Growth Marketing Manager

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Company: Leadr

Location: Plano, TX 75025

Description:

First of all - Thank You!

This probably isn't the first job description you've read today. Maybe this is one of over 100 you reviewed this week. So, before we go any further, we want to stop and say thank you for considering this role. We know you have options and we'd like you to consider adding us to that list.

About Leadr:

At Leadr, we're on a mission to rid the world of bad management, by empowering middle managers to become exceptional leaders who transform the culture and outcomes of their teams.

Today, too many companies leave managers to fend for themselves, resulting in a 60% failure rate within their first two years for first-time leaders. The rapid growth of AI is worsening this problem, as the purview of the modern manager expands. While many organizations respond to these challenges with internal training programs, these are frequently relegated to already overwhelmed HR leaders, who are taught to prioritize compliance and administration rather than genuinely improving team clarity, cohesion, and performance.

We see middle managers differently: they are the heartbeat of company culture and the driving force behind team results. At Leadr, we build AI-powered software tools that improve quality of life for those managers, while coaching them toward better leadership and outcomes - paired with hands-on training for these leaders to teach them the most critical skills overlooked by companies.

When you join Leadr, you're committing to help us tackle this important and rewarding challenge: transforming how people lead.

Your Role:

We're seeking an entrepreneurial, results-driven Growth Marketing Manager to shape our marketing engine from the ground up. We're looking for someone to challenge our assumptions, rebuild the way we've approached brand and GTM since day one, and operate quickly, with high autonomy, to experiment, pivot, and deliver. This role offers tremendous growth potential for the right candidate, and predicated on results, potential to quickly progress in career and build a high-powered team.

What makes this role difficult is the amount of territory to be covered: brand, content, demand gen, website, product marketing, and more are all fair game. This position will need to operate with high trust and direct collaboration with our executive team to ruthlessly prioritize before building and executing on a plan.

Key Responsibilities
    • Develop a renewed marketing strategy for our brand
    • Experiment with opportunities to drive inbound lead flow
    • Test channels, measure results, and double down on what works
    • Establish marketing KPIs and reporting frameworks
    • Collaborate closely with Sales, Product, Customer Success, and Operations
    • Manage marketing stack individually, until programs are developed enough to warrant additional resource


Qualifications
    • 3-5 years experience in B2B marketing, preferably SaaS
    • Proficient with Hubspot marketing suite
    • Experience with CMS platforms, preferably Hubspot
    • Excellent written and verbal communication skills
    • Experience with a fast paced, high growth environment is a plus


The Ideal Candidate Is...
    • Entrepreneurial by default
    • A "T-shaped" marketer (generalist, not specialist)
    • Comfortable taking direction and running with high autonomy
    • A strategic thinker who isn't afraid to roll up their sleeves
    • Adept at proactive communicationHas strong opinions, loosely held
    • Actively experimenting with the latest AI tools


Details + Benefits of Joining our Team
    • This role is located at our offices in Plano, TX.
    • AWARD-WINNING CULTURE: At Leadr, we're proud to foster a workplace where people thrive. We've been recognized as one of The Dallas Morning News Best Places to Work every year from 2022 to 2024, earning the prestigious Best at Values award. We ranked #12 on Will Reed's Top 100 Workplaces and #8 on LinkedIn's Top Startups-because we believe people deserve to be led and developed, not just managed.
    • An opportunity to work in a Tech start-up with unlimited growth potential.
    • We offer PTO, Paid Holidays, Flex Holidays, etc.
    • Medical insurance offered (health, dental, vision, life)
    • We are committed to developing you as a leader and providing career growth throughout your employment with us.
    • We promise to care for you as a person, and have meaningful conversations with you so you have the clarity and support you need to do your best work!


Leadr is an Equal Opportunity Employer. Our goal is that everyone, regardless of their culture, background, and perspective, has the opportunity to love Mondays as much as Fridays. Thank you again for your time and interest!

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