Senior Vice President, Citi Ventures Marketing & Communications Content Strategy

Citi Ventures (CV) is seeking a Senior Content Strategist to lead the ideation, development, delivery and tracking of our thought leadership and marketing content across multiple channels and formats, including articles, videos, newsletters, and our internal and external websites.

As a key member of the Marketing & Communications team and reporting to the Head of Marketing, Communications & Platform, the candidate will be responsible for: helping bring the Citi Ventures brand to life; elevating the profiles of our spokespeople, portfolio companies and partners; supporting portfolio commercialization efforts; and powering our mission to catalyze innovation at Citi through cutting-edge thought leadership, event support and more.

The ideal candidate is highly adaptable and curious, and possesses the initiative and interpersonal skills to navigate a fast-paced, global and complex organization. This person must be able to juggle multiple shifting priorities, work independently, and synthesize a wide range of technical topics quickly, accurately and succinctly for distinct target audiences.

Excellent communication skills required in order to negotiate internally, often at a senior level. Developed communication and diplomacy skills are required in order to guide, influence and convince others, in particular colleagues in other areas and occasional external customers. Accountable for significant direct business results or authoritative advice regarding the operations of the business. Necessitates a degree of responsibility over technical strategy. Responsible for handling staff management issues, including resource management and allocation of work within the team/project.

Responsibilities:

• Defining, managing and maintaining the Citi Ventures voice and editorial strategy
• Working with subject matter experts across CV, Citi, the CV portfolio and the innovation ecosystem to develop strategically aligned content
• Overseeing the end-to-end production of all CV content, including:
  • Writing and editing articles, video scripts, etc.
  • Sourcing images and developing graphics to visually represent key messages
  • Obtaining all necessary approvals prior to publication
  • Development, QA testing and publishing of content on key CV channels
• Managing MarComms contributors, including in-house and agency staff
• Producing CV's monthly internal newsletter
• Managing and regularly updating CV's internal and external websites
• Syndicating CV content through internal and external channels
• Analyzing content metrics and adapting strategy to maximize impact/drive desired outcomes
• Writing web copy, marketing emails, social media posts, etc.

Qualifications:

• Excellent writing and editing skills - recent work samples required
• 10+ years of experience writing, editing and producing thought leadership/journalistic content
• Tech-savviness, resourcefulness and grit needed to deliver against tight deadlines
• Flexibility to think strategically and implement tactically and to operate as a conduit between the startup ecosystem and large enterprises
• Ability to frame ideas for multiple audiences and "translate" technical topics into accessible language
• Proven ability to drive collaboration across functions to deliver business results
• Strong understanding of social media, content management and analytics
• Subject matter expertise in finance, fintech, and/or enterprise tech a bonus
• Should demonstrate a commitment to quality and attention to detail
• Excellent interpersonal relationships with ability to influence and negotiate with stakeholders
• Exceptional initiative, critical thinking and problem solving capabilities a must

Education:

• Bachelor's/University degree or equivalent experience, potentially Masters degree

About Citi Ventures

Citi Ventures catalyzes innovation at Citi by investing in and partnering with the cutting-edge startups revolutionizing financial services. Founded in 2010, we have an active portfolio of 120+ startups across seven focus areas: FinTech, Future of Commerce, AI & Data, Security & Enterprise IT, Customer Experience & Marketing, PropTech and DLT & Digital Assets. Our team is headquartered in San Francisco with offices in New York, London, Palo Alto, Singapore and Tel Aviv.

For more information, visit https://www.citi.com/ventures.

Job Family Group:
Project and Program Management

Job Family:
Program Management

Time Type:
Full time

Primary Location:
San Francisco California United States

Primary Location Full Time Salary Range:
$163,600.00 - $245,400.00

In addition to salary, Citi's offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.

Anticipated Posting Close Date:
Apr 17, 2025

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Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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