Sr. Field Activation PMM II, Strategic Projects
Apply NowCompany: LinkedIn
Location: San Francisco, CA 94112
Description:
Company Description
LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We're also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that's built on trust, care, inclusion, and fun - where everyone can succeed.
Join us to transform the way the world works.
Job Description
At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.
This role can be based in San Francisco, Mountain View, or New York.
We're looking for a seasoned product marketer to clarify and build Linkedin Talent Solution's most critical narratives aimed at helping our customers put the full potential of AI in service of their most pressing talent challenges. This role will bring these narratives to life in compelling ways at key moments for Linkedin, empowering our thousands of Field partners at Sales Kickoff, and for our most integral Customer moments, like Talent Connect.
Reporting into the Lead of Integrated Marketing for Linkedin's hiring products, our largest business, this role sits at the intersection of our Product, Marketing, and Sales. It requires a strategic & influential insights-driven thought leader who can identify business opportunities, build incredible outputs built on clear customer insight, and activate cross-functional partners around this work.
If you have a track record of driving impact as a change agent and truly live for big challenges, we'd love to meet you.
This role is best suited for someone who loves ambitious and ambiguous challenges, as the scope will naturally shift as the business does. However, the immediate scope, and what most future scope will look like, is outlined below:
Qualifications
Basic Qualifications
Preferred Qualifications
Suggested Skills
LinkedIn is committed to fair and equitable compensation practices.
The pay range for this role is $144,000 to $224,000. Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, certifications and specific office location. This may differ in other locations due to cost of labor considerations.
The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For additional information, visit: https://careers.linkedin.com/benefits.
Additional Information
Equal Opportunity Statement
LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: EEO Statement_2020 - Signed.pdf.
Please reference the following information for more information: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf and
https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf for more information.
LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.
If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at accommodations@linkedin.com and describe the specific accommodation requested for a disability-related limitation.
Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:
A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.
LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
San Francisco Fair Chance Ordinance
Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
Pay Transparency Policy Statement
As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.
Global Data Privacy Notice for Job Candidates
Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.
LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We're also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that's built on trust, care, inclusion, and fun - where everyone can succeed.
Join us to transform the way the world works.
Job Description
At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.
This role can be based in San Francisco, Mountain View, or New York.
We're looking for a seasoned product marketer to clarify and build Linkedin Talent Solution's most critical narratives aimed at helping our customers put the full potential of AI in service of their most pressing talent challenges. This role will bring these narratives to life in compelling ways at key moments for Linkedin, empowering our thousands of Field partners at Sales Kickoff, and for our most integral Customer moments, like Talent Connect.
Reporting into the Lead of Integrated Marketing for Linkedin's hiring products, our largest business, this role sits at the intersection of our Product, Marketing, and Sales. It requires a strategic & influential insights-driven thought leader who can identify business opportunities, build incredible outputs built on clear customer insight, and activate cross-functional partners around this work.
If you have a track record of driving impact as a change agent and truly live for big challenges, we'd love to meet you.
This role is best suited for someone who loves ambitious and ambiguous challenges, as the scope will naturally shift as the business does. However, the immediate scope, and what most future scope will look like, is outlined below:
- Clarify the opportunity
- Expert of Audience & Linkedin ecosystem - understand and represent the intersection of Linkedin's ecosystem value and Hiring Customers' challenges
- Write the brief - analyze the data, macro context, and stakeholder opinions to distill into a simple brief that leads to high-craft output that we can measure.
- Write the stories
- Shape Linkedin's Talent narrative in the age of AI - help define how LinkedIn shows up for talent organizations in a rapidly evolving landscape.
- Platform narrative - help Field partners and Talent customers understand how the pieces of Linkedin's entire ecosystem come together to solve their most critical talent and business challenges.
- Own the critical moments
- Own how these stories come to life on Linkedin's biggest stages - Sales Kick Off, Talent Connect.
- Use the platform narrative to unify our message to Field partners so each product innovation doesn't feel disparate, rather it is a continuation of the story we've been telling. This will come to life in field convos, roundtables, and exec forums.
- Galvanize internal support
- Create stakeholder plan, presentations, and facilitate workshops to co-create final output with senior leadership.
- Create compelling communication for a wide set of cross-functional teams who will need to input as subject matter experts and execute the final plan / assets.
Qualifications
Basic Qualifications
- 8+ years of experience in product marketing and/or integrated marketing roles
- BA/BS degree or equivalent working experience
- Experience creating sales facing assets
Preferred Qualifications
- Curious & simple. Proven ability to simplify the complex - using a questions-first mindset to better understand all the variables, then distilling to one idea that matters and can be actioned on.
- Practical & magical communication. Proven ability to create narratives that are understandable, desirable, and ownable for both internal and external audiences.
- Strong opinions, loosely held. Proven ability to form a strong POV in an ambiguous setting, with the openness to seek the data or debate that challenges one's own thinking.
- Speed & quality. Proven ability to make the intangible, tangible at varying levels of fidelity needed to align cross-functional partners and facilitate leadership discussions.
- Independent & collaborative. Proven ability to create progress on an idea independently, identifying and exploring multiple avenues to a solution, while engaging key stakeholders to co-create a solution and bring them on the journey to ensure alignment.
- Nail the fundamentals. Proven ability to manage many complex projects at once.
- Experience working in tech
Suggested Skills
- Team focused and collaborative.
- Creative thinker.
- Self-starter.
LinkedIn is committed to fair and equitable compensation practices.
The pay range for this role is $144,000 to $224,000. Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, certifications and specific office location. This may differ in other locations due to cost of labor considerations.
The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For additional information, visit: https://careers.linkedin.com/benefits.
Additional Information
Equal Opportunity Statement
LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: EEO Statement_2020 - Signed.pdf.
Please reference the following information for more information: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf and
https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf for more information.
LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.
If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at accommodations@linkedin.com and describe the specific accommodation requested for a disability-related limitation.
Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:
- Documents in alternate formats or read aloud to you
- Having interviews in an accessible location
- Being accompanied by a service dog
- Having a sign language interpreter present for the interview
A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.
LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
San Francisco Fair Chance Ordinance
Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
Pay Transparency Policy Statement
As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.
Global Data Privacy Notice for Job Candidates
Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.