Delaware North Gaming is hiring a full-time Director of VIP to join our team at Gamewise. As the Director of VIP, you will have the ability to work remotely and be responsible for leading the development, implementation, and growth of our VIP and loyalty programs for our online casino and sports betting operations. If you are looking for a role offering teamwork, excitement, and career growth, apply now.

Additional Details

At Delaware North, we care about our team members' personal and professional journeys. These are just some of the benefits we offer:

• Medical, dental, and vision insurance
• 401(k) with up to 4% company match
• Annual performance bonus based on level, as well as individual, company, and location performance
• Paid vacation days and holidays
• Paid parental bonding leave
• Tuition and/or professional certification reimbursement
• Generous friends-and-family discounts at many of our hotels and resorts

Responsibilities

• Develop and optimize a comprehensive VIP loyalty program to align with company goals, guest needs, and market trends, ensuring maximum revenue, engagement, and guest satisfaction
• Design targeted campaigns and personalized offers to attract high-value players, increase their spending, and improve retention, while identifying and nurturing potential VIPs
• Collaborate with marketing and product teams to create exclusive promotions and offerings, and ensure VIP revenue targets are met or exceeded
• Recruit and manage VIP players through personalized engagement strategies, segmentation, and maintaining criteria for VIP qualification and tracking
• Lead a dedicated VIP management team to provide premium guest experiences, engage top-tier VIPs through special events and rewards, and enhance retention
• Analyze and report on VIP program effectiveness, track key performance indicators such as retention rates and lifetime value, and manage the budget to ensure strong return on investment

Qualifications

• Bachelor's degree in business, marketing, or related field
• Minimum of 7 years of experience in customer loyalty, VIP management, or a related field, with a proven track record of driving revenue and retention in online gaming, sports betting, or land-based gaming environment
• Strong knowledge of VIP program mechanics, customer lifecycle management, and loyalty strategies
• Proven ability to analyze customer data, segment audiences, and use insights to drive actionable marketing and program improvements
• In-depth understanding of the online casino and sports betting industry, with awareness of regulatory and compliance requirements
• Ability to travel and be available outside of normal business hours