Architect, MarTech - Customer Data Platform

Work Model: Hybrid - 3 days in office and any key meetings

Work Locations: Primary = Addison, TX | Additional office sites = Atlanta, Chicago, Denver, Houston, Los Angeles, NYC, and Seattle

Credera is a global boutique consulting firm that accelerates business transformation and builds valuable customer experiences. Credera works with the best companies in the world, from strategy through execution, to serve clients through our 18 offices across six countries.

Credera Digital provides strategy, enablement, and optimization services across key marketing capabilities and platforms: Marketing Orchestration, Customer Journey, Intelligent Content, AdTech and Paid Media, Measurement & Analytics, Single Customer View, SEO, and Commerce. Digital's capabilities provide deep domain and platform expertise in both technical skills and strategic advisory, providing critical value to our clients.

Job Description:

Digital Architects work directly with clients and stakeholders to design highly usable, scalable, extensible, and maintainable solutions. They are hands-on from proposal to development to deployment and responsible for first level escalations.

A Digital Architect is expected to maintain an ongoing knowledge of the digital landscape including top platforms, emerging trends, AI impacts, etc. Senior Digital Architects are also expected to be knowledgeable about marketing operations, data, channel orchestration, and common use cases marketers are seeking to implement. They are passionate about their work, self-motivated, detail oriented, team-oriented, excellent communicators and have excellent problem-solving abilities. They will deal with highly ambiguous problems, take responsibility for finding solutions, and will drive towards simple solutions to such complex problems.

The Digital Architect is an integral part of the Credera Digital team who participates in growing the Practice with strategy formulation, team building, mentoring and recruitment.

• Participate in the sales cycle as needed
• Meet with clients to determine business, functional, and technical requirements to design the technical roadmap to deliver secure, compliant MarTech solutions based on best practices
• Translate business requirements into component-based framework solutions while working with a broad set of stakeholders
• Perform analysis, design, customization and configuration for data migration and integrations
• Participate in and/or lead efforts of full lifecycle development in a mixed environment to support / make new enhancements and automate existing applications
• Ability to define the system landscape, to identify gaps between current and desired end-states
• Troubleshoot key implementation issues and drive to successful resolution
• Establish client relationships as a trusted advisor while providing first level escalation for client concerns and share key milestone celebrations with the team
• Communicate effectively within a globally distributed team
• Document best practices and operational procedures

Basic Qualifications:

• Degree in Computer Science, Engineering, Mathematics, MIS, or a related field
• One of more specialized certification preferred
• Minimum 5 years of hands-on experience designing, enabling, and optimizing Marketing Technology systems
• Experience leading teams to create personalized experiences that drive customer and business outcomes
• Thrive in a fast-paced, client-facing role, delivering high-quality work under tight deadlines
• Strong communication and interpersonal skills, engaging both business and technical stakeholders
• Ability to prioritize tasks, solve problems analytically, and adapt to new technologies and processes
• Proven leadership and collaboration skills, fostering strong relationships with clients and team members
• Creative thinker who values diverse perspectives and innovation

Role Requirements:

Customer Data Platform Experience (3+ years required)

• Architect and implement CDP solutions for real-time customer data unification, segmentation, and activation
• Design scalable, compliant data pipelines integrating CDPs with CRMs, analytics, marketing automation, and personalization platforms
• Lead data ingestion, transformation, and activation using ETL, Reverse ETL (Hightouch), and data warehouses (Snowflake, BigQuery, Databricks)
• Drive identity resolution and customer profile stitching across first-party, third-party, and offline data sources
• Collaborate with marketing, analytics, and engineering teams to align CDP strategy with business objectives
• Ensure data privacy, security, and compliance with GDPR, CCPA, HIPAA, and other regulations
• Optimize real-time and batch data processing for personalization, audience segmentation, and journey orchestration
• Deep expertise in customer identity resolution, profile unification, consent management, and data governance
• Experience with event-based, streaming, and batch data processing in CDPs
• Skilled in designing data models for unified customer profiles in Snowflake, BigQuery, Redshift, or Databricks
• Strong understanding of data lakes, warehouses, and real-time event streaming (Kafka, Kinesis, Pub/Sub)
• Experience integrating CDPs with marketing automation platforms (Adobe Journey Optimizer, Salesforce Marketing Cloud, Marketo, Braze)
• Expertise in real-time personalization, journey orchestration, and omnichannel customer engagement

• Proven ability to define CDP architecture roadmaps, best practices, and governance policies

Additional MarTech and / or Commerce Experience (2+ years) required

Relevant experience in one or more of the following:

MarTech Development

• MarTech Platforms:
• CMS (Contentful, AEM)
• CRM (SF Service Cloud, SF Sales Cloud)
• Marketing Automation (SFMC, Braze)
• AdTech (SF DMP, AppsFlyer)
• Analytics & Reporting (Adobe Analytics, GA4, GTM, Tableau, Looker)
• Experience building various bespoke solutions across multiple platforms & custom applications

Commerce Development

• Commerce Platforms: Broadleaf, Shopify, Adobe Commerce, Etc.
• Product Development: internal search, payment processing, pim, oms, etc.

MarTech & Commerce Strategy

• Breadth of understanding across the full scope of both MarTech and Commerce ecosystems
• MarTech Assessment, gap analysis, and roadmap strategy
• Commerce Assessment, gap analysis, and roadmap strategy

Compensation:

The salary range listed is for informational purposes. Credera treats all applicants as individuals taking into consideration but not limited to their professional and academic experience, specialized training, certifications and associated responsibilities as it relates to our specific industry. The salary range listed is just one component of our total compensation package for each unique employee.

Salary: An estimated base salary of $150K - 165K plus a variable component is anticipated for this role in the US.

Benefits: Health, Dental, Vision, Prescriptions, Emotional Health, Paid Life @ 2x salary, AD&D, STC/LTC Insurance, Family Forming, Maternity leave, PTO, 14 paid Holidays, matching 401K, and additional options to customize your personalized benefit package. This position is an exempt position.

Who We Are:

Credera is a full-service management consulting, user experience, and technology solutions firm, with clients ranging from Fortune 500 companies to emerging industry leaders

Credera has received several state and national awards! Please check out our employer awards at: https://www.credera.com/awards-and-recognition

How We Work:

Our foundational competitive advantage is simply doing what we say we will do. To deliver on that advantage, we employ proven product strategy, beautiful visual design and agile software delivery using cross-functional teams. Most teams are a mix of strategy, design and technology consultants working closely with clients to solve their toughest challenges. Inter-discipline collaboration is encouraged among different technology platforms or programming languages because silos don't build speed.

We carry a consultant's mindset, listening more than we talk, giving clear, concise communication and a constant spirit of improvement to each of our interactions. Check out our Glassdoor reviews to learn more!

Hybrid Work Model:

Our employees have the flexibility to work remotely two days per week. We expect our Crederians to average 3 days (full or partial) per week in person with the flexibility to choose the days and times that work best for both them and their project or internal teams. This could be at a Credera office, at a client site, or at an off-site location with other team members. You'll work closely with your project team to align on how you balance both the flexibility that we want to provide with the connection of being together to produce amazing results for our clients.

The why: We are passionate about growing our people both personally and professionally. Our philosophy is that in-person engagement is critical for our ability to develop deep relationships with our clients and our team members - it's how we earn trust, learn from others, and ultimately become better consultants and professionals.

Travel: Our goal is to keep out-of-market travel to a minimum and most projects do not require significant travel. While certain projects can require frequent travel (up to 80% for a period), our average travel percentage over a year for team members is typically between 10-30%. We try to take a personal approach to travel. You will submit your travel preferences which our staffing teams will take into account when aligning you to a role.

Upon Joining Credera:

Your first week with us - We want you to start your career with Credera simply by spending your first week getting to know the talented individuals that work here. You will learn about our service offerings, focus areas and how we execute projects through informal conversations with leaders from across the firm.

An on-boarding peer will help you walk through all aspects of the Credera work-life and be your guide as you get yourself ready for your first project with us. You will also be treated to lunch by your Practice Leader and Mentor whose jobs are to help you navigate your career at Credera, act as your advocates, make helpful recommendations that align with your strengths, and set you up for success by providing clarity and vision.

Your first six months with us - You can expect to create amazing, custom software solutions that solve our clients' most challenging problems using a combination of industry standard and cutting-edge technologies. You will provide project architecture and technical leadership and contribute to our clients' fundamental software strategies by matching business needs with the right technology.

You'll work on complex, high-volume software solutions that use open-source frameworks and client-side technologies. A typical client engagement includes developing a rich UI in AngularJS or React and backed by a REST API powered by the Spring Framework along with a whole host of other tools and frameworks depending on specific needs.

You will lead a team of highly qualified and smart individuals to write efficient code, make code modifications, practice test-driven-development, and identify, troubleshoot and solve software defects. Our typical project length is about 6 months and typical team size is 6-8 engineers. We follow an agile methodology on all our projects.

Be sure to check out what our teams have done for some of our clients by visiting our Client Stories!

Your first two years with us - At the end of your first two years, you will have lead teams on multiple projects and been exposed to different sets of technologies and business domains. At this point in your career with us, you will be looking to move to the next level and your efforts will be supported by Credera's professional development program to help you build the depth and breadth required to advance your career. This includes honing your business development skills while managing multiple client relationships.

Learn More:

Credera is a management consulting, user experience, and technology solutions firm with offices in Dallas, Denver, Houston, Chicago, Los Angeles, Seattle, Atlanta, and New York. We work with clients ranging from Fortune 500 companies to emerging industry leaders, and provide expert, objective advice to help solve complex business and technology challenges. Our deep capabilities in strategy, organization, process, analytics, technology and user experience help our clients improve their performance. Clients depend on our ability to anticipate, recognize, and address their specific needs. Credera's consultants work with some of the world's best-known brands in a variety of industries, including one of the top five fast food chains, leading energy organizations, retailers, airlines. More information is available at www.credera.com. We are part of the OPMG Group of Companies, a division of Omnicom Group Inc.

Credera will never ask for money up front and will not use apps such as Facebook Messenger, WhatsApp or Google Hangouts for communicating with you. You should be very wary of, and carefully scrutinize, any job opportunity that asks for money prior to starting and/or where all communications take place exclusively via chat.