Director of Marketing & Communications

Responsibilities

Location: Tallahassee, FL

As the Director of Marketing and Communications, you will play a pivotal role in supporting the Chief Communications Officer/VP for planning and overseeing communication strategies that promote Tallahassee Memorial HealthCare's culture initiatives, mission, and vision.

The Director of Marketing and Communications is responsible for:

• Directs all Marketing & Communications Department and Guest Services Department.
• Completes program development projects of quantitative and qualitative natures, under the direction of the CCO/VP.
• Monitors, researches, analyzes, prepares, and presents written and verbal reports on internal, environmental, and strategic topics identified by senior managers as service line and marketing performance determinants.
• Works collaboratively with physician leaders, senior managers, and outside organizations to identify, communicate, and assist in implementing program initiatives proactively.

Reports To:

• Chief Communications Officer/VP (Vice President)

Supervises:

• PR/Communications Strategist
• PR/Sr Comm Strategist
• Marketing Recruitment Strategist
• Manager, Marketing Communications
• Manager, Internal Communications

Qualifications

Education:

• Required: Bachelor's degree in marketing, public relations, healthcare administration or related field; Master's degree preferred.

Experience:

• Five (5) years of relevant job-related experience.

Preferred Qualifications:

• Experience completing strategic projects with a business development, marketing, strategic planning, or hospital operations department.
• Leadership & Strategy Development
• Brand Management
• Crisis Communications
• Social Media
• Media Relations
• Recruitment strategy and marketing
• Service Line Strategy and marketing
• Content marketing
• Colleague Communication
• Special Events and community relations
• Budget Oversight
• Sponsorship activation
• Strong writing skills.
• Proficient healthcare data software systems skills.
• Ability to work well with staff members at all levels.

Certification/License/Registry:

Required: None

Incentives:

We're thankful for what you do for us. Here's what we can do for you:

• Health Insurance (Medical, Dental & Vision)
• Retirement Contributions Matching Up to 6% [401(a)/403(b)]
• Annual Raise***
• Tuition Reimbursement***
• Scholarship Opportunities***
• Paid Time Off (PTO)
• Childcare (TMH owned onsite facility)
• Premier Health and Fitness Club (TMH owned offsite facility)
• Wellness Programs and Colleague Discounts

***Restrictions may apply

Workplace Type:

• On-site (employees come to work in-person). This individual must live within driving distance of the Tallahassee, FL TMH campus for onsite expectations.

Additional Information:

• Only candidates who meet the requirements will be contacted for further consideration.
• This vacancy is not eligible for sponsorship. TMH will not sponsor or transfer visas for this position.

WHAT YOU'LL NEED TO APPLY

Education:

• Required: Bachelor's degree in marketing, public relations, healthcare administration or related field; Master's degree preferred.

Experience:

• Five (5) years of relevant job-related experience.

Preferred Qualifications:

• Experience completing strategic projects with a business development, marketing, strategic planning, or hospital operations department.
• Leadership & Strategy Development
• Brand Management
• Crisis Communications
• Social Media
• Media Relations
• Recruitment strategy and marketing
• Service Line Strategy and marketing
• Content marketing
• Colleague Communication
• Special Events and community relations
• Budget Oversight
• Sponsorship activation
• Strong writing skills.
• Proficient healthcare data software systems skills.
• Ability to work well with staff members at all levels.

Certification/License/Registry:

Required: None

Incentives:

We're thankful for what you do for us. Here's what we can do for you:

• Health Insurance (Medical, Dental & Vision)
• Retirement Contributions Matching Up to 6% [401(a)/403(b)]
• Annual Raise***
• Tuition Reimbursement***
• Scholarship Opportunities***
• Paid Time Off (PTO)
• Childcare (TMH owned onsite facility)
• Premier Health and Fitness Club (TMH owned offsite facility)
• Wellness Programs and Colleague Discounts

***Restrictions may apply

Workplace Type:

• On-site (employees come to work in-person). This individual must live within driving distance of the Tallahassee, FL TMH campus for onsite expectations.

Additional Information:

• Only candidates who meet the requirements will be contacted for further consideration.
• This vacancy is not eligible for sponsorship. TMH will not sponsor or transfer visas for this position.

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Tallahassee Memorial HealthCare is an equal opportunity employer and drug-free workplace. All employment is contingent upon successful completion of a drug screen, background check, reference verification, health assessment, and credential/license verification.