Marketing Analytics Manager

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Company: Dataminr

Location: New York, NY 10025

Description:

See yourself at Dataminr

Dataminr is seeking a Marketing Analytics Manager to turn data into insight and insight into action. In this role, you'll report directly to the VP of Marketing Operations and help shape our marketing strategy through deep analytics, clear reporting, and ROI-driven insights. You'll work across tools like Looker, Salesforce, and HockeyStack to surface what's working, what's not, and where we should invest next.

At Dataminr, we are over 600 talented individuals, spanning te global offices, united by our passion to use AI for the greater good and be agents of positive change in our company and in our communities.

We offer a competitive benefits package aimed at keeping you healthy and happy:
  • Comprehensive medical, dental and vision insurance plan options for employees, domestic partners and their dependents
  • Generous PTO, flexible sick days and remote working options
  • Paid parental leave and family forming benefits
  • Mental health benefits and support
  • Company equity (RSUs)


As a global company, we hire talented, unique individuals of many backgrounds and life experiences, who are encouraged to be their authentic selves-and who support their team members to do the same. We strive to reflect the world and clients we serve, with a workforce built on merit and equity.

We stand for social good, fostering a culture of allyship, and standing up for those who face systemic barriers to equality. We lead with empathy and strive to be agents of positive change in our company and in our communities. We actively condemn racism and discrimination in any form.

At Dataminr, we value you for who you are. Our employees are empowered to be their best, authentic selves through various opportunities, such as our robust employee resource group (ERG) network, learning and development funds, and more.

The opportunity
  • Build and manage dashboards and reports in Looker, HockeyStack, and Salesforce to enable data-driven decision making. Ensure data integrity through robust data hygiene and governance practices
  • Analyze campaign, channel, and funnel performance with a focus on ROI, budget efficiency, and pipeline contribution
  • Deliver recurring reporting cadences: weekly snapshots, monthly dashboards, and quarterly business reviews (QBRs) - highlighting performance, insights, and areas for improvement. Support preparation of board-level reporting, providing clear, executive-ready insights on marketing contribution to pipeline and revenue
  • Partner with Demand Gen, Product Marketing, and Sales Ops to build full-funnel visibility
  • Support forecasting and planning efforts by delivering reliable historical data and trend analysis
  • Provide strategic recommendations to improve performance, reduce CAC, and optimize budget allocation


What you bring

At Dataminr, we value you for who you are. We encourage you to apply for this role, even if you don't meet every qualification. Our candidates are reviewed on the basis of their skill and potential to succeed.
  • 3-5 years of experience in marketing analytics, marketing operations, or business intelligence. Experience in a B2B SaaS company with a focus on long sales cycles, multi-touch attribution, and complex buyer journeys
  • Expertise with Looker, Salesforce, and HockeyStack (or similar tools)
  • Intermediate to advanced SQL skills
  • Experience building reports that drive action - not just dashboards, but decision-making tools
  • Strong storytelling skills with the ability to influence cross-functional teams using data
  • High attention to detail and a passion for clean, reliable data


About Dataminr

Dataminr is a mission-driven AI company that delivers real-time information from 1M+ public data sources, empowering organizations to respond to critical events and emerging risks before they unfold. Founded as an AI company in 2009, Dataminr has the history and tenure in artificial intelligence, and has developed pioneering technology that is redefining the future of real-time information. Recognized as one of the world's leading AI businesses, recently, Dataminr launched ReGenAI, the first generative AI that automatically regenerates in real-time. Most recently valued at $4.1B, our technology is leveraged by more than two-thirds of the Fortune 50 and half of the Fortune 100 companies who all rely on our AI because we do something that others cannot do.

Watch our CEO Ted Bailey, discuss the Future of Real-Time Information, the breadth of customers who trust Dataminr, and our proprietary ReGenAI technology here.

At Dataminr, we are creating a team of talented builders, creators and visionaries to have a real-world impact on how organizations are able to respond to events. We operate all around the world united by our passion to use AI for the greater good, be agents of positive change and put our technology into the hands of client charged with the responsibility to keep organizations running and keep people safe.

The annual base salary range for this position is $106,400 - $156,500. Actual salary will be based on a number of factors including, but not limited to, geographic location, applicant skills, and prior relevant experience.

Dataminr is an equal opportunity and affirmative action employer. Individuals seeking employment at Dataminr are considered without regards to race, sex, color, creed, religion, national origin, age, disability, genetics, marital status, pregnancy, unemployment status, sexual orientation, citizenship status or veteran status.

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