TurboTax Technical SEO Manager
Apply NowCompany: Intuit Inc
Location: San Diego, CA 92154
Description:
Join the TurboTax Holistic Search team as a TurboTax Technical SEO Manager. With deep technical SEO expertise and a robust track record, play a key role in optimizing organic search tied to top line business metrics (traffic, logins, units). With 6+ years in the field, and strong critical thinking skills, you'll leverage your ability both to strategize and to implement in our dynamic, fast-paced org. Embrace the opportunity to be part of a results-focused team dedicated to continuous improvement and innovation in SEO.
Responsibilities
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position in Southern California is $120,00-162,000. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at . Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing pay equity for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.
Responsibilities
- Champion technical SEO best practices organization-wide to bolster organic search traffic and meet rigorous business goals each year, including successfully influencing teams from ideation to execution.
- Provide deep technical SEO oversight and management of site architecture, platform migrations, technology decisions, crawling/rendering, subdomains, international SEO, and more.
- Reimagine the TurboTax SEO strategy in partnership with other SEO leaders, aligning with short-term and long-term business objectives.
- Employ advanced SEO techniques for AI Overviews, Chatbot, Schema, CWV, AMP, ASO and other optimization strategies.
- Build and drive collaborative relationships across functions (engineering, web ops, design, strategy, analytics), ensuring SEO principles are integrated from design through coding.
- Lead with effective communication at the right altitude for different audiences, and actively seek feedback from internal and external stakeholders-including agency partners-to build trust and cooperation across teams.
- Passionate about data, analyzing and interpreting user behavior and search performance to evolve SEO strategy with data-backed insights.
- Lead SEO tracking, refine attribution across devices (desktop, mobile web, mobile app), and help deliver insightful performance reporting.
- Lead SEO testing requirements, evangelizing best practices across teams for sitewide A/B, multivariate, geo and personalization tests from concept to implementation.
- Integrate seamlessly with the PPC team and broader digital marketing channels, employing a data-driven approach to maximize outcomes and ROI.
- Manage app store optimization strategies to maximize mobile app visibility and download rates.
- Inspire and effectively manage agency partners and contractors to deliver their best work for the TT SEO team.
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position in Southern California is $120,00-162,000. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at . Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing pay equity for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.