Global Product Manager
Apply NowCompany: Teleflex
Location: Morrisville, NC 27560
Description:
Expected Travel: Up to 25%
Requisition ID: 12055
About Teleflex Incorporated
As a global provider of medical technologies, Teleflex is driven by our purpose to improve the health and quality of people's lives. Through our vision to become the most trusted partner in healthcare, we offer a diverse portfolio with solutions in the therapy areas of anesthesia, emergency medicine, interventional cardiology and radiology, surgical, vascular access, and urology. We believe that the potential of great people, purpose-driven innovation, and world-class products can shape the future direction of healthcare.
Teleflex is the home of Arrow, Barrigel, Deknatel, QuikClot, LMA, Pilling, Rsch, UroLift and Weck - trusted brands united by a common sense of purpose.
At Teleflex, we are empowering the future of healthcare. For more information, please visit teleflex.com.
Surgical - Whatever the latest surgical breakthrough looks like, Teleflex is working to make it happen. From our MiniLap Percutaneous Surgical System to Weck Hem-o-lok Polymer Locking Ligation System, and Weck EFx Shield Fascial Closure System, our portfolio of products adds up to a powerful offering of solutions that helps improve patient outcomes. These innovative, minimally invasive surgery products are offered alongside time-tested and trusted Pilling Surgical Instrument and Lightsource solutions to provide a comprehensive set of solutions to meet the challenges of an evolving healthcare environment. Join a dynamic, growing team that offers healthcare providers an array of medical technology solutions that make a difference in patients' lives.
Position Summary
The Product manager will be responsible for the strategic brand management and tactical execution of assigned WECK Ligation, Fascial Closure, and MiniLap portfolios, including North America (NA) commercial execution and Global strategic marketing. The Product Manager is responsible for achieving NA revenue and profit goals while enabling global brand growth. They will optimize the current product life cycle performance and assess and create global new product and pipeline development opportunities.
Principal Responsibilities
Develop Global and NA brand strategy and partner with senior leadership to develop and execute 5-year strategic and annual operating plans for each portfolio with full Sales alignment and implementation.
Understand the customer's needs and environment, procedural and technical market trends, and competition.
Develop and execute programs that drive revenue growth by increasing procedural adoption and taking competitive share - product segmentation, targeting, and positioning strategies for each portfolio that deliver compelling messages that support the value proposition.
Develop NA promotional tactics and content that are globally relevant including market development activities, sales training material, clinical education, and sales/marketing collateral (i.e. brochures, ads, digital marketing, marketing communications, clinical evidence).
Establish a long-term pricing strategy and execute it with discipline
Play an active role in pursuing and supporting large IDN and GPO positions by partnering with Corporate Accounts, delivering customer presentations, and responding to Request for Proposals (RFPs). Upon awards, you will develop and execute a sales launch package.
Attend major conventions and regional meetings as required; develop and implement Fascial Closure and MiniLap portfolio convention strategies.
Develop, maintain, and leverage key opinion leader (KOL) relationships for brand advocacy, professional education, evidence generation, and voice of customer feedback.
Lead the customer insights generation process to identify user needs that inform a multi-generational product pipeline and be the marketing lead on cross-functional NPD project teams and completing the required marketing deliverables of our NPD process.
Define appropriate product claims to support the value proposition and coordinate the activities required to support those claims.
Develop and support global strategy according to market needs, training, assessment of market penetration by Teleflex and competitors, and coordination of revenue expectations.
Perform NA forecasting and support the forecasted needs of our global markets to ensure adequate supply.
Monitor complaint data and field reports and trigger activity as required.
Adhere to and ensure adherence to Teleflex Code of Ethics, all Company policies, rules, procedures, and housekeeping standards.
Education / Experience Requirements
Four-year College degree, MBA preferred
5+ years marketing experience required
Minimum of 3+ years in healthcare industry
2+ years of clinical experience with surgical medical devices in the OR setting preferred
Medical Device sales experience a plus
Experience in local brand marketing (line marketing) with responsibility for a brand or portfolio of brands within a country or region preferred
Prior Global Marketing experience preferred
Specialized Skills / Other Requirements
Strategic thinker who knows the importance of flawless execution
Always keeps customers at the center of their decisions
Be a team player, actively contribute to team culture, and take on additional duties as needed.
Advanced communication skills resulting in the ability to gain alignment with senior management and to work with colleagues to drive consensus on product line decisions
Ability to drive focus and prioritization
Experience in portfolio management, brand strategy, new product development, market research, positioning, messaging, and segmentation
Understands new product development processes and the medical regulatory environment
Self-starter, knows how to approach the job, passionate about the industry
Able to work in a lean environment without a large infrastructure behind him/her
Willing to create and fix processes when and where necessary for success
Relentless perseverance to overcome obstacles and deliver results
Unquestionable ethics and integrity
At Teleflex, we follow a comprehensive hiring process. We do not accept unsolicited resumes from agency recruiters or 3rd party firms. We do not make unsolicited job offers. We do not ask for money or require equipment purchase up-front.
Teleflex Incorporated is an equal opportunity employer. Applicants will be considered without regard to age, race, religion, color, national origin, ancestry, sexual orientation, disability, nationality, sex, or veteran status. If you require accommodation to apply for a position, please contact us at: 877-880-8588 or Talent@Teleflex.com.
Teleflex, the Teleflex logo, Arrow, Barrigel, Deknatel, QuikClot, LMA, Pilling, Rsch, UroLift and Weck are trademarks or registered trademarks of Teleflex Incorporated or its affiliates, in the U.S. and/or other countries.
2025 Teleflex Incorporated. All rights reserved.
Requisition ID: 12055
About Teleflex Incorporated
As a global provider of medical technologies, Teleflex is driven by our purpose to improve the health and quality of people's lives. Through our vision to become the most trusted partner in healthcare, we offer a diverse portfolio with solutions in the therapy areas of anesthesia, emergency medicine, interventional cardiology and radiology, surgical, vascular access, and urology. We believe that the potential of great people, purpose-driven innovation, and world-class products can shape the future direction of healthcare.
Teleflex is the home of Arrow, Barrigel, Deknatel, QuikClot, LMA, Pilling, Rsch, UroLift and Weck - trusted brands united by a common sense of purpose.
At Teleflex, we are empowering the future of healthcare. For more information, please visit teleflex.com.
Surgical - Whatever the latest surgical breakthrough looks like, Teleflex is working to make it happen. From our MiniLap Percutaneous Surgical System to Weck Hem-o-lok Polymer Locking Ligation System, and Weck EFx Shield Fascial Closure System, our portfolio of products adds up to a powerful offering of solutions that helps improve patient outcomes. These innovative, minimally invasive surgery products are offered alongside time-tested and trusted Pilling Surgical Instrument and Lightsource solutions to provide a comprehensive set of solutions to meet the challenges of an evolving healthcare environment. Join a dynamic, growing team that offers healthcare providers an array of medical technology solutions that make a difference in patients' lives.
Position Summary
The Product manager will be responsible for the strategic brand management and tactical execution of assigned WECK Ligation, Fascial Closure, and MiniLap portfolios, including North America (NA) commercial execution and Global strategic marketing. The Product Manager is responsible for achieving NA revenue and profit goals while enabling global brand growth. They will optimize the current product life cycle performance and assess and create global new product and pipeline development opportunities.
Principal Responsibilities
Develop Global and NA brand strategy and partner with senior leadership to develop and execute 5-year strategic and annual operating plans for each portfolio with full Sales alignment and implementation.
Understand the customer's needs and environment, procedural and technical market trends, and competition.
Develop and execute programs that drive revenue growth by increasing procedural adoption and taking competitive share - product segmentation, targeting, and positioning strategies for each portfolio that deliver compelling messages that support the value proposition.
Develop NA promotional tactics and content that are globally relevant including market development activities, sales training material, clinical education, and sales/marketing collateral (i.e. brochures, ads, digital marketing, marketing communications, clinical evidence).
Establish a long-term pricing strategy and execute it with discipline
Play an active role in pursuing and supporting large IDN and GPO positions by partnering with Corporate Accounts, delivering customer presentations, and responding to Request for Proposals (RFPs). Upon awards, you will develop and execute a sales launch package.
Attend major conventions and regional meetings as required; develop and implement Fascial Closure and MiniLap portfolio convention strategies.
Develop, maintain, and leverage key opinion leader (KOL) relationships for brand advocacy, professional education, evidence generation, and voice of customer feedback.
Lead the customer insights generation process to identify user needs that inform a multi-generational product pipeline and be the marketing lead on cross-functional NPD project teams and completing the required marketing deliverables of our NPD process.
Define appropriate product claims to support the value proposition and coordinate the activities required to support those claims.
Develop and support global strategy according to market needs, training, assessment of market penetration by Teleflex and competitors, and coordination of revenue expectations.
Perform NA forecasting and support the forecasted needs of our global markets to ensure adequate supply.
Monitor complaint data and field reports and trigger activity as required.
Adhere to and ensure adherence to Teleflex Code of Ethics, all Company policies, rules, procedures, and housekeeping standards.
Education / Experience Requirements
Four-year College degree, MBA preferred
5+ years marketing experience required
Minimum of 3+ years in healthcare industry
2+ years of clinical experience with surgical medical devices in the OR setting preferred
Medical Device sales experience a plus
Experience in local brand marketing (line marketing) with responsibility for a brand or portfolio of brands within a country or region preferred
Prior Global Marketing experience preferred
Specialized Skills / Other Requirements
Strategic thinker who knows the importance of flawless execution
Always keeps customers at the center of their decisions
Be a team player, actively contribute to team culture, and take on additional duties as needed.
Advanced communication skills resulting in the ability to gain alignment with senior management and to work with colleagues to drive consensus on product line decisions
Ability to drive focus and prioritization
Experience in portfolio management, brand strategy, new product development, market research, positioning, messaging, and segmentation
Understands new product development processes and the medical regulatory environment
Self-starter, knows how to approach the job, passionate about the industry
Able to work in a lean environment without a large infrastructure behind him/her
Willing to create and fix processes when and where necessary for success
Relentless perseverance to overcome obstacles and deliver results
Unquestionable ethics and integrity
At Teleflex, we follow a comprehensive hiring process. We do not accept unsolicited resumes from agency recruiters or 3rd party firms. We do not make unsolicited job offers. We do not ask for money or require equipment purchase up-front.
Teleflex Incorporated is an equal opportunity employer. Applicants will be considered without regard to age, race, religion, color, national origin, ancestry, sexual orientation, disability, nationality, sex, or veteran status. If you require accommodation to apply for a position, please contact us at: 877-880-8588 or Talent@Teleflex.com.
Teleflex, the Teleflex logo, Arrow, Barrigel, Deknatel, QuikClot, LMA, Pilling, Rsch, UroLift and Weck are trademarks or registered trademarks of Teleflex Incorporated or its affiliates, in the U.S. and/or other countries.
2025 Teleflex Incorporated. All rights reserved.