Marketing Manager

Description

Position at Century of Washington, LLC

What You'll Do:

The Marketing Manager is responsible for creating and executing a marketing strategy to drive engagement and sales at on-site communities.

Your Key Responsibilities Include:

• Collaborate with the VP of Sales to develop and execute the annual multi-channel marketing plan, budget, and calendar.
• Draft creative briefs and manage deliverables with the corporate marketing team to support division and community-level initiatives.
• Coordinate with Merchandising, Architecture, and external vendors on sales office setups, including graphics, furniture, and IT.
• Fulfill marketing collateral requests from on-site sales teams and manage signage needs (permanent, temporary, and directional).
• Strategize and manage division-specific social media content and public engagement.
• Execute targeted e-blasts via CRM and MailChimp; manage distribution lists.
• Maintain and update CenturyCommunities.com for the Washington division, including inventory management, copywriting, and promotional content.
• Partner with Corporate Regional Marketing Account Managers to meet deliverables and timelines.
• Analyze marketing data and metrics to optimize campaign performance.
• Conduct weekly site visits to assess marketing efforts, signage, and sales office conditions; generate new campaign ideas.
• Develop and maintain broker relationships; create engagement strategies for Realtors.
• Plan and execute special events such as grand openings, relaunches, and Realtor gatherings.
• Oversee photography of communities and product lines for marketing use.
• Perform market analysis and monitor competitive activity across all communities.
• Represent the company at industry events and community openings.
• Own and maintain the division's digital footprint across platforms like Google, Redfin, and Zillow.
• Perform other duties as assigned by the VP of Sales & Marketing.

What You Have:

• Ability to operate in a high-energy, high-intensity, and rapidly evolving environment
• Previous residential homebuilding Marketing experience is strongly preferred
• Knowledge of sales and marketing concepts
• Has prior experience working with a corporate marketing team is a plus
• Strong verbal and written communication skills
• Data-driven with strong analytical skills
• Up to date with the latest trends and best practices in online marketing and measurement
• Ability to maintain effective working relationships with customers, contracted agencies and workers, other employees, and supervise personnel.
• Excellent organizational skills and detail-oriented.

Your Education and Experience:

• A Bachelor's degree in Marketing, Communications, or a related field.
• A minimum of 3 years of experience in Marketing.

About Century Communities

Our mission of A Home For Every Dream is only possible with the best talent in the industry. If that's you-if you're a self-starter, changemaker, and thoughtful collaborator ready to take your career to the next level-then apply today!

As one of the nation's largest homebuilders and an industry leader in online home sales, we strive to create thriving, enduring neighborhoods with lasting livability, with a focus on building sustainable, affordably priced homes for our customers while reducing our carbon footprint. For team members, our goal is to provide the resources, opportunities, and benefits to build successful and rewarding careers.

Compensation:

Century Communities (the "Company") intends to offer the selected candidate an annual base salary in the range of $90,000 - $100,000 with the potential for other financial incentives. Actual offers will be based on a variety of factors, including experience. Employees will have access to paid time off, medical, dental, vision, basic life insurance, and the Company's 401(k) plan.

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