Senior Vice President, Business Intelligence
Apply NowCompany: Publicis Groupe Holdings B.V
Location: Philadelphia, PA 19120
Description:
Company Description
PHM is the leading health media agency in the US. We are designed for-and dedicated to-delivering best-in-class solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most pivotal moments of their healthcare journeys.
While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful "health media firsts" for our clients, and to do it all with #phmlove.
Overview
ABOUT THE TEAM
The Business Intelligence Team drives PHM's growth by achieving industry-leading results and analysis through strategic measurement and patient outcomes. We deliver compelling stories to clients and partners through unparalleled data partnership and communication. Our team enjoys problem-solving, finding solutions, and having fun along the way. We are enthusiastic about numbers, adept at storytelling with data, and proficient at showcasing value to our clients. Each team member strives for continuous improvement, embodying qualities of intelligence, hunger, and humility while driving revenue and client engagements to fuel PHM's growth
ABOUT THE ROLE
As the Senior Vice President (SVP) at PHM, you will craft and execute the data and analytics vision while leading a team of VPs, Directors, managers, and analysts. You will be responsible for operational excellence, providing strategic guidance to clients, and driving growth within PHM and the health advertising industry.
The team's responsibilities encompass all aspects of data and analytics, including cross-channel measurement, audience analytics, content and advertising behavior, and optimizations. You'll collaborate closely with Media leads on client deliverables, process improvements, and stakeholder engagement to maintain PHM's position as a premier health agency for clients in the health and pharmaceutical sector.
Responsibilities
Strategic Leadership and Innovation:
ABOUT YOU
Qualifications
Additional Information
Our Publicis Groupe motto "Viva La Diffrence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
PHM is the leading health media agency in the US. We are designed for-and dedicated to-delivering best-in-class solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most pivotal moments of their healthcare journeys.
While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful "health media firsts" for our clients, and to do it all with #phmlove.
Overview
ABOUT THE TEAM
The Business Intelligence Team drives PHM's growth by achieving industry-leading results and analysis through strategic measurement and patient outcomes. We deliver compelling stories to clients and partners through unparalleled data partnership and communication. Our team enjoys problem-solving, finding solutions, and having fun along the way. We are enthusiastic about numbers, adept at storytelling with data, and proficient at showcasing value to our clients. Each team member strives for continuous improvement, embodying qualities of intelligence, hunger, and humility while driving revenue and client engagements to fuel PHM's growth
ABOUT THE ROLE
As the Senior Vice President (SVP) at PHM, you will craft and execute the data and analytics vision while leading a team of VPs, Directors, managers, and analysts. You will be responsible for operational excellence, providing strategic guidance to clients, and driving growth within PHM and the health advertising industry.
The team's responsibilities encompass all aspects of data and analytics, including cross-channel measurement, audience analytics, content and advertising behavior, and optimizations. You'll collaborate closely with Media leads on client deliverables, process improvements, and stakeholder engagement to maintain PHM's position as a premier health agency for clients in the health and pharmaceutical sector.
Responsibilities
- Develop and execute strategic data and analytics initiatives aligned with organizational objectives.
- Provide executive-level support, including delivering insights and recommendations to the leadership team.
- Lead client engagement on performance metrics, quarterly business reviews, and strategic planning.
- Oversee the development of client-facing materials, presentations, and case studies.
- Identify opportunities for revenue growth and drive innovation in data-driven solutions.
- Serve as the primary liaison between the data and analytics team and executive leadership.
- Mentor and empower team members to drive excellence in analytics and strategic thinking.
- Collaborate with executive leadership to define staffing needs and strategic priorities.
Strategic Leadership and Innovation:
- Leverage market insights and competitive intelligence to inform strategic decision-making.
- Develop and communicate central strategies that align with the organization's overarching goals.
- Act as a trusted advisor to executive leadership, providing insights and recommendations.
- Set strategic plans for analytics, optimizations, and performance strategies to drive client success.
ABOUT YOU
- Seasoned executive with a proven track record of strategic leadership in data and analytics.
- Exceptional communication skills with the ability to influence and collaborate at the executive level.
- Strong analytical mindset with a focus on driving innovation and continuous improvement.
- Ability to navigate complex organizational dynamics and drive consensus among stakeholders.
Qualifications
- Bachelor's degree in analytics, business, or related field, master's degree a plus.
- 12+ years' experience in marketing working across technical, data and analytics teams.
- 6+ years managing high-performing teams.
- 3+ years in pharma, OTC, and/or wellness verticals
- Expertise in Analytics platforms or BI software, Datorama, Power BI, Crossix, IQVIA, Symphony Health Solutions, etc.
- Proven competencies in financial & business acumen, strategic thinking and planning, conflict management, interpersonal skills, change management, delegation, talent coaching and mentoring, negotiation, and influence.
- Proven ability to translate data insights into actionable recommendations for executive decision-making.
- A demonstrated track record of consistently meeting and/or exceeding performance expectations.
- Willingness to travel as client needs, approx. 10%-30%
Additional Information
Our Publicis Groupe motto "Viva La Diffrence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.