Executive Creative Director

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Company: The Evenflo

Location: Canton, MA 02021

Description:

Key Responsibilities:

Leads a team of 10 including art directors, copy writers, photographer, graphic designer and video editor
Oversees the development and concepting of brand and product campaigns
Responsible for all asset and creative executions for DTC and retail partner content from ecommerce to social to paid media
Translates marketing objectives into clear creative strategies and outputs
Champions brand strategies and leads the execution of marketing creative deliverables
Oversee the resourcing and development of the team across various projects
Owns the overall brand guidelines
Ensures that art direction and design approaches support core brand strategies and business goals
Partners closely with the brand marketing and product marketing team to ensure a cohesive visual identity and tone for the brand
Identifying and partnering with external creative agencies and production houses as needed

Qualifications:

10+ years of experience at a client-side/in-brand creative group, directing a broad range of work from Print to Digital and full 360 campaigns
Experience directing and producing on-model shoots and campaigns
Juvenile industry experience and/or working on set with kids preferred
Familiarity working in a retail driven business environment and used to hitting deadlines, meeting objectives and KPIs
Proven leadership of a creative team, driving innovation and brand differentiation while meeting budget and deadline expectations
Extraordinary conceptual skills. A positive, inspirational leadership style that brings teams and department together
An energetic flexible and approachable work style.
Direct experience strategically developing creative solutions and campaigns across TV, print, digital, radio, out of home, retail, tradeshows/Events

Required Skills & Technical Competencies

Strong problem analysis skills and contingency planning- ability to dissect complex problems into manageable components.
Proficient with MS Office Suite.

Required Behavioral Competencies:

Personal Leadership - Leads by envisioning the future, engaging others, energizing people, and enabling self and others to develop and execute plans to deliver strategy.
Builds Partnerships - Identifies opportunities and takes action to build strategic relationships between one's area and other areas, teams, departments, units, or organizations to help achieve business goals.
Contributes to Team Success - Actively participates as a member of a team to move the team toward the completion of goals.
Gains Commitment - Uses appropriate interpersonal styles and techniques to gain acceptance of ideas or plans; modifies one's own behavior to accommodate tasks, situations, and individuals involved. Charisma to take on difficult issues and hold people accountable without being offensive.
Initiates Action - Takes prompt action to accomplish objectives; takes action to achieve goals beyond what is required; is initiative-taking.
Work Standards - Sets lofty standards of performance for self and others; assumes responsibility and accountability for successfully completing assignments or tasks; self imposes standards of excellence rather than having standards imposed.

EEO/AA EMPLOYER